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Google’s privacy changes will boost mobile ad spend
Google’s controversial consolidation of its privacy policies is what mobile advertisers have secretly been praying for because it gives them a chance to prove their value in the digital purchase chain.
Opinion: No one can afford to rest on their laurels when it comes to mobile in 2012
Alex Hoye, CEO, Latitude Digital Marketing
Marketers' focus on iOS is misguided
iOS will always be the Apple of marketers’ eyes, but for all the wrong reasons.
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Features
Microsoft on mobile
With the release of Windows Phone 7, Microsoft is firmly on the path to gaining a top share of the mobile market
Mobile data: Banking
High-profile launches of mobile payment services, such as Google Wallet and Quick Tap from Barclaycard and Orange, have drawn the industry’s spotlight onto m-commerce and banking services.
Agency spotlight: Mobext
mobext.mobi