New Media Age
03-09 October 2011
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Amazon mulls move for HP's webOS
Mon, 3 Oct 2011
Amazon is close to tabling a bid for HP’s troubled webOS platform, according to reports.
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Amazon's Kindle Fire should do more than just eat into iPad sales
Mon, 3 Oct 2011
Amazon’s and Apple’s respective tablet offerings might look the same but hopefully they’ll have different effects on how content owners approach mobile.
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Analyst speak: Making the case for validated GRPs
Tue, 4 Oct 2011
Mike Shaw, director, marketing solutions, Comscore
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AOL partners with Vivaki initiative to test personalised and social media video formats
Tue, 4 Oct 2011
AOL has announced that it is working with Publicis’s strategic arm, Vivaki, to test personalised and social media video formats, as part of Vivaki’s video standards initiative The Pool.
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Apple co-founder Steve Jobs dies
Thu, 6 Oct 2011
Steve Jobs, co-founder of Apple and the inspiration behind iconic products that changed the computing, music and mobile sectors, has died at the age of 56.
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Apple surprises with launch of iPhone 4S
Wed, 5 Oct 2011
New Apple CEO Tim Cook surprised tech fans across the world, who were expecting the launch of the iPhone 5, by instead announcing an updated version of the iPhone 4: the 4S.
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Apple, Google and Facebook are becoming too dominant, says FremantleMedia’s Tavernier
Mon, 3 Oct 2011
The digital landscape has become over-consolidated, which could limit content distribution for producers, according to FremantleMedia’s senior executive VP of worldwide drama and its central digital division FMX Claire Tavernier.
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Auto Trader launches crowdsourcing platform
Mon, 3 Oct 2011
Auto Trader has launched an innovation programme for its community of car dealers, centred on a crowdsourcing platform.
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BARB to develop cross-industry TV measurement group
Wed, 5 Oct 2011
TV measurement body BARB is developing a cross-industry working group to help advance cross-platform TV planning and buying, which is in danger of being stifled by the growing number of disparate data sets and online currencies.
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BBC to launch citizen journalism mobile app
Tue, 4 Oct 2011
The BBC is planning a ’news gatherer’ app that will let ’citizen journalists’ file stories directly from their phones, which can be on the air within minutes.
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BBC, Channel 4, Blinkbox, Skype and Yahoo commission report defending net neutrality
Wed, 5 Oct 2011
Online content and app providers drive demand for broadband, driving fixed and mobile revenues of €155bn (£133 bn) in Europe in 2010, according to a report commissioned by the BBC, Channel 4, Blinkbox, Skype and Yahoo.
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Becks uses Vimeo to promote Green Box Project art initiative
Wed, 5 Oct 2011
Beer brand Becks has launched a home-page takeover of social video site Vimeo to promote its art-focused global campaign Green Box Project.
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Brands back Sir Stuart Rose's mobile ad service
Tue, 4 Oct 2011
Selfridges and Dwell are expected to be among 30 high street retailers involved with the Simply Tap mobile payment initiative developed by the Mobile Money Network, the mobile marketing company chaired by Sir Stuart Rose.
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Burberry is UK’s most successful brand on Facebook
Fri, 7 Oct 2011
Burberry is the biggest brand on Facebook, according to UK fan numbers, while Volkswagen has the biggest growth, according to research.
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Channel 5 launches Big Brother multi-platform play-along game
Fri, 7 Oct 2011
Channel 5 has launched a multi-platform play-along game for Big Brother, designed to harness more viewer data to feed back to advertisers.
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Christian Aid signs up as first advertiser for MSN Easy Video ad format
Tue, 4 Oct 2011
Charity Christian Aid has partnered with MSN to become the first advertiser to use a new ad format that turns video or video-on-demand content into an ad campaign.
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Connected TVs are commerce platforms, says Google TV's Donagh O'Malley
Mon, 3 Oct 2011
Connected TVs should be regarded as commerce platforms, according to Google TV director of content Donagh O’Malley.
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Content and advertising must be more personalised, says Viacom CEO
Wed, 5 Oct 2011
TV content and advertising needs to be more personalised and targeted to ensure deeper audience engagement, according to Viacom International Media Networks president and CEO Robert M Bakish.
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Content is no longer king, it is master of the universe
Tue, 4 Oct 2011
Content has been a consideration for brands for a long time but now it can be integrated deeper into Facebook, it is essential.
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Could newspapers finally be gaining traction again on the media plan?
Wed, 5 Oct 2011
Glancing over the IPA Media Owner’s Survey, out today, one of the more notable developments is the growing presence of online newspaper media owners.
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Eurosport furthers mobile presence with LIVESCORE app
Fri, 7 Oct 2011
Eurosport has unveiled its latest mobile app LIVESCORE to coincide with this weekend’s Euro 2012 qualifiers.
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Ex-Dennis director joins mobile advertising start-up Fetch
Mon, 10 Oct 2011
Mobile specilaist agency Fetch Media has appointed Richard Downey as business development director as it furthers its international expansion.
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Ex-Orange m-commerce boss Ricketts joins JiWire
Wed, 5 Oct 2011
Location-based ad network JiWire has appointed ex-Orange mobile industry veteran Steve Ricketts to head its European operations.
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Facebook ‘tracking cookie’ found still in use
Tue, 4 Oct 2011
Use of cookies that could potentially track users on third-party sites, even when logged out of the social network, has been discovered again after Facebook said it had fixed the issue.
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Facebook launches larger ad format and changes measurement metrics
Mon, 3 Oct 2011
Facebook is launching a further range of tools for marketers, including a larger premium ad format and an expansion of its insights tool and measurements metrics.
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Facebook to 'scale up' customer service offering
Fri, 7 Oct 2011
Facebook is improving the customer service it offers to brands, developers and individual users after admitting the current offering is not up to standard.
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Foursquare confirms London office opening
Thu, 6 Oct 2011
Foursquare has confirmed it will open a London office by the end of the year in a bid to bolster its credentials among UK marketers.
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Fulfilment: Topperhats
Thu, 6 Oct 2011
minitophat.com
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Gadfly – 07.10.11
Fri, 7 Oct 2011
With the heatwave last week, it was pretty strange seeing people in shorts and t-shirts pushing trolleys full of barbecue goodies past supermarket shelves dedicated to Christmas items.
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Google launches ebook proposition in the UK
Fri, 7 Oct 2011
Google has launched its ebook proposition in the UK, a year on from its US launch.
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Google makes retail store debut
Mon, 3 Oct 2011
Google has made its first foray into physical retail outlets with the opening of its Chrome Zone in London to promote its cloud-computing services.
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Google must work harder to earn TV industry’s respect
Thu, 6 Oct 2011
Google must do more to understand the business models of TV producers if it is to make significant headway in the content business.
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Google poised for major mobile announcements next week
Fri, 7 Oct 2011
Google is poised to unveil its latest handset and an updated version of its Android OS next week, according to reports.
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Gumtree launches social media-based daily deals
Wed, 5 Oct 2011
Online classifieds website Gumtree.com is launching a ’unique’ daily deals service that will use social media to ask consumers to suggest the offers they would like to see.
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Hearst Magazines UK closes print sports title to focus on digital
Tue, 4 Oct 2011
Hearst Magazines UK is to close the print edition of its Triathlete’s World title to focus on digital.
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Heinz sells personalised products on Facebook
Tue, 4 Oct 2011
Heinz has launched a campaign titled Get Well Soup, allowing people to personalise cans of their favourite soups to send to friends and family.
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Increased FMCG investment boosts online spend to all-time high
Wed, 5 Oct 2011
Growing investment in video and social media by FMCG companies helped drive online advertising spend to a half-year high of £2.26bn, according to the latest PwC IAB report.
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IPA announces Media Owner Awards survey results and shortlists
Thu, 6 Oct 2011
IPA has announced the shortlist for its first annual Media Owner Awards (MOA) and the winners of the eight survey-based awards.
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IPA Online Media Owner survey finds service levels on the up
Tue, 4 Oct 2011
Specific Media once again tops the survey of agencies’ views of online media owners.
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IPC makes third digital appointment within a month
Fri, 7 Oct 2011
IPC Media has made its third digital strategy appointment in a month, this time bolstering its men’s portfolio, IPC Inspire.
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ITV next in line for Xbox launch
Thu, 6 Oct 2011
ITV is in talks with Microsoft to launch its TV catch-up player on the Xbox 360, becoming the latest in a string of content partners to join the platform.
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Journalists should spend 10% of their time on social media, says VG executive
Thu, 6 Oct 2011
Journalists at Norwegian title VG are recommended to spend around 10% of their working time on social media, according to the publisher’s executive editor Helje Solberg.
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Kelkoo to relaunch
Fri, 7 Oct 2011
Kelkoo is relaunching its global comparison site business in response to growing competition and changing consumer habits.
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LinkedIn launches company updates and developer partnership programme
Fri, 7 Oct 2011
LinkedIn has launched the ability for companies to post status updates as well as a programme to promote companies that use its API.
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LoveFilm, 4oD, Blinkbox and iHeartRadio launch on Xbox
Thu, 6 Oct 2011
Microsoft has announced a raft of content partners for its gaming console, including LoveFilm, 4oD, Blinkbox and iHeartRadio.
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M&S campaign seeks presenter for online TV channel
Mon, 3 Oct 2011
Marks & Spencer has launched a campaign to find a presenter for its online TV channel M&S TV.
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Miramax eyes Google TV and YouView as content partners
Tue, 4 Oct 2011
Film distributor Miramax is considering Google TV and YouView as its next content partners, according to CEO Mike Lang.
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New Look debuts on Apple App Store
Tue, 4 Oct 2011
New Look has followed the debut of its transactional m-commerce site with the launch of its first iPhone app, which has also been designed for use in-store.
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O2 Media MD exits the company
Thu, 6 Oct 2011
O2 Media MD Shaun Gregory is exiting the company to join its parent group Telefónica as director of advertising.
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Online newspapers return to favourability with media agencies, finds latest IPA survey
Wed, 5 Oct 2011
Online newspapers have seen a significant improvement in favourability among media agencies, according to the latest IPA Digital Media Owners Image Survey, published today.
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Online video advertising must broaden its ambition to reach its potential
Wed, 5 Oct 2011
Online video advertising should no longer be just a bolt-on to a TV campaign, and advertisers must look to meet consumers’ desire for relevant, high-quality video content.
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Opinion: iPhone 4S demonstrates that mobile is no longer the fourth screen
Wed, 5 Oct 2011
Following the unveiling of Apple’s iPhone 4S yesterday, new media age’s mobile reporter Ronan Shields dissects the launch and what it means for advertisers and brands.
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Pepsi poised to launch series of digital pilot schemes
Tue, 4 Oct 2011
PepsiCo is poised to launch a series of pilot marketing schemes across its brand portfolio as part of an increased emphasis on working with digital start-ups.
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Site inspection: AOL Money
Wed, 5 Oct 2011
Owner: AOL Agency: in-house
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Site inspection: t-minus
Mon, 3 Oct 2011
Agency: RKCR/Y&R and B-Reel Owner: RKCR/Y&R
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Site of the week: Stylenest
Fri, 7 Oct 2011
Owner: Stylenest Agency: in-house
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Social media is most powerful marketing tool, says Fox VP of entertainment
Thu, 6 Oct 2011
Social networks have become more effective marketing tools than traditional media, according to Fox Broadcasting’s VP of entertainment Kevin Reilly.
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Social media is vital to content discovery, says Viacom VP
Tue, 4 Oct 2011
Social media is playing an increasingly important role in the discovery of content, according to Philip Bourchier O’Ferrall, senior VP at MTV parent company Viacom International Media Networks.
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Sophie Russell
Wed, 5 Oct 2011
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Unilever commits to Apple iAd campaigns
Tue, 4 Oct 2011
Unilever has signed up to a second year’s worth of iAd campaigns after its initial campaigns generated over four years total engagement by consumers.
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Update: O2 Media MD exits the company
Thu, 6 Oct 2011
O2 Media MD Shaun Gregory is exiting the company to join its parent group as director of advertising at the newly formed Telefónica Digital.
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Updated: The Sun closes community forum ahead of website changes
Mon, 3 Oct 2011
The Sun is to close its online community and forum service, My Sun, ahead of changes to thesun.co.uk.
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Visa and Samsung to launch NFC phone for Olympics
Fri, 7 Oct 2011
Visa Europe has confirmed it is in talks with UK operators to launch an NFC-enabled mobile phone with Samsung to mark both brands’ sponsorship of the 2012 Olympics.
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Weather Channel staffs up to push mobile products
Tue, 4 Oct 2011
The Weather Channel is ramping up its UK headcount to promote its white-label mobile products among UK media owners and bolster its international footprint.
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Yahoo to introduce social targeting across its display network
Mon, 3 Oct 2011
Yahoo is looking to launch social targeting as part of its display proposition.
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YouTube strikes UK content deals with movies studios
Fri, 7 Oct 2011
Google has kicked off its UK YouTube movie rental service following a string of tie-ups with film studios, including Warner Bros and Sony Pictures.

