Job Details

Job Description

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This leading provider of mobile phones requires a Head of Online Marketing to lead their online marketing function, driving progress in all marketing aspects of their websites, establshing them as a leading online telecom retailer in the UK, with the aim to dominate, profitably, online retailing of contract mobile phones. You will have responsibility for all aspects of online marketing including PPC, SEO, Affiliate Marketing, Email marketing. You will be responsible for leading the development and implementation of the Online Marketing strategy to maximise contribution to the client's sales and profit targets, manage the online marketing function, recruiting, management of the online team and setting long and short term objectives. You will be responsible for developing the content strategy and developing the website to provide the optimum customer experience, analyse contract offer performance and develop promotional techniques to maximise conversion of traffic and sales. You will also be responsible for customer acquisition strategies and managing both the team and agency relationships to ensure effective customer acquisition through online advertising, affiliate marketing, search and email and other online marketing initiatives. You will be joining a dynamic organisation that has achieved exceptional growth over a sustained period of time. It is a busy, fast - paced environment and a fast changing environment. Suitable candidates will enjoy an entrepreneurial environment and will be self sufficient with the ability to cope in a changing, high pressured environment.

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