Random House takes Wodehouse online to target younger audience
Book publisher Random House is planning to use online to target a younger demographic as it reissues its PG Wodehouse collection.The push comes as the publisher reissues 42 Wodehouse titles, including The Inimitable Jeeves and Blandings Castle, throughout this year.An illustrated website has gone live giving users information on the books and author, as well as details of such events as a London picnic.The site, which will be updated monthly, will ...
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