SITE INSPECTION

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The Apprentice

As a fan of the TV show, I don't think Sir Alan would be bowled over by this site. It offers a package of text and image information in a formulaic design, along with a bundle of mostly non-exclusive video content presented via some slightly confusing navAlex Farber 08.05.08

aveda.co.uk

Aveda's range of hair and skincare products, make-up and perfume, all made from botanic products.Danielle Long 08.05.08

BBC Good Food

With every other show on the BBC seemingly about cooking, nutrition and wellbeing, it's no surprise that it has put an incredibly comprehensive website together for its Good Food magazine. Will Cooper 08.05.08

Cravendale

Is it ironic for a company that markets itself on the purity of its product, through a process of finer filtering, to engage in viral marketing? 08.05.08

bbemusic.com

Founded by two London DJs, this record label focuses on hip-hop and dance with some reggae thrown in. As well as vinyl and CDs, the site offers clubbing merchandise such as T-shirts. 01.05.08

I love design

While the most-talked about social networks may be slowly losing their appeal, niche sites are cropping up all the time. Although many are irrelevant and simply hopping onto the latest trend, Quark's social network might actually succeed. 01.05.08

Subaru Impreza

This site contains wonderful copy like: 'The throbbing heart of the STI gives you an awesome 300 PS at 6000 rpm to play with'. Which is as you'd expect, because it's for the Impreza WRX Sti from Subaru, a Japanese car that commands a loyal following among 01.05.08

Vogue

I don't know anything about fashion so having a proper look around Conde Nast's relaunched Vogue.com was a revelation in terms of content. 01.05.08

lafraise.com

A random mixture of T-shirt designs submitted by young graphic designers. Visitors are encouraged to vote for their favourite designs which are then sold in limited edition runs of 500. 24.04.08

Britain's Got Talent

After using the site for Britain's Got Talent I don't see why I'd ever need to tune into the show, not because the site gives me a bad impression, but because it's all packaged and served online. The show is cut up, with clips of the best and worst perfor 24.04.08

The Wonderful North

It's lovely up North. At least it was last time I visited. This site - which was developed by a couple of local artists with a grant from the Arts Council - explores the North and many of its idiosyncrasies. 24.04.08

The Cool Hunter

The Cool Hunter is an online publication that celebrates all things cool, or in its own words "an upmarket hub for what is the most creative, the most innovative, the newest, best and coolest". It works like a nicely designed and content filled blog. 24.04.08

Boris Johnson

As the would-be London mayors enter their last weeks of doorstepping, we look at how the three major parties have used the web to engage people with the ballot box. Ed Dorrell 17.04.08

esprit.co.uk

A comprehensive range of men's and women's clothing and accessories from the high street shop. It also features homewares but currently only offers limited lines.Angela Gilling 17.04.08

Mydecco

Mydeco, the brainchild of Lastminute co-founder Brent Hoberman, launched several months ago to great fanfare.Suzanne Bearne 10.04.08

Mr Fothergill's

Apparently Britons are growing more of their own vegetables than at any time since they dug for victory in the Second World War. Nic Howell 10.04.08

thewhitecompany.com

A wide range of stylish homewares, accessories and clothing, mostly in white and light shades.Danielle Long 10.04.08

Urbanitsa Diaries

'Once upon a time, four travellers began a global quest...' So begins the dreamy intro sequence for the Nokia site dedicated to four bloggers who are traipsing around the globe with the new Nokia N82 handset, or 'multimedia computer', complete with a fiveDanielle Long 10.04.08

Joules Clothing

Casual clothing specialist Joules Clothing is a prime example of an etailer that doesn't necessarily have to be glossy to create a site that incentivises you to buy as well as providing a good customer journey.Will Cooper 03.04.08

armorica.co.uk

Armorica is, it says, 'serious about cookware'. The site holds a large selection of branded electrical, specialist and kitchen products from both well-known and obscure brands. It also features recipes.Luan Goldie 03.04.08

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