Gadfly - 10.06.10
The other day, Gadfly caught up with industry stalwart Howard Furr-Barton, director of Mobilise, to discuss his return to the industry.
Since a career hiatus from being a racing driver, he has turned his attentions to mobile network engineering. At one point he even attempted to construct a home network to boost the poor service quality provided by his operator. It seems a bit extreme but some people will do anything to avoid calling customer services.
When Gadders popped over to the Porterhouse in Covent Garden to throw back a few beers with the Ale 2.0 crowd, he was interested to hear of the latest exploits of Drew James Davies, freelance SEO guru by day, burgeoning actor/writer by night. Apparently Davies has secured a leading role in new British play called The Wolf, which will hit London theatres once it has debuted at the Edinburgh Fringe festival in August. He told Gadfly the role will give him the chance to explore the animal within, a side he curiously isn’t able to express as convincingly in his regular job in search. Grrrr.

Everywhere these days you see cyclists on single-speed bikes, weaving among people and traffic with stripped-down insouciance. But while such fixies may be ideal in town, can they get you from one city to another? Unanimis’s Tim Collier, Ian Gallaher and Ben Isaacs, together with Mike Roberts from Carat (left), recently rode from London to Paris on single-speed bikes, all the way from Buckingham Palace to the Eiffel Tower to raise £3,000 for Cancer Research. It took three days, apparently, but sensibly the lads came back on Eurostar - standard class only, though.

Last week, ad network Tribal Fusion held a party at the Paramount Bar. Regular Gadfly readers will remember ’Tribal Fusion’ also refers to a form of modern belly dance. Hence the professional belly dancer at the party giving Austin Goh and Peter Wood from OMD impromptu lessons in the art (right).
Not to be outdone, agency Codegent, which helps with the various online activities of national treasure Sarah Beeny, recently took everyone off-site for a bit of circus training. Here’s Codegent creative director Matt Jukes (below) in his own stilt-walking tribute to Malcolm McLaren.


