Network Ops Forum

15 July 2009

AdMonsters and IASH, the UK's trade body for interactive sales houses, will co–host the event, which will be held in central London on July 15th.

In the UK, networks account for a greater than 40% share of display media ad spend—a number that continues to grow. These companies face unique operational and technical challenges that will be increasingly important to solve as the field gets more crowded and spend increases.

Attendees will come away with a comprehensive check list of what they can be doing to improve the efficacy of their operations as well as with a strong network of peers. By partnering with IASH on this event, AdMonsters will be able to quickly identify industry leaders and top challenges. IASH lives on the front lines for of the ad network industry and brings valuable experience and in depth knowledge to the table.

Proposed topics include: * IASH administration * Managing affiliate websites (specifications & standards) * Malware management, detection, and prevention * Working with buy—side trading systems * Reporting challenges * Optimizing performance * Managing ad exchanges * Behavioural targeting/retargeting * Data ownership — challenges & opportunities

Web: http://www.admonsters.org/tf/tf-eu-02.php

Price: £195