Saturday, 11 February 2012
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Mail Online rolls out affiliate link generator to monetise traffic to external sites

Mail Online is launching an affiliate model across its site to generate revenues from brands referred to in its editorial copy.The newspaper site, which had 19.7m unique visitors in December 2008 according to the latest ABCE figures, will convert links to external sites into affiliate links where relevant as it looks to boost its online revenue-generating opportunities.Mail Online is using technology from performance marketing specialist Skimlinks which creates instant ...

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