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The new media age Awards 2012 open for entries.
The new media age Awards, now in its 16th year, celebrates the best use of interactive media across all platforms, from online to mobile to connected TV.
Zeebox's transactional TV ad service marks future of cross-media advertising
The burst in dual-screen TV propositions is opening up a host of transactional TV opportunities for advertisers and Zeebox’s latest move is no exception.
Zeebox launches click-to-buy TV ad service
Dual-screen social TV start-up Zeebox has launched a click-to-buy service designed to let viewers buy products directly from TV ads.
Two thirds of businesses have low confidence in their long-term digital strategy
Digital, commercial and marketing professionals are concerned about their long-term digital plans because many are forced to work on a project-by-project basis with little integration across teams, according to research by digital agency Panlogic.
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FROM: Display ad file size debated as standards come under review
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FROM: Guardian.co.uk is news site with most tracking cookies
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FROM: Will Facebook mobile ads really provide any value?
Latest Opinion
Zeebox's transactional TV ad service marks future of cross-media advertising
The burst in dual-screen TV propositions is opening up a host of transactional TV opportunities for advertisers and Zeebox’s latest move is no exception.
nma explains: App store manipulation
App outlets – such as the Apple App Store and Android Market ranking systems – are the latest part of digital marketing to be manipulated with false ratings and rankings. new media age explains the issues involved.
Industry opinion: The decline of Apple's UDID is not such a loss
David Fieldhouse, chief marketing officer, Mobile Future Group
Site Inspections
Site inspection: Metro Windows Phone app
Owner: A&N Mobile & TV Agency: In-house, Thin Martian, Microsoft
Gadfly
Gadfly – 03.02.12
The first new media age social media Social of 2012 took place this week at regular venue The Old Crown on New Oxford Street.
