DailyMotion targets UK market and appoints Kate Burns as MD
DailyMotion has appointed former Google UK director Kate Burns as its first UK MD, as the video-sharing site launches an assault on the British market.The French-owned company is to significantly ramp up its UK offering in 2008, creating a site targeted towards young and up-and-coming filmmakers through its DailyMotion MotionMaker programme.It's developing ad inventory for UK advertisers, including 10-30-second pre- and post-roll ads along with traditional on-site ads. ...
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