Asda partners with John Menzies to sell digital magazines

20 November 2008 | By Will Cooper

Asda is bidding to become an online newsagent by launching a digital download service for major consumer magazines such as Grazia, Total Film and Marie Claire.The retail giant has partnered with John Menzies Digital to launch the ASDA Digital Newsagent, where users can download around 130 titles from 11 publishers through a monthly subscription.Asda will run a promotion of the site across Asda.com and the recently launched non-food site Asda Direct, ...

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