New Media Age
24-30 October 2011
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A week of 'humanisation' and tablet investment
Wed, 26 Oct 2011
It’s been a very busy week in the media sector, with video ad targeting firm Videology appointing Medicom’s McLachlan to help “humanise” the sector and publishing house.
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Amazon warns of future loss as profits plummet by 73%
Wed, 26 Oct 2011
Amazon profits plunged 73% to $63m (£39.4m) in the third quarter as the online giant invested heavily on its new Kindle to take on Apple in the tablet market.
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Analyst speak: An m-commerce Christmas is still a way off, despite the sector's health
Mon, 24 Oct 2011
Matt Haydock, consultant, Discovery
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Avis looks to social media to bolster European footprint
Mon, 24 Oct 2011
Car rental firm Avis has launched a pan-European Facebook campaign, Avis ArtCar, as it looks to focus on long-term engagement via social media to set itself apart from its competitors.
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BBC Worldwide appoints Channel 4 to handle VOD ad sales on Virgin Media’s TiVo
Mon, 24 Oct 2011
BBC Worldwide has appointed Channel 4 to handle video-on-demand (VOD) ad sales around its content on Virgin Media’s web-TV platform TiVo.
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BT still committed to not-for-profit music download service
Wed, 26 Oct 2011
BT has confirmed it is in talks with labels and is still planning to launch its music service.
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Cadbury launches online video as part of Olympics sponsorship
Fri, 28 Oct 2011
Cadbury Dairy Milk has launched an online video of the British public singing their support to swimming champion Rebecca Adlington for its latest promotion of the London 2012 Olympic Games.
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ComScore: Mobiles drive 4.6% of internet traffic
Thu, 27 Oct 2011
Mobile devices generated 4.6% of European internet traffic in August due to the increase in smartphone penetration, according to the latest ComScore MobiLens study.
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Current TV to launch online series sourced from Vimeo community
Mon, 24 Oct 2011
Current TV and video-sharing site Vimeo have struck a deal to launch an online TV documentary series sourced from Vimeo’s online filmmaker community.
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Debenhams boosts mobile affiliate activity to drive festive footfall
Tue, 25 Oct 2011
Debenhams is to launch a renewed mobile affiliate drive next week in a bid to drive in-store footfall ahead of the crucial Christmas shopping season.
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Debenhams launches virtual pop-up stores at UK landmarks
Thu, 27 Oct 2011
Debenhams has launched virtual stores at landmarks including Trafalgar Square today using augmented-reality, location-based iPhone and iPad apps.
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EMI streams debut album tracks in marketing campaign
Mon, 24 Oct 2011
Record giant EMI has used music streaming and social media to build word of mouth about new band Morning Parade.
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ESPN announces record growth in digital audiences
Mon, 24 Oct 2011
Sports broadcaster ESPN has seen rapid growth in mobile, video, online and TV platforms over the summer.
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Fashion Rocks, Ted Baker and Liberty focus on affiliate marketing effectiveness
Mon, 24 Oct 2011
Retail brands including Fashion Rocks, Ted Baker and Liberty are aiming to improve affiliate marketing effectiveness by signing up to 7thingsmedia affiliate marketing analysis software.
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First impression: Nokia Lumia series
Thu, 27 Oct 2011
new media age has had a preview of the Nokia Windows Phone Lumia series and pondered its potential effect on the mobile search market.
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Focus is key for group buying to maintain momentum
Tue, 25 Oct 2011
Specialisation driven by vertical group-buying platforms will be necessary for people to remain interested in their offers and social deals.
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Freeview launches social TV app
Tue, 25 Oct 2011
Freeview has launched a TV-guide app that uses social media to personalise programme recommendations.
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Fulfilment: Barneys New York
Thu, 27 Oct 2011
barneys.com
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Future's CEO and finance chief stand down
Thu, 27 Oct 2011
Future Publishing CEO Stevie Spring and financial director John Bowman have resigned from their roles.
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Google improves UK AdWords click-to-call features and introduces PTR
Tue, 25 Oct 2011
Google has revamped AdWords in the UK to include a Call Metrics service that lets advertisers track leads generated by phone numbers used in their campaigns.
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Google mulls Yahoo bid
Mon, 24 Oct 2011
Google is considering an indirect bid for Yahoo in a strategy to preserve diversity in the search market, while heading off rival moves from Microsoft, according to reports.
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Heinz trials first augmented-reality mobile campaign
Thu, 27 Oct 2011
Heinz is making its first foray into augmented-reality (AR) smartphone and tablet apps for its Tomato Ketchup brand.
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How far will Google’s TV ambition go?
Thu, 3 Nov 2011
Google’s TV ambitions may not be an immediate threat to broadcasters but this could change if it starts outbidding them on existing TV show rights.
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IAB moves to tackle mobile ad discrepancies
Wed, 2 Nov 2011
The IAB is canvasing media owners and its membership to address agency concerns about potentially being over-charged when using third-party mobile ad servers.
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iPad fuels iOS growth on mobile ad network
Wed, 26 Oct 2011
Despite the rapid growth of Android, ad impressions from Apple products increased 60% year on year in Q3 based on the success of the iPad, according to Millennial Media.
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IPC launches Uncut David Bowie app for iPad
Wed, 26 Oct 2011
IPC Media has launched a special David Bowie-themed edition of Uncut for the iPad, continuing its focus on tablet publishing.
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It was a mistake to keep the MySpace brand, admits former CEO
Wed, 26 Oct 2011
Former MySpace CEO Michael Jones has said that the ailing social network should have relaunched as an “entirely new brand”.
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ITV creates first role for ITV Player micropayments strategy
Wed, 26 Oct 2011
ITV is gearing up to launch online micropayments across its ITV Player early next year with the creation of its first dedicated ecommerce role.
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London developers most active and innovative in Europe, says Facebook
Tue, 25 Oct 2011
The London tech and developer community is the most innovative in Europe, according to director of Facebook developer network Ethan Beard.
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Martha Lane Fox asks public to help others get online
Mon, 24 Oct 2011
Lastminute.com founder and the Government’s digital champion Martha Lane Fox is leading a drive to encourage internet users to give up an hour of their time to help others get online.
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Mobile search queries double as consumers shop via smartphones
Tue, 25 Oct 2011
Retailers are set to break records for m-commerce transactions in the Christmas trading period, experts predict.
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Movie download services fail to stem online piracy
Mon, 24 Oct 2011
Patchy picture quality, limited product range and bandwidth constraints have resulted in legal film-streaming services failing to combat illegal online services, which offer consumers greater choice, according to an Open Rights Group report.
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MTV creates digital music awards category specifically for online community
Wed, 26 Oct 2011
MTV has created a category for people who engage online and via social networks for this year’s EMA awards.
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Netflix may struggle to make an impact in the UK
Thu, 27 Oct 2011
With a range of well-established rivals, Netflix has its work cut out if it wants to crack the UK market.
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Netflix to launch in UK early next year
Mon, 24 Oct 2011
US movie-streaming giant Netflix will launch in the UK and Ireland early next year.
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nma Top 100 2012 launches in April
Tue, 25 Oct 2011
new media age is to publish the 12th edition of the Top 100 Interactive Agencies guide in April 2012.
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Nokia unveils windows phone devices
Wed, 26 Oct 2011
Nokia CEO Stephen Elop formally unveiled the manufacturer’s first Windows Phone devices, the Lumia 800 and 710, this morning, dubbing the launch a “new dawn” for the embattled company.
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Nokia’s fortunes will seal Microsoft’s mobile fate
Mon, 24 Oct 2011
Nokia CEO Stephen Elop will unveil the company’s first smartphones to use Windows OS this week in one of most important launches in its history. However, it could also be the last throw of the dice for Microsoft on mobile.
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Online advertising tops TV for short-term ROI, says GfK report
Fri, 28 Oct 2011
Online advertising offers a higher short-term return on investment (ROI) and sales uplift than TV, and equals that of press and outdoor, according to GfK’s Media Efficiency Panel research.
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Online reviews increase Emma Bridgewater conversion rate by 39%
Fri, 28 Oct 2011
Luxury homeware retailer Emma Bridgewater increased online conversions by 39% after introducing online reviews.
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Operating systems are key to consumer's smartphone choice, claims report
Tue, 25 Oct 2011
Growing competition among smartphone operating systems (OS) and rising consumer familiarity is making them a key consideration in handset purchase.
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Parenting site gurgle.com launches deals offering
Tue, 25 Oct 2011
Mothercare-owned parenting site gurgle.com has partnered with daily deals site Savvy Mummys to launch a discounts service.
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Q&A: Alan Murray, executive editor, online, The Wall Street Journal
Thu, 27 Oct 2011
The Wall Street Journal (WSJ) has been on a mission to establish itself at the forefront of digital publishing and it is starting to come to fruition, according to Alan Murray, deputy managing editor and executive editor of online. new media age spoke to him about what’s next on the digital agenda.
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Q&A: Fabien Riggall, co-founder and creative director, Future Shorts
Fri, 28 Oct 2011
Future Shorts, the company behind cult brand Secret Cinema, is readying its largest-ever series of events to run throughout December. Fabien Riggall, co-founder and creative director, spoke to new media age about how he built his brand’s exclusive feel through social media and how the company leverages its loyal audience for brand partners.
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Q&A: Jane Mote, MD, Current TV
Mon, 24 Oct 2011
Current TV and Vimeo have formed a tie-up to launch multiplatform documentary series Short Cuts, sourced from Vimeo’s filmmaker community (nma.co.uk 24 October 2011). new media age spoke to Current MD, and former UKTV multiplatform director, Jane Mote about her plans for the business and the importance of co-creation in the TV industry.
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Q&A: Steve Overman, VP for marketing creation, Nokia
Wed, 26 Oct 2011
The launch of the Windows Phone-based Nokia Lumia series marks the “rebirth” of the company and will be accompanied by its largest marketing drive ever. new media age spoke to Steven Overman, Nokia VP of marketing creation, about how it plans to promote the phones.
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Radio listener figures fall but digital hours hit 300m
Thu, 27 Oct 2011
The number of people listening to radio each week has dropped in the past three months, according to the latest Rajar data, but digital radio is growing steadily, reaching 300m listening hours for the first time.
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Site inspection: Hovis
Tue, 25 Oct 2011
Owner: Premier Foods/Hovis Agencies: Acknowledgement (design), Monochrome (build)
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Site inspection: Rock City
Thu, 27 Oct 2011
Owner: DHP Group Agency: Cite DMS
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Site of the week: Liz Earle TV
Fri, 28 Oct 2011
Owner: Liz Earle Agency: Adjust Your Set
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Smartphone shipments buoy Motorola results
Fri, 28 Oct 2011
Motorola’s revenue rose 11% year on year to $3.3bn (£2.07bn) in 3Q11 as its smartphone shipments hit 4.8m for the quarter, although it only sold 100,000 tablet devices during the period.
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Sony confirms €1bn Ericsson buy out
Thu, 27 Oct 2011
Sony has confirmed it is to pay €1.05bn (£920m) to take full control of its mobile handset joint venture Sony Ericsson.
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The MIG appoints Adconion’s Connolly as UK MD
Wed, 26 Oct 2011
WPP-owned the Media Innovation Group (the MIG) has hired former Adconion commercial director Mark Connolly as UK MD to drive its European expansion.
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Ticketmaster steps into deals market
Wed, 26 Oct 2011
Ticketmaster has become the latest company to move into the burgeoning daily deals sector with the launch of tmDeals.
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Twitter continues to boost London staff
Mon, 24 Oct 2011
Twitter is looking to hire a business development team to lead partnerships and integration with the microblogging site and UK-based companies.
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Virgin Media rolls out TiVo to 222,000 homes
Thu, 27 Oct 2011
Virgin Media has rolled out its web-connected TV service TiVo to a further 127,000 homes, bringing its total customer base for the service to 222,000.
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Weather Channel relaunches iPad app ahead of international expansion
Fri, 28 Oct 2011
The Weather Channel has relaunched its iPad app, including 3D and social media features, as the broadcaster plans to ramp up its UK presence.
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Women's ad technology mentoring group aims to break digital's glass ceiling
Wed, 26 Oct 2011
Networking group Supporting Women Ad Technologists (SWAT) is aiming to increase the number of women in board-level roles in the ad technology industry.

