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Vertical Focus: Beauty

29 July 2010 | By Nicola Smith

Make-up and skincare brands have devised some innovative uses of digital media to empower their customers, from video tips online to information kiosks in stores

Group buying

22 July 2010 | By Adam Woods

Group-buying sites promise deep discounts if enough people sign up to the offer within a limited time. While this helps local businesses, are they suited only to certain brands?

Digital producers

15 July 2010 | By Jo Bowman

Digital producers ensure proposed campaigns can be delivered on time and on budget. But as recent additions to the industry, their roles are still open to interpretation

Real-time bidding

8 July 2010 | By Jo Bowman

Emerging platforms let online publishers auction off their ad inventory at an individual impression level and in real time. Who will be the winners and losers in this new ecosystem?

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Profiles

Simon Calver, LoveFilm

29 July 2010 | By Will Cooper

Having grown LoveFilm to become Europe’s largest DVD subscription service, CEO Simon Calver is aiming to provide the service across a range of connected digital devices

Karen Heldoorn, Aardman Digital

15 July 2010 | By Michael Nutley

As The Tate Movie project aims to create a film purely from user-generated content, Aardman Digital’s Karen Heldoorn has to ensure it meets the world-famous studio’s standards

Anthony Soohoo, CBS Interactive

22 July 2010 | By Adam Woods

As people increasingly use the internet while watching TV, broadcasters like CBS are looking to make the two activities more interconnected, says its senior VP Anthony Soohoo

Alex Hole, News International

8 July 2010 | By Mark Banham

As The Times websites disappear behind a paywall, it’s up to Alex Hole, News International’s digital commercial director, to make sure readers and advertisers stay on the right side

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nma Special

Behaviourally targeted advertising holds out great hope for publishers and advertisers alike. When used in the right combination, it delivers better response and recall.Since March last year, the industry has made great progress in developing a self-regulatory framework to help bolster confidence in the techniques. But what next? Should there be an icon against all behaviourally served ads? And should behavioural targeting techniques extend into people’s individual social graphs?