New Media Age
12 - 18 September 2011
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Amazon the most popular online retail destination for gamers
Tue, 13 Sep 2011
Amazon is the most popular online retailer from which to buy games, according to a study of gamers by ad network Tribal Fusion.
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Analyst speak: Convenience and innovation give online brands most promise
Mon, 12 Sep 2011
Lilli Allihn, consultant, Promise Index
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Android gains on Symbian in European smartphone market
Tue, 13 Sep 2011
Android has overtaken Apple to become the second-most popular smartphone platform in Europe, while market-leader Symbian continues to lose share, according to ComScore.
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AOL eyes merger with Yahoo
Mon, 12 Sep 2011
AOL and Yahoo are once again in partnership talks following last week’s firing of Yahoo CEO Carol Bartz, according to reports.
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AOL seeks further content tie-ups with third parties
Wed, 14 Sep 2011
AOL is seeking further content distribution and ad-serving deals with third parties to maximise its $500m-plus investment spree, which it kicked off in earnest last year.
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AOL signs content deal with RealNetworks
Wed, 14 Sep 2011
AOL has signed a deal with RealNetworks to provide content from its network of news and entertainment sites for its media player.
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Are celebrity endorsements a wise move for Google?
Fri, 16 Sep 2011
We all know that Google Adwords is an incredibly powerful marketing tool, but is Google taking a gamble by introducing celebrity endorsements?
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Aviva puts customers in campaign
Mon, 19 Sep 2011
Aviva is bringing back its You are the Big Picture campaign for a second year, encouraging customers to upload photos and messages that will be displayed across Europe.
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BBC launches Eastenders online spin-off as classroom resource
Wed, 14 Sep 2011
The BBC is making the third series of online Eastenders spin-off E20 a resource for teachers in the classroom.
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Big Brother Facebook voting app launches
Wed, 14 Sep 2011
Channel 5 has launched its Facebook voting app for reality show Big Brother.
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Broadcasters must be transparent with viewers over data
Thu, 15 Sep 2011
Using audience data to provide a tailored content and ad experience across multiple devices is something all broadcasters should be thinking about.
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Burberry creates role to develop owned media on digital platforms
Fri, 16 Sep 2011
Burberry has created a digital platforms role to focus on owned media.
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Channel 4 unveils interactive video-on-demand ad format suite
Thu, 15 Sep 2011
Channel 4 has unveiled a new line-up of interactive video ad formats as it aims to forge closer relationships between its viewers and advertisers.
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Coadec receives funding from Google, Yahoo and The Chartered Institute for IT
Thu, 15 Sep 2011
The Coalition for a Digital Economy (Coadec), a group supporting legislation and policy that promotes a vibrant UK digital economy, has received sponsorship from Google, Yahoo and BCS – the Chartered Institute for IT.
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Consumers wait "as long as it takes" for online deals
Thu, 15 Sep 2011
Almost three quarters (74%) of consumers will wait “as long as it takes” to get the best deal online, according to research from affiliate network LinkShare.
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Content owners face an increasing real-time bidding dilemma
Wed, 14 Sep 2011
Google is poised to sell YouTube video ads on partner content via real-time bidding (RTB) on its ad exchange for the first time in the UK, reinforcing a growing dilemma for content owners: do you risk potentially devaluing your own sales or extend your sales reach?
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Dare’s Lawrence moves to ASOS
Thu, 15 Sep 2011
Former Dare social media lead Helen Lawrence has joined ASOS as marketing manager for mobile, ASOS Marketplace and Fashion Finder.
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Facebook to improve agency toolkits
Fri, 16 Sep 2011
Facebook is poised to launch improved data and analytics tools for agencies and brands to measure the effectiveness of their campaigns.
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Facebook updates friend list tools
Wed, 14 Sep 2011
Facebook has updated the way users manage groups and lists of friends and acquaintances.
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FT launches ad-funded iPad edition of How To Spend It
Tue, 13 Sep 2011
The FT has launched a free lifestyle magazine for iPad users just two weeks after its premium apps were pulled from Apple’s App Store.
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Fulfilment: Main Source
Thu, 15 Sep 2011
main-source.co.uk
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Gadfly – 16.09.11
Fri, 16 Sep 2011
Last week saw the new media age social media social return to The Old Crown on London’s New Oxford Street.
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Google to launch mobile payments service today
Mon, 19 Sep 2011
Google is to launch its mobile payments service Google Wallet today, according to reports.
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Google's US search share at lowest point in two years
Wed, 14 Sep 2011
Google’s US search market share slipped below 65% for the first time in two years, according to the latest ComScore monthly statistics.
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Groupon traffic dives as it fails to retain relevance
Wed, 21 Sep 2011
Groupon traffic has fallen, according to analysis by search and social agency iCrossing, as it fails to stay relevant against increasing competition.
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Half of UK Facebook users log in daily
Fri, 16 Sep 2011
Half of Facebook’s 30m UK members log in each day, according to the social network’s head of insight management Robert D’Onofrio.
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ITV’s Red or Black? play-along online game peaks with 77K players
Fri, 16 Sep 2011
ITV saw 77,000 people play its online play-along game for gameshow Red or Black? during a single episode.
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LG Mobile loses marketing chief
Tue, 13 Sep 2011
LG Mobile’s head of marketing Alex Windle has left the company, just weeks after launching one of its biggest ever campaigns that it hoped would help recapture market share.
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LoveFilm appoints Ad2One to manage regional ad sales
Thu, 15 Sep 2011
Amazon-owned LoveFilm is aiming to provide its advertisers with localised ad opportunities by appointing Ad2One to manage its regional inventory.
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Mobile ad network lands $200m investment
Thu, 15 Sep 2011
Japanese mobile operator Softbank is to invest $200m (£126m) in InMobi to fuel the mobile ad network’s expansion into the Chinese, European and North American markets.
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Mobile drives 10% of eBay sales
Fri, 16 Sep 2011
Over 10% of eBay’s UK sales are made via a mobile phone due to the increasing penetration of smartphones, according to the online retail giant.
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Moves 13.09.11: IPC, Maxifier, OMD, AIS, Involver
Tue, 13 Sep 2011
Key moves in the online industry
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Moves 16.09.11: notonthehighstreet.com, The Rubicon Project, News International
Fri, 16 Sep 2011
Key moves in the online industry
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Netflix splits movie streaming and DVD rental business
Mon, 19 Sep 2011
US movie rental giant Netflix has separated its DVD mail-out service from its movie streaming one, rebranding the former to Qwikster.
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News Corp's The Daily launches in the UK, but with US-centric content
Fri, 16 Sep 2011
News Corporation’s iPad news title The Daily has finally hit the UK market, seven months after its high-profile launch in the US.
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News International aims to sell ads using Google and Facebook's methods
Wed, 21 Sep 2011
News International is overhauling the way it sells advertising on its digital and print products to match the way TV and internet ads are sold via a self-service ad platform.
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nma TV: Domino's Pizza iPad app
Tue, 13 Sep 2011
new media age takes a closer look at Domino’s Pizza’s recently launched iPad app.
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O2 eyes further dual-screen campaigns following Million Pound Drop tie-up
Tue, 13 Sep 2011
O2 is eyeing further dual-screen campaign tie-ups following a successful run on Channel 4’s multi-platform live entertainment show The Million Pound Drop Live.
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O2’s Pearmain: no brand has a true social media strategy
Mon, 19 Sep 2011
No brand has yet provided a definitive case study of a social media strategy, according to O2’s head of social media Alex Pearmain.
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Opinion: The expansion of domain names opens a minefield for brands
Wed, 14 Sep 2011
Andrew Girdwood, head of strategy, Bigmouthmedia
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Opinion: Today's Facebook status could come back to haunt you
Wed, 21 Sep 2011
Tim Whitlock, chief technology officer and co-founder, Brandfeed
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Paul Martin
Mon, 17 Oct 2011
Paul Martin
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Paul Martin
Wed, 30 Nov 2011
Paul Martin
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Paul Martin
Wed, 14 Sep 2011
Paul Martin
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Premium Android apps average $2,500 in revenue
Wed, 14 Sep 2011
Premium Android apps generate an average revenue of $2,500 (£1,584) and typically retail at $3.13 (£1.98), according to a study from research2guidance.
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Samsung launches App Store for Android, seeks operator billing
Thu, 15 Sep 2011
Samsung has launched a premium app store for Android users that will eventually let users pay for downloads via their mobile phone bill.
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SeeSaw loses Channel 5 content as senior executives resign
Fri, 16 Sep 2011
SeeSaw senior executives John Keeling and Matt Rennie have resigned from the online TV platform, which has also lost Channel 5’s content.
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Sightsavers launches F1 photo auction on Facebook
Mon, 12 Sep 2011
Exclusive photographs featuring the eyes of Formula 1 drivers Jenson Button, Michael Schumacher, Lewis Hamilton and Fernando Alonso are being raffled on Facebook as part of a fundraising campaign by charity Sightsavers.
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Site inspection: CamCard business-card reader app
Mon, 12 Sep 2011
Owner: Instig Information Agency: Instig Information
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Site inspection: Sportsvibe
Wed, 14 Sep 2011
Agency: Brandnation Owner: Sportsvibe
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Site of the week: mymemory.com
Fri, 16 Sep 2011
Agency: iWeb Owner: mymemory.com
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Sky Go sees 1m downloads in 2 months
Fri, 16 Sep 2011
Sky has seen 1m downloads across its Sky Go service only two months after its launch.
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Sony PlayStation's Vidzone partners with Adconion ahead of music service push
Tue, 13 Sep 2011
Sony’s PlayStation’s Vidzone has contracted ad network Adconion Media Group to exclusively sell advertising for the ad-funded music video streaming service, ahead of a major marketing push later this year.
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Teen mag We Love Pop to begin selling online advertising
Mon, 12 Sep 2011
Teen magazine We Love Pop is to begin selling advertising online for the first time since its launch in July.
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The Sun looks to brand extensions to build loyalty scheme
Thu, 15 Sep 2011
The Sun is looking to develop online products and services around the brand as part of long-term plans to develop its Sun Perks loyalty scheme.
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Thomas Pink to launch affiliate click-to-buy video player
Tue, 13 Sep 2011
Thomas Pink is putting video commerce at the heart of its digital strategy as it looks to emulate its in-store shopping experience online.
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Three’s competition complaints are surely a cry for inclusion
Mon, 12 Sep 2011
Three’s complaints to regulators about rival mobile operators’ proposed advertising and m-commerce joint venture is more of a petition for inclusion than a principled declaration.
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Tommy Hilfiger finds Facebook generates most views for clickable videos
Mon, 12 Sep 2011
Tommy Hilfiger has seen Facebook generate the most views for its newly launched series of interactive videos promoting the brand’s autumn/winter denim collection.
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Twitter expands Promoted Tweets ad service and launches analytics tool
Wed, 14 Sep 2011
Twitter has announced that Promoted Tweets will be visible in the timeline of people who don’t follow a brand.
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UPDATE: AOL, Microsoft and Yahoo in ad sales pact
Thu, 15 Sep 2011
AOL, Microsoft and Yahoo have stopped short of denying reports they will begin selling each other’s remnant inventory in a pact to shore-up their display ad sales revenue.
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Vice Media consolidates online properties, striking host of global syndication deals
Thu, 15 Sep 2011
Vice Media has consolidated its two web properties, viceland.com and VBS.tv, into one website, vice.com.
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Waterstone's to launch e-reader
Mon, 12 Sep 2011
Waterstone’s is planning launch a digital e-reader to rival Amazon’s Kindle.
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Wetherspoon and BBFM target students with AR app
Tue, 13 Sep 2011
JD Wetherspoon and Bacardi Brown-Forman Brands (BBFB) have co-launched an augmented reality (AR) campaign to promote the pub chain among students.
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Why live events are screaming for social media
Tue, 13 Sep 2011
Consumer technology has reached a level at which there is no excuse for events not to have an element of social media or digital amplification.
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Windows Phone 7 sales fail to hit Microsoft targets
Fri, 16 Sep 2011
Sales of Microsoft’s Windows Phone 7 (WP7) devices have failed to meet with expectations, according to CEO Steve Ballmer.
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WSJ launches on-demand, interactive video app
Wed, 14 Sep 2011
The Wall Street Journal is looking to extend its on-demand video reach with the launch of an interactive video app for mobile devices, connected TVs and set-top boxes.