Boomerang and Piczo create interactive hub
Kids' TV channel Boomerang has tied up with teen social network Piczo for an interactive campaign around TV show The Latest Buzz.Piczo will host an interactive hub for fans of the US TV show, which airs from next month on the Turner-owned channel. The show is based on a group of school friends who put together a magazine.Each week a star from the show will go live in the Piczo community to work on a virtual version of The Latest Buzz magazine with users.Members ...
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