New Media Age
10-16 October 2011
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BlackBerry moves to ease unrest as blackout lags on
Thu, 13 Oct 2011
BlackBerry has issued a statement claiming its services are “operating with a significant improvement” across EMEA after a “message backlog” crippled its service for much of this week.
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18% of online audience is mobile-only
Wed, 12 Oct 2011
Over 18% of people are accessing the internet via mobile devices rather than desktop access, according to the Mobile Entertainment Forum’s (MEF) Global Consumer Survey.
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88% of marketers don't have IPTV strategy
Thu, 13 Oct 2011
Marketers face missing out on the advertising opportunities offered by internet-connected TV (IPTV) by not developing a strategy to exploit the technology, according to a report.
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Accor revamps site and loyalty programme
Tue, 11 Oct 2011
Accor, the hotels group that owns the ibis, Novotel and Mercure brands, is revamping its ecommerce platform and loyalty programme in a bid to ward off competition from distribution sites such as Expedia.
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Analyst speak: Home insurers fail to meet customers' demands online
Mon, 10 Oct 2011
Rebecca Jennings, senior client advisor, Global Reviews
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AOL CEO pitches Yahoo sale to investors
Thu, 13 Oct 2011
AOL CEO Tim Armstrong is mooting a potential sell-off to Yahoo, according to reports
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AOP appoints Incisive Media digital head as chairman
Mon, 10 Oct 2011
The Association of Online Publishers (AOP) has appointed Incisive Media MD digital and tech John Barnes as its chairman, replacing Reuters’ Tim Faircliff, who stepped down in June.
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App inspection: My Kitchen Table
Wed, 12 Oct 2011
Owner: Random House Agency: TigerSpike
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Apps to hit 10% of overall revenue, predicts Dennis Publishing CEO
Mon, 10 Oct 2011
Revenue from apps will make up around 10% of overall revenue for Dennis Publishing within three to four years, according to the firm’s CEO James Tye.
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Auto Trader and Three strike app distribution deal
Mon, 10 Oct 2011
Auto Trader has struck an agreement with mobile operator Three to preload its Android app on to selected handsets.
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Banks hold the power in the mobile wallet land grab
Mon, 10 Oct 2011
As mobile operators and other service providers, such as Google, race to take control of our embryonic ’mobile wallets’, surely high street banks will have a say in who wins.
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Bauer Media looks for way to build social media into advertorial
Wed, 12 Oct 2011
Publisher Bauer Media is looking for ways to build dedicated paid-for advertorial into its key titles’ social media channels.
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BlackBerry's brand reputation plummets
Fri, 14 Oct 2011
BlackBerry’s brand reputation has slumped following the global service outage that affected its handsets earlier this week.
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Brands sign up to peer-to-peer ad ban pledge
Mon, 10 Oct 2011
Several major companies, including Procter & Gamble and Nintendo, have signed a pledge not to use peer-to-peer marketing or child brand ambassadors in their campaigns.
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Brands welcome Google Premium Analytics
Fri, 14 Oct 2011
Brands including Eurostar, Lovehoney and Thomas Pink have welcomed Google’s Premium Analytics launch, saying it has the potential to help marketers better understand attribution.
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Chief marketing officer role to become more data-focused and less creative
Tue, 11 Oct 2011
The chief marketing officer role is to be more data-focused and less creative over the next five years because of the increased pressure to prove the ROI of campaigns, according to a report.
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Click-through rates on paid-search ads 37% higher on tablets than PC
Fri, 14 Oct 2011
Click-through rates on paid-search ads are over a third (37%) higher on tablet devices than on PCs or smartphones, according to Marin Software’s Paid Search Quarterly Benchmarking Report.
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Comic Relief puts mobile at centre of Sports Relief drive
Fri, 14 Oct 2011
Comic Relief plans to put mobile and social media at the centre of its fund-raising efforts next year after its first official mobile app generated a 1,200% ROI, according to its chief information officer Marcus East.
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ComScore's MMM mobile currency adds Wi-Fi data
Wed, 12 Oct 2011
ComScore and trade body GSMA’s mobile media metrics (MMM) will include Wi-Fi data from November in a move to silence critics of its efforts to establish a universal mobile ad-planning currency.
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Could mobile be Facebook’s key to frictionless buying?
Tue, 11 Oct 2011
Taking Credits and applications to mobile could be Facebook’s key to generating revenue outside its desktop version, but it will need to keep it simple.
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Domino's online orders top £1m a day
Tue, 11 Oct 2011
Domino’s Pizza booked over £1m worth of online orders last Saturday (8 October), with over 13% coming from mobile devices.
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eBay prepares image-recognition app
Fri, 14 Oct 2011
eBay is planning to launch an image-recognition app as it’s on track to make $4bn (£2.5bn) in mobile revenues this year.
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EMI launches virtual goods and currency platform on Facebook for Professor Green
Tue, 11 Oct 2011
EMI has partnered with Live Gamer to create a platform that enables Professor Green fans to earn points and currency to spend on virtual goods on Facebook.
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Everything Everywhere set to enhance commercial messaging service
Wed, 12 Oct 2011
Everything Everywhere is poised to bolster its commercial mobile messaging services by including location-based targeting and improved voucher services.
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Facebook ad effectiveness increases 18.5%
Wed, 12 Oct 2011
Facebook ad click-through rates have increased 18.5% in the past quarter, according to an analysis by TBG Digital of over 255bn Facebook ad impressions.
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Facebook brings Credits to mobile amid major overhaul
Tue, 11 Oct 2011
Facebook has enabled Facebook Credits on mobile amid a major overhaul of its mobile products, including a dedicated iPad app.
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Foursquare launches automatic alerts for nearby businesses
Thu, 13 Oct 2011
Mobile check-in service Foursquare has announced a location-based feature that highlights commercial outlets to users based on their user profiles.
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Fulfilment: Domino's iPad app
Thu, 13 Oct 2011
Available via the App Store
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Gadfly – 14.10.11
Fri, 14 Oct 2011
It was testament to Gina Lovett’s time at new media age that the ad tech industry was out in force for her leaving drinks last night at the Blue Posts on Soho’s Berwick Street. There were probably more people drinking in her honour in the local area too, after she selected the pub with probably the most common name in the area.
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GaydarRadio relaunches to allow better integration for brands
Mon, 10 Oct 2011
GaydarRadio has relaunched its website to improve integration for brands between its online and on-air activity.
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Google's quarterly earnings hit $9.72bn
Fri, 14 Oct 2011
Google’s earnings rose 33% year on year to hit $9.72bn (£6.16bn) in the three months to 30 September, while its social play Google+ has hit the 40m user mark.
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Government positive about industry’s response to Bailey Report
Wed, 12 Oct 2011
The Government has responded positively to proposals to help prevent the sexualisation and commercialisation of children, presented by representatives from the media, retail and technology industries at Downing Street yesterday.
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Guardian confirms iPad version launch details
Mon, 10 Oct 2011
The Guardian will charge £9.99 per month for its iPad edition, following a three-month free trial courtesy of a sponsorship deal with Channel 4.
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Half of brands employ dedicated social media staff
Wed, 12 Oct 2011
50% of brands surveyed have in-house social media staff, according to research by ISBA and Havas Media Social.
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Interview: Forbes digital chief Lewis DVorkin
Wed, 12 Oct 2011
In a world of digital media with relentless appetite for content, the only way to create a sustainable media business, according to Forbes’ chief product officer Lewis DVorkin, is to open up content creation. Everyone – blogger, author, audience and advertiser – are content creators, not just journalists.
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ISPs to make porn opt-in only
Tue, 11 Oct 2011
Four major UK Internet Service Providers (ISPs) have agreed to block pornography unless people have opted-in to access it as part of a government and industry response to proposals set out in the Bailey Report.
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ITV overhauls online and on-demand structure to prepare for micropayments rollout
Tue, 11 Oct 2011
ITV has restructured its online and on-demand business to centre on four product categories as it prepares to launch a series of digital innovations, including micropayments on ITV Player.
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Johnston Press introduces automated rich-media and video production to boost digital ad revenue
Thu, 13 Oct 2011
Johnston Press has signed a three-year contract to implement automated video and rich-media ad production into its online commercial offering, as it looks to boost digital ad revenue.
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Levi’s kicks off co-creation music campaign with Spotify and Primal Scream
Wed, 12 Oct 2011
Levi’s has launched a co-creation music campaign following tie-ups with Spotify, rock band Primal Scream and Clash magazine.
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Man City is first Premier League YouTube partner
Mon, 10 Oct 2011
Manchester City has become YouTube’s first English Premier League content partner as the club ramps up its digital activity to increase fan engagement and revenue.
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Metro debuts on iPad
Thu, 13 Oct 2011
Blockbuster, Everything Everywhere and Natwest are among the first advertisers to book inventory on the Metro’s iPad edition.
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Microsoft’s TV push could be a tipping point
Thu, 13 Oct 2011
Microsoft’s push into the TV space with its Xbox games console marks a tipping point in the battle for the living room.
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Microsoft's Skype takeover receives regulatory go ahead
Mon, 10 Oct 2011
Microsoft’s proposed purchase of Skype has received the green light from the European Commission (EC), which claimed the deal would not unfairly impede competition.
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NFC outdoor ad platform unveiled
Thu, 13 Oct 2011
Clear Channel is launching the first roadside digital outdoor advertising network in the UK, which will let brands integrate NFC and mobile into their outdoor campaigns.
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nma explains: NFC (near-field communications)
Mon, 10 Oct 2011
The phrase NFC has become a byword for m-commerce and can sometimes confuse audiences, but what’s important to remember is that it’s just a technology standard.
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O2 trials internet calling to take on Skype
Wed, 12 Oct 2011
Telefónica’s O2 is taking on Skype and Google Voice with the trial of a service that allows users to make calls over the internet.
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Opinion: Defining 'value' is vital for social media activity
Tue, 11 Oct 2011
Joseph Evea, head of creative, digital, Bauer Media
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Q&A: Cindy Rose, Virgin Media executive director of digital entertainment
Thu, 13 Oct 2011
Virgin Media’s TiVo service marked the first next-generation web-connected TV product to hit the UK market. new media age spoke to Virgin Media executive director of digital entertainment Cindy Rose about the plans for the service and the rapidly evolving TV landscape.
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Q&A: James Lewis, Gauthier Soho
Fri, 14 Oct 2011
James Lewis is creative development manager for the international restaurant business Gauthier Soho, owned by Masterchef judge and Michelin-star chef Alexis Gauthier. new media age spoke to him about his work on the business’ service expansion via a content strategy of digital media and events.
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Q&A: Steve Wing, Guardian head of digital marketing on its iPad launch
Tue, 11 Oct 2011
The Guardian’s iPad edition promises to stir interest given that its existing mobile properties are market leaders in the sector. new media age catches up with GNM’s Steve Wing to examine how it will approach publishing and monetising content on the iPad.
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Remembering Steve Jobs should be a private affair
Mon, 10 Oct 2011
Not only will people remember where they were when they found out Steve Jobs had died, they’ll also remember what they wrote on Twitter and how many retweets it got
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RIM agrees to buy cloud-based services company Newbay
Mon, 10 Oct 2011
BlackBerry manufacturer RIM is to purchase NewBay Software in a bid to establish its own cloud-based services.
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Sainsbury's buys online entertainment distribution business Global Media Vault
Tue, 11 Oct 2011
Sainsbury’s has acquired the online firm that supports its entertainment website, Global Media Vault, as part of plans to ramp up its digital entertainment offering.
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Signing off from an ever-changing digital world
Wed, 12 Oct 2011
The world of online media has never been in such a state of flux as the time I’ve spent covering it at new media age, which I’m leaving this week.
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Site inspection: BBC Radio 1
Tue, 11 Oct 2011
Owner: BBC Agency: In-house
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Site of the week: T3.com
Fri, 14 Oct 2011
Owner: Future Publishing Agency: In-house
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Sky Anytime rolls out on Virgin Media
Wed, 12 Oct 2011
Virgin Media has struck a deal to launch TV on-demand service Sky Anytime across its TV and online platform.
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Sony consolidates social media, PR and experiential into one agency
Tue, 11 Oct 2011
Sony UK has appointed Cake to handle its entire social media, PR and experiential strategy in the UK.
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Telefónica: 'mobile operators are becoming commoditised and irrelevant'
Fri, 14 Oct 2011
Matthew Key, CEO of Telefónica’s Digital division, says mobile operators must invest in innovation because they are becoming “commoditised” and their relevance to customers is “decreasing”.
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The Independent to launch paid content for non-UK readers
Mon, 10 Oct 2011
The Independent is to launch paid content for its readership outside of the UK in the next week.
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Trinity Mirror appoints digital head for nationals division after third round of restructuring
Thu, 13 Oct 2011
Trinity Mirror has appointed SEO and content strategist Malcolm Coles as product director, digital, for its nationals division.
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Two-thirds of marketers do not understand the term ‘gamification’
Mon, 10 Oct 2011
Two-thirds of marketers do not fully understand what ‘gamification’ means, according to research, despite 78% believing that customers are more likely to respond to marketing with a gaming element.
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UKTV appoints TalkbackThames’ Davies head of digital delivery
Thu, 13 Oct 2011
UKTV has appointed TalkbackThames’ Oliver Davies to the newly created role of head of digital delivery.
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UPDATE: RIM founder apologises over BlackBerry blackout
Thu, 13 Oct 2011
RIM founder and CEO Mike Lazaridis has apologised over this week’s BlackBerry blackout in a video statement released today, but was unable to say when full service levels will resume.
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Wall Street Journal Europe publisher resigns
Wed, 12 Oct 2011
Wall Street Journal Europe publisher Andrew Langhoff has resigned due to a commercial agreement perceived to compromise editorial integrity.