Sunday, 12 February 2012
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Comic Relief to focus on social media activity

Comic Relief is to make a major push into social media with 44 days of digital activity around this year's fundraising effort.The event, which falls every two years, will launch channels on social networks, YouTube, Flickr and Twitter. Each will be hosted by a celebrity, except YouTube which will be hosted by a group of super users.During the actual day of the event, 13 March, Comic Relief will release backstage content such as celebrity photos and news through the online ...

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