New Media Age
April 2011 Online
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Abacus e-Media splits from Bond International after MBO
Tue, 19 Apr 2011
Digital agency Abacus e-Media has severed its ties with parent Bond International Software following a management buyout.
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Absolute Radio opens up music data to developers
Wed, 20 Apr 2011
Absolute Radio is inviting developers to use its music data to create open-source apps and mash-ups of its content.
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AKQA hires WCRS's Parkes to head Amsterdam strategy
Fri, 15 Apr 2011
AKQA has announced that Laurence Parkes, formerly at WCRS, is now strategy director at its Amsterdam office.
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Amazon sees drop in Q1 net income
Wed, 27 Apr 2011
Amazon’s net income dropped by a third in the first quarter of 2011 owing to investment in its data storage business and the cost of expanding its distribution network.
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Android and tablets boost mobile's share of US gaming market
Mon, 18 Apr 2011
Revenues generated by Android and iOS games overtook PC platforms in the US last year, according to research from Flurry Analytics.
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Anti-slavery charity launches Twitter activity
Thu, 21 Apr 2011
Anti-Slavery International has launched a campaign on Twitter to highlight use of child labour by some chocolate manufacturers.
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AOP's Tim Faircliff on the importance of ad operations
Thu, 7 Apr 2011
Tim Faircliff, general manager of media at Thomson Reuters and chairman of the Association of Online Publishers, tells new media age why media owners need to place greater emphasis on ad operations, and its growing importance with the rise of video.
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Apple admits iPhone bug but assures location data not held
Thu, 28 Apr 2011
Apple has conceded the iPhone’s location-tracking files contain bugs but denied accusations it’s recording iPhone owners’ location data.
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Apple App Store still way ahead for making money
Mon, 18 Apr 2011
Apple is still top of the tree when it comes to earning money on mobile, despite the Android and Ovi hype machines.
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Apple revenues buoyed by record iPhone sales
Thu, 21 Apr 2011
Apple’s second-quarter results surpassed previous analyst forecasts with record iPhone sales, although iPad shipments fell below expectations.
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Apple to lose global marketing chief Johnson
Fri, 1 Apr 2011
Apple’s global marketing chief Allison Johnson is said to be leaving the company after six years in the role.
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April 2011
Thu, 28 Apr 2011
Editor Justin Pearse highlights the month’s key stories
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Are marketers as convinced of SMS marketing as operators?
Mon, 4 Apr 2011
SMS marketing promises to make a comeback in the next few months – if mobile operators are to be believed.
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ASA appoints Taffe as marketing and public affairs director
Tue, 5 Apr 2011
The Advertising Standards Authority has promoted its communications and policy manager Lynsay Taffe to director of communications, marketing and public affairs.
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ASA makes first ruling on marketer's own site
Wed, 27 Apr 2011
The ASA has made its first adjudication on a marketer’s own site since the CAP Code was extended in March.
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Asda extends CMO Bendel's role to cover online
Mon, 18 Apr 2011
Asda has handed global chief marketing officer Rick Bendel additional responsibility for marketing its online business.
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Audi launches UK's first connected-TV campaign
Mon, 18 Apr 2011
Audi has launched the UK’s first web-connected TV campaign to promote its A7 Sportback range.
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Auto Trader exceeds traffic forecast for new-car site
Wed, 20 Apr 2011
Auto Trader’s new-car portal has had more than 600,000 unique visitors since it launched in February, exceeding its target of 350,000.
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Bebo bases relaunch on greater self-expression
Tue, 12 Apr 2011
Bebo is aiming to recapture market share and attract users back to the social network with a major relaunch.
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Becks launches digitally led pub crawl campaign
Thu, 14 Apr 2011
Becks has kicked off a digitally led pub crawl to celebrate its ongoing Arts Labels campaign.
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Behavioural ads to be regulated by ASA within a year
Thu, 14 Apr 2011
Behavioural advertising will be subject to regulatory scrutiny for the first time by April next year.
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Benadryl uses pollen count to target ads on Weather Channel
Tue, 19 Apr 2011
Benadryl has launched a six-figure seasonal display campaign across The Weather Channel’s UK website and iPhone app, its first cross-platform deal in the UK.
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Bic launches YouTube game to promote razor
Wed, 13 Apr 2011
Bic has launched a video and interactive game on YouTube to promote its Flex 3 razors.
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Bigmouth founder Leach joins Outside Line as chairman
Thu, 14 Apr 2011
Outside Line has appointed Steve Leach, founder of search agency Bigmouthmedia, as chairman.
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Bing search reaches 30% US market share
Tue, 12 Apr 2011
The share of the US search market commanded by Bing-powered search engines has exceeded 30% for the first time since Microsoft forged its search alliance with Yahoo.
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Britney Spears uses mobile coupons to promote single
Mon, 18 Apr 2011
Britney Spears will use a mobile couponing service as part of the campaign to promote her latest single and album.
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Broadcasters have relied on BARB data far too long
Thu, 7 Apr 2011
Broadcasters must relinquish their reliance on BARB measurement data and push forward with establishing a common set of standards to measure their audiences across multiple platforms.
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BSkyB profit rise increases pressure on News Corp bid
Thu, 28 Apr 2011
BSkyB posted a 24% increase in profits for the nine months to March, placing further pressure on News Corporation to up its bid to take over the company.
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BSkyB’s Ivey re-emerges at video ad network Say Media
Tue, 12 Apr 2011
Former BSkyB’s digital sales director Giles Ivey has been appointed as MD of video ad network Say Media, having left the broadcaster last July.
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BT and TalkTalk lose Digital Economy Act challenge
Wed, 20 Apr 2011
BT and TalkTalk have lost their High Court judicial review of the Digital Economy Act.
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BT launches charity fundraising service MyDonate
Wed, 6 Apr 2011
BT is launching a digital fundraising service, rivalling JustGiving and Virgin Money Giving, to create a closer affiliation with charities.
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Bulldog runs outdoor campaign ahead of Facebook store launch
Wed, 20 Apr 2011
Men’s grooming brand Bulldog is planning its biggest marketing push to date for the launch of its Facebook commerce site.
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Cameron's director of digital could be a crucial role
Mon, 11 Apr 2011
The Government’s ’Twitter Tsar’ might come with a steep salary, but in comparison to spend on Cameron’s comms team it’s a drop in the ocean.
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'Cannibalising yourself could save your life,' says Vivendi CEO
Wed, 6 Apr 2011
Broadcasters and content creators must increase syndication and distribution if they’re to monetise video content, according to Vivendi Mobile Entertainment CEO Cèdric Ponsot.
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Carlsberg runs global digital campaign for rebrand
Tue, 5 Apr 2011
Carlsberg is launching a global digital campaign for its new brand positioning and tagline ‘That calls for a Carlsberg’.
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Channel 4 commissions further Million Pound Drop series
Wed, 20 Apr 2011
Channel 4 has commissioned three more series of Endemol’s multi-platform entertainment show The Million Pound Drop Live.
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Channel 4 to refocus Paralympics site on video
Thu, 28 Apr 2011
Channel 4 is to overhaul its Paralympics website to shift the focus to video content and live streaming of events.
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Classic Commodore 64 console makes a comeback
Mon, 11 Apr 2011
Retro video games system the Commodore 64 is set to make a return running on the Microsoft Windows 7 operating system.
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CNBC appoints Dias as head of digital sales strategy for EMEA
Thu, 21 Apr 2011
CNBC, the business and financial news channel, has appointed Warren Dias as head of EMEA digital sales and strategy.
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Connected TVs raise content control issues for broadcasters
Thu, 7 Apr 2011
Broadcasters must ready themselves to deal with issues triggered by web-connected TVs, including increased piracy and diminished content control.
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Criteo generates 400% increase in sales
Tue, 19 Apr 2011
Retargeting specialist Criteo claims to have generated a 400% increase in the volume of sales for its merchant clients over the last year.
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Dailymotion appoints head of international content
Tue, 26 Apr 2011
Video-sharing site Dailymotion has appointed Daniel Adams to the new role of head of international content in a bid to bolster its content offering.
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Dennis launches online magazine for businesses using the cloud
Mon, 4 Apr 2011
Dennis Publishing has launched an online title, Cloud Pro, giving advice and insight for businesses considering using cloud computing.
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Digital ad spend to overtake newspapers by 2013
Mon, 11 Apr 2011
The value of the digital ad market will overtake newspapers to become the world’s second-biggest medium in 2013, according to Zenith Optimedia.
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Digital industry has 'colossal vocabulary problem', says Ogilvy CEO
Wed, 6 Apr 2011
The digital industry has a “colossal vocabulary problem” regarding branded content, according to Ogilvy & Mather Worldwide CEO Miles Young.
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Disney unveils UK media and marketing division
Fri, 1 Apr 2011
Disney has unveiled its new marketing division Disney Media+ in a bid to better leverage its brand properties through commercial partnerships.
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Domino’s gives Facebook fans discount on new pizza flavour
Mon, 4 Apr 2011
Domino’s Pizza is promoting its new Reggae Reggae sauce flavoured topping via digital channels.
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Dr Martens first to test Facebook survey platform
Tue, 5 Apr 2011
Dr Martens is the first brand to test a tool that lets brands survey more than 10,000 Facebook users a day.
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Ebay acquires location-based app developer Where
Thu, 21 Apr 2011
Ebay has bought location-based advertising service and app developer Where to shore up its push into mobile payments.
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Email more popular than social networks for viral video
Fri, 1 Apr 2011
Over half of people (60%) prefer to forward viral videos via email rather than post them on social networks, according to Yahoo’s latest online video research.
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Entwistle becomes BBC Vision chief
Wed, 27 Apr 2011
The BBC has appointed George Entwistle as director of BBC Vision.
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EU net neutrality report prohibits blocking of lawful services
Tue, 19 Apr 2011
The EU has decided against enforcing a formal protection of net neutrality but will monitor the need for more stringent measures to protect an open and neutral internet.
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European telcos argue against net neutrality
Thu, 28 Apr 2011
The internet won’t be able to meet the growing demands of traffic unless wholesale and consumer prices are tiered, according to telecoms providers.
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Everything Everywhere appoints Blyk to promote Orange Shots
Tue, 19 Apr 2011
Everything Everywhere has appointed mobile messaging company Blyk to promote its mobile ad service Orange Shots.
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Evian kicks off Roller Babies campaign sequel
Tue, 19 Apr 2011
Evian has kicked off a global integrated campaign sequel to its Roller Babies ad for its summer campaign Live Young.
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Facebook and Baidu to create a social network in China
Tue, 12 Apr 2011
Facebook and Chinese search company Baidu have formed a deal to create a new social network in China, according to reports.
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Facebook expands real-time ad targeting trials
Mon, 18 Apr 2011
Facebook is expanding its test of real-time ad targeting, which lets advertisers target users based on words in status updates and their Likes.
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Facebook expands social contextual ad formats
Thu, 28 Apr 2011
Facebook has launched three social ad formats that show when members’ friends have Liked posts, apps and websites.
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Facebook finally makes group buying social
Tue, 26 Apr 2011
Facebook’s Deals offering finally ties the group buying phenomenon to social media.
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Facebook launches Send button for select link sharing
Tue, 26 Apr 2011
Facebook has launched a ’Send’ button for companies to add to their sites.
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Facebook lets members pay for TV show phone votes with Credits
Mon, 4 Apr 2011
Facebook has struck a deal with Mobile Interactive Group to let TV viewers buy votes using its virtual currency Facebook Credits.
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Facebook recruits to expand UK marketing department
Thu, 21 Apr 2011
Facebook is expanding its UK marketing department to improve relationships with brands and agencies to encourage them to use the site as an ad platform.
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Facebook Studio should encourage more brands to release case studies
Tue, 19 Apr 2011
Facebook Studio, launched today, could help resolve the issue of a lack of case studies for social media.
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Facebook trials group buying deals
Tue, 26 Apr 2011
Facebook is trialling a Groupon-style group-buying offering in the US.
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Fiat teams up with Flickr to promote Punto MyLife
Thu, 7 Apr 2011
Fiat has launched a campaign using Yahoo’s photo-sharing site Flickr to promote its Punto model.
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Flipboard raises $50m to fund growth
Fri, 15 Apr 2011
IPad app developer Flipboard has secured a $50m (£30.6m) round of funding, valuing the company at $200m (£122.5m), according to reports.
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Flirtomatic updates app with location features
Mon, 4 Apr 2011
Mobile social gaming service Flirtomatic has launched its first GPS-enabled iPhone app so users can interact with other members nearby.
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Ford runs Focus campaign with Bauer branded-content platform
Fri, 1 Apr 2011
Ford has launched an integrated campaign for its Focus model, tying up with Bauer brands under the publisher’s new commercial initiative, Bauer Access.
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French Connection appoints AKQA to mould attribution model
Wed, 6 Apr 2011
French Connection Group has appointed AKQA Media as its search agency on both sides of the Atlantic as part of its bid to build an attribution model.
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GetJar updates with social integration features
Thu, 28 Apr 2011
Independent app store GetJar has updated its portal to let users share their download activity via Facebook.
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Google beefs up real-time results
Wed, 27 Apr 2011
Google has added Gowalla and Quora updates to its real-time search results as part of an expansion of its instant search offering.
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Google readies $900m bid for Nortel patents
Tue, 5 Apr 2011
Google is preparing a bid of up to $900m (£558.5m) for legal patents to safeguard against potential future lawsuits over its Android ecosystem.
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Google signs studio deals to rent movies via YouTube
Tue, 26 Apr 2011
Google is preparing to launch a mainstream movie rental business on YouTube to rival market leaders Netflix and LoveFilm, according to reports.
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Google to stop updating German Street View
Mon, 11 Apr 2011
Google is stopping updates to its Street View images in Germany, according to reports.
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Google Videos to close in favour of YouTube
Mon, 18 Apr 2011
Google is to close Google Videos, encouraging people to transfer their content to YouTube.
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Google's Q1 revenues top £5bn
Fri, 15 Apr 2011
Google’s first-quarter revenues increased 27% year on year to $8.58bn (£5.26bn).
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Government seeks digital head to streamline online spending
Fri, 8 Apr 2011
The Government is creating a new role to oversee digital spend and website resources across the Cabinet Office, HM Treasury and departmental ministers.
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Groupon buys app developer Pelago
Wed, 20 Apr 2011
Groupon has acquired mobile social app devleoper Pelago for an undisclosed sum, to boost its location-based services.
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Guardian abandons local journalism programme
Wed, 27 Apr 2011
The Guardian is to wind down its local journalism initiative, Local, because of a lack of commercial viability.
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Guardian's Gibson latest appointment for US digital operation
Fri, 1 Apr 2011
Guardian.co.uk editor Janine Gibson is to move to New York to head Guardian News & Media’s digital operation launching there later this year.
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H&M launches Android ecommerce app
Thu, 7 Apr 2011
H&M has launched an Android version of its mobile app after its iPhone version generated 2.5m downloads in seven months.
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Half of Sky's display spend to be via real-time bidding by 2013
Fri, 15 Apr 2011
Sky expects that up to 50% of its online display ad spend will be through real-time bidding in the next two years.
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HMV unveils first mobile app for trade-in games
Tue, 12 Apr 2011
HMV has become the first UK company to launch a mobile phone app specifically for trading games.
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House of Fraser to boost international and multi-channel activity
Thu, 14 Apr 2011
House of Fraser is looking to launch multiple foreign-language sites to build its international and multi-channel business.
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How will Google get us to like +1?
Fri, 1 Apr 2011
Google’s new search recommendation feature, +1, brings fresh challenges to advertisers, but may also raise the ugly subject of spamming once again.
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IAB Europe launches behavioural advertising guidelines
Thu, 14 Apr 2011
IAB Europe has launched a self-regulatory framework on online behavioural targeting.
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Innocent appoints Public to digital strategy
Wed, 6 Apr 2011
Innocent Kids has appointed digital creative agency Public to overhaul its site and lead its digital strategy.
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Interpublic Group reveals Facebook investment
Mon, 4 Apr 2011
Interpublic Group has admitted to having invested in Facebook, said to be worth almost $300m (£185.6m).
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Is Bing's iPad app its ace card?
Fri, 8 Apr 2011
The proliferation of tablet devices is providing plenty of new opportunities for marketers, and for brands to build their profiles.
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It's the lawyers who'll decide if tablets are mobile devices
Mon, 11 Apr 2011
Time Warner is in a legal debate with companies including Viacom and News Corp over whether it has the right to stream their content via its iPad app.
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ITV appoints Channel 4's Radcliffe as group marketing director
Tue, 12 Apr 2011
ITV has appointed Channel 4 marketer Rufus Radcliffe to the newly created role of group marketing and research director.
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ITV appoints Cimex's Dolan as head of entertainment and digital
Tue, 5 Apr 2011
ITV has hired Cimex Media’s Tom Dolan as head of entertainment and digital channels.
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ITV boosts cross-platform engagement for Britain’s Got Talent
Wed, 13 Apr 2011
ITV and TalkbackThames Digital have upped the multi-platform offering for Britain’s Got Talent, adding a host of social and mobile features.
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ITV redesigns home page to kick off online overhaul
Fri, 1 Apr 2011
ITV has kicked off its online overhaul with the relaunch of its home page.
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Johnston Press appoints Velti for mobile CRM
Tue, 19 Apr 2011
Johnston Press has appointed mobile marketing firm Velti to boost its mobile CRM activity, such as SMS competitions and opt-in information services.
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Lariu leaves McCann to focus on SheSays
Wed, 13 Apr 2011
McCann digital group creative director Alessandra Lariu is leaving to focus full-time on her women’s digital mentoring group SheSays.
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LG ties up with CNet to promote 3D TVs to tech audience
Wed, 13 Apr 2011
Consumer electronics brand LG has launched a campaign on CNet UK to promote its Cinema 3D TV.
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LOCOG auctions outdoor ad space around Olympic venues
Mon, 4 Apr 2011
The London Organising Committee of the Olympic Games and Paralympic Games has kicked off an online auction of outdoor ad space.
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LoveFilm strikes deal to show Disney movies
Tue, 19 Apr 2011
LoveFilm has partnered with The Walt Disney Company to stream films including Tron: Legacy, Armageddon and Dead Poets Society for the first time.
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Mail Online gives iPad advertisers same reporting as online
Thu, 21 Apr 2011
BT Internet, Ford, Lloyds, Marks & Spencer, Morrisons and Spec Savers are among the advertisers on Mail Online’s first iPad app, launched today.
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Mail Online returns to growth in latest ABC audit
Thu, 28 Apr 2011
Mail Online has returned to growth in the latest ABC audit.
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Mail Online second largest online newspaper worldwide
Tue, 19 Apr 2011
Mail Online has become the largest global online newspaper after The New York Times, according to ComScore’s latest figures.
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Marketer confidence still low, finds Bellwether report
Mon, 18 Apr 2011
Online ad budgets have risen while traditional marketing budgets dropped, according to the latest Bellwether Report.
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MCE Insurance launches online game for British Superbike Championship
Mon, 11 Apr 2011
Motorbike insurance company MCE Insurance has launched an online game as part of its sponsorship of the British Superbike Championship.
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Media Contacts opens social media arm Socialyse
Thu, 7 Apr 2011
Media agency Media Contacts has launched a social media unit called Socialyse.
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Microsoft appoints Office VP Capossela as marketing chief
Fri, 8 Apr 2011
Microsoft has appointed Chris Capossela to head a new business unit responsible for marketing and service development across its entire product range.
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Microsoft hires BBC News' Clifton to head MSN content
Tue, 5 Apr 2011
Microsoft has appointed ex-BBC editor Pete Clifton as executive producer for MSN UK as part of its bid to rival mainstream news outlets.
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Microsoft launches own ad exchange in US
Fri, 1 Apr 2011
Microsoft has launched its Microsoft Ad Exchange in the US, ahead of plans to bring the proposition to the UK.
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MIG to optimise NatMag sites for mobile
Tue, 19 Apr 2011
The National Magazine Company has struck a deal with Mobile Interactive Group to launch mobile-optimised websites, beginning with its Company and Men’s Health titles.
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Mobile drives retail search traffic
Tue, 26 Apr 2011
The number of consumers searching for retail information on mobiles more than trebled in the first quarter of the year, according to the first Online Retail Monitor from Google and The British Retail Consortium.
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Mobile outperforms desktop for paid search ads
Wed, 20 Apr 2011
The growth of mobile search ads outstripped desktop search ads during March, according to figures from digital maketing agency Latitude.
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Mobile search takes focus from Yahoo and Microsoft
Thu, 28 Apr 2011
This week new media age published its annual Marketing Services Guide, and again it showed both the strength and diversity of the UK search agency sector.
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Mousebreaker creates social fantasy football game
Tue, 12 Apr 2011
IPC Media-owned Mousebreaker has launched its first social fantasy football game on Facebook with US developer Fantasy Moguls.
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Multi-platform distribution is way forward for independent filmmakers
Thu, 7 Apr 2011
Independent filmmakers must embrace multi-platform strategies to stay ahead of the curve, according to MIPTV keynote speaker Tiffany Shlain.
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Music site This Is Fake DIY moves into print
Thu, 7 Apr 2011
Music site This Is Fake DIY has launched as a print title called DIY.
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MySpace to cut more jobs as it looks to sell
Mon, 11 Apr 2011
MySpace is planning further job cuts following talks with potential buyers, according to reports.
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NatMag's digital publisher Stephenson departs
Mon, 11 Apr 2011
The National Magazine Company’s digital publisher Sara Stephenson has left after 17 years.
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New Look rolls out mobile commerce site
Tue, 5 Apr 2011
New Look has launched its first mobile site in anticipation of access via smartphones overtaking PCs this year.
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New York Times shows paid content can have value
Wed, 27 Apr 2011
That over 100,000 people have paid for online access to The New York Times since it began charging in March offers hope for those who feel online content needs value.
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nma March podcast: internet ad spend, social data and mobile
Fri, 1 Apr 2011
The March nma Podcast is now available for streaming or download.
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nma Webinar to look at webinars as social media
Mon, 4 Apr 2011
The latest in new media age’s series of free webinars, Webinars as a Social Media, broadcasts at 3pm on Thursday 14 April.
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Nokia and Microsoft confirm alliance terms
Thu, 21 Apr 2011
Nokia and Microsoft have confirmed the terms of their strategic alliance, including the launch of a Nokia-branded app store selling Windows Phone apps.
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Nokia profits hit by falling smartphone sales
Thu, 21 Apr 2011
Nokia’s profit fell 35% quarter on quarter to €704m (£620.8m) during Q1 as it continued to struggle in the smartphone market.
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Nokia to lose 4,000 staff in refocus
Wed, 27 Apr 2011
Nokia is looking to cut its workforce by at least 4,000 and transfer its Symbian team to outsourcing firm Accenture as it plans to focus on smartphones.
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O2 and Garnier among Vevo UK launch advertisers
Wed, 27 Apr 2011
O2, BT and Garnier are among the first brands to advertise on Vevo following its UK launch this week.
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O2 Media bolsters agency sales and client teams
Thu, 28 Apr 2011
O2 Media has made two appointments as it continues to bolster its commercial offering.
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O2 readies push for revamped Money service
Wed, 6 Apr 2011
O2 is relaunching its Money division to coincide with the rollout later this year of its virtual wallet, which will allow contactless payment and transfers.
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One in five under-13s use Facebook
Wed, 20 Apr 2011
A fifth of European 9-12-year-olds use Facebook, despite its being an over-13 site, according to research.
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Ovi generating up to 5m daily downloads
Tue, 12 Apr 2011
Nokia says it mobile app outlet Ovi Store is generating up to 5m downloads a day.
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Packard Bell to join tablet market
Fri, 8 Apr 2011
Packard Bell is to launch its first tablet device as the electronics manufacturer shifts its focus from desktop PCs and laptops.
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Parents believe children inappropriately targeted
Mon, 11 Apr 2011
Most parents believe children are under pressure to grow up too quickly, with many blaming advertising, celebrity culture, adult-style clothing and music videos.
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PayPal boosts Ebay profits by 20%
Thu, 28 Apr 2011
Ebay has reported a 20% jump in first-quarter profits driven largely by its payment business PayPal.
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PRCA survey reveals lack of senior digital PR talent
Mon, 18 Apr 2011
Last week the Public Relations Consultants Association announced the results of its annual benchmarking survey for 2011, with interesting results when it comes to digital strategy.
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Premier Inn's mobile app revenues top £1m
Thu, 7 Apr 2011
Premier Inn has generated over £1m in revenues since launching its suite of smartphone apps in January.
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Publicis uses PeerIndex to find advocates for iHobo relaunch
Wed, 13 Apr 2011
Publicis has partnered with PeerIndex to target influential social networkers for the relaunch of its iHobo mobile app.
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Publishers eyeing connected TVs should accept same VOD levies as broadcasters
Thu, 14 Apr 2011
If publishers want to make their mark on the connected TV space, they must adhere to the same regulations as broadcasters.
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Publishers hit out at revision of VOD fees
Thu, 14 Apr 2011
The Professional Publishers Association (PPA) is protesting against regulations that publishers must pay thousands of pounds to run short video clips on their websites.
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Q&A: Jon Mansfield, former BBC Worldwide head of music
Fri, 8 Apr 2011
Former BBC Worldwide head of music content Jon Mansfield left at the end of last year to launch his own venture, Music Connex, a networking and events business aimed at music entrepreneurs.
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Qello sources classic gigs from Eagle Rock for cloud service
Wed, 6 Apr 2011
Multimedia firm Eagle Rock Entertainment will supply cloud-based music provider Qello with live concert footage, including The Rolling Stones, Queen and The Doors.
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Radian6 expands social monitoring platform to mobile
Fri, 8 Apr 2011
Social monitoring company Radian6 has launched on mobile through a set of new partnerships.
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Real-time bidding is boon not bane of premium sales, says Guardian's Gentry
Fri, 15 Apr 2011
Real-time bidding should be seen as a way to free up the creativity of a sales team and enhance a publishers’ premium ad offering, rather than be a threat to it, says Guardian News & Media head of optimisation and effectiveness Tim Gentry.
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Reckitt Benckiser launches Urban Thrill game as part of corporate drive
Mon, 18 Apr 2011
Reckitt Benckiser has launched the latest phase of a corporate brand campaign to raise its visibility and attract future recruits.
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Retailers not satisfying consumer demand for m-commerce
Wed, 13 Apr 2011
Retailers are unprepared for rising consumer demand for mobile commerce, according to research published today.
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Search could suffer from more accurate attribution
Fri, 15 Apr 2011
A key trend of 2011 so far has been brands’ increasing focus on attribution modelling, which could have a significant impact on their search spend.
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SearchIgnite rebrands as IgnitionOne
Tue, 12 Apr 2011
Ad technology specialist SearchIgnite has rebranded as IgnitionOne to offer brands a single tracking and tagging service across multiple ad platforms.
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Sky to offer mobile video ads
Thu, 14 Apr 2011
Sky’s mobile apps are scheduled to include video ad slots following a deal with US-based video server company FreeWheel.
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Sky’s online chief Jonesco departs
Wed, 13 Apr 2011
Sky.com MD Andy Jonesco has left the company following a restructuring of its online business unit.
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Smartphone sales to reach 468m this year
Fri, 8 Apr 2011
Global smartphone sales will increase 57.7% to hit 468m by the end of 2011, according to a study by analyst house Gartner.
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Social commerce isn't complete without a human element
Tue, 5 Apr 2011
Early attempts at social commerce are commendable but the missing link in innovation is a human element.
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Social integration should be a basic business practice
Mon, 4 Apr 2011
Last Friday I met a vendor that supplies social integration services to brands. As we talked about both the company’s best work and other examples of unified communications, I wondered what we were really applauding.
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Social media and mobile boost participation for McDonald's Monopoly
Mon, 18 Apr 2011
McDonald’s has announced its latest Monopoly promotion is its most successful ever, with more than 2m plays in just five days.
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Sony admits hackers have PlayStation Network member data
Wed, 27 Apr 2011
Sony has warned that a security breach on its PlayStation Network has left the personal information of more than 70m people vulnerable.
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Sony claims PlayStation Network will be back up next week
Thu, 28 Apr 2011
Sony’s PlayStation Network service will be up and running again within a week after its recent security breach.
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Sony unveils tablet devices
Tue, 26 Apr 2011
Sony has unveiled its first entry in the tablet market: two Android-based devices codenamed the S1 and S2.
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Sophie Russell
April 2011 Online
April
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Spotify committed to free service despite restricting plays
Thu, 14 Apr 2011
Spotify says it remains committed to its freemium model despite halving the number of tracks users can listen to without paying.
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Spotify says free-service restrictions will improve advertising
Fri, 15 Apr 2011
Spotify has said restrictions to some of its free services could have a positive effect on advertising.
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StrikeAd adds location campaigns through Rippll
Thu, 7 Apr 2011
Mobile ad company StrideAd has paired with GPS specialist firm Rippll to serve expandable display ad formats on its buying platform.
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Sugarscape helps find new face for Beauty UK
Thu, 7 Apr 2011
Hachette-Filipacci’s Sugarscape has teamed up with Beauty UK in a five-figure deal to promote the cosmetics brand’s product range and find a new face of the company.
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Targeting only works if the creative is engaging enough
Wed, 20 Apr 2011
Display advertising might be moving into a new era of sophistication underpinned by smart targeting, but banner ads are still hallmarked by shoddy creative.
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Techradar turns to US for growth as UK audience hits 2m
Mon, 11 Apr 2011
Technology portal Techradar is to focus on growing and monetising its US audience, having reached 2m readers in the UK.
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Tesco buys major stake in Blinkbox
Wed, 20 Apr 2011
Tesco has bought an 80% stake in video-on-demand service Blinkbox as part of its push into the home entertainment market.
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The Economist launches UGC campaign
Wed, 20 Apr 2011
The Economist has launched a pan-European UGC campaign to broaden its appeal and demonstrate diversity.
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There's still too much misunderstanding about data usage
Wed, 6 Apr 2011
When it comes to data, everyone in online media wants to be whiter than white.
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Thomson Reuters Digital appoints first editor
Fri, 8 Apr 2011
Thomson Reuters has appointed its first digital editor as the news firm looks to step up its digital user experience and multi-platform content.
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T-Mobile makes royal family dance video an online exclusive
Fri, 15 Apr 2011
T-Mobile has launched a spoof dance video to tap into royal wedding fever as part of its Life’s For Sharing brand campaign.
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Touchscreens and tablets boost mobile web use, claims Netiscuits
Wed, 13 Apr 2011
The take-up of smartphones and tablet devices has boosted traffic to mobile web software firm Netbiscuits’ properties by 100% in the last six months, it says.
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Trinity Mirror produces premium royal wedding app
Fri, 1 Apr 2011
Trinity Mirror has launched a premium royal wedding app featuring content from monarchy experts.
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TripAdvisor to split from Expedia
Fri, 8 Apr 2011
Expedia, the largest online travel agent, is to spin out the TripAdvisor brand, separating the businesses into two publicly traded companies.
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Turner Broadcasting invests in gaming company TeePee
Tue, 12 Apr 2011
Turner Broadcasting Europe is continuing to bolster its online portfolio via a deal with online gaming company TeePee Games.
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Twitter in talks to buy Tweetdeck
Tue, 19 Apr 2011
Tweetdeck is to sell to Twitter for as much as $50m (£30.8m), according to reports.
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UK etail stimulated by Mother's Day gift buying
Fri, 15 Apr 2011
The UK’s online retail sales in March rose 14% year on year to £5.1bn, according to the IMRG’s Capgemini e-Retail Sales Index.
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UK mobile users spend over £0.5bn a year via apps
Fri, 1 Apr 2011
UK smartphone users are collectively spending £581m a year via mobile apps.
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UK to take opt-out approach to behavioural ads
Fri, 15 Apr 2011
The Government says it will implement new EU legislation on behavioural advertising in the UK by allowing users to opt out from organisations taking data from their computers.
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Unilever appoints Amaze to expand online presence
Mon, 4 Apr 2011
Unilever is looking to boost its corporate presence online, working with Manchester consultancy Amaze.
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Unilever warns of price pressure despite global sales rise
Thu, 28 Apr 2011
Unilever, the owner of Lynx and Dove, has reported a 7% rise in global sales as emerging markets offset sluggish performance in developed ones.
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ValueClick moves into mobile with acquisition of Greystripe
Tue, 26 Apr 2011
ValueClick Media has bought mobile ad network Greystripe for $70m (£42.5) as it looks to build its brand proposition.
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Veteran pair leave AKQA for Razorfish
Mon, 11 Apr 2011
AKQA has confirmed its chief creative officer Daniel Bonner and client services director William Lidstone are leaving the agency to join Razorfish.
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Vevo launches in the UK
Tue, 26 Apr 2011
Music video service Vevo has gone live in the UK via the web and mobile.
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Vevo takes on Channel 5's Lewis for UK push
Thu, 7 Apr 2011
Music video site Vevo has appointed Channel 5 head of digital media Jonathan Lewis as UK MD, ahead of its launch here later in the month.
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VisitBritain invites Facebook users to speculate on royal wedding
Thu, 14 Apr 2011
VisitBritain is launching a Facebook application to capitalise on the interest in the upcoming royal wedding.
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WFA sets online marketing and ad targeting etiquette
Thu, 14 Apr 2011
Consumers understand the trade-off between free content and advertising online and are open to targeted advertising, but want to know what marketers are doing with their data, according to research by the World Federation of Advertisers.
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What Car? partners with Motoring.co.uk to promote car deals
Wed, 6 Apr 2011
What Car? magazine has formed a partnership with car portal Motoring.co.uk to promote deals on cars.
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What does it take to get on a media plan?
Wed, 13 Apr 2011
Aside from Google, there aren’t any digital media owners that are a must-have on a media plan.
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Will Facebook end up too big for its users?
Tue, 12 Apr 2011
Bebo’s relaunch is pegged on a belief that niche is the future, but what does that mean for a behemoth such as Facebook?
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Yahoo buys TV recognition service IntoNow
Tue, 26 Apr 2011
Yahoo has purchased TV discovery service IntoNow for an estimated $20m to boost its multi-screen strategy.
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Yahoo puts Microsoft alliance on hold after integration issues
Wed, 20 Apr 2011
Yahoo has put its Search Alliance with Microsoft on hold following problems with integrating the two platforms, CEO Carol Bartz revealed during its first-quarter results.
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Yahoo to focus on professional video content
Fri, 8 Apr 2011
Yahoo will host more online video shows, similar to its Premier League highlights, as it switches focus to being a content provider.
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YouTube benefits from more TV content but do broadcasters?
Thu, 21 Apr 2011
Syndicating content is core to most major broadcasters’ strategies, but at what point does it endanger their own brands?
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YouTube creates permanent live video content hub
Tue, 12 Apr 2011
YouTube has launched a live-video streaming service in beta as it continues to bolster its full-length, live content offering.
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YouTube seeks further broadcaster partnerships
Thu, 21 Apr 2011
YouTube is looking to increase its number of TV broadcaster partners to boost its sponsorship and display ad revenue.
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YouTube to stream Royal Wedding
Wed, 20 Apr 2011
YouTube is to stream the entire Royal Wedding on 29 April.
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YouView reveals further set-top box partners
Fri, 15 Apr 2011
YouView has partnered with another four set-top box manufacturers as it races to meet its scheduled consumer rollout.