Behavioural targeting industry not worried by MS launch of InPrivate
Microsoft's InPrivate anti-tracking technology presents no threat to the fledgling UK behavioural targeting industry, according to its leading players.The InPrivate service launched last week as part of Microsoft's beta test of its new Internet Explorer 8 (IE8) browser, giving users the ability to hide their browsing habits by stopping cookies being stored on their PC (nma.co.uk ...
This content is only accessible to subscribers of New Media Age
