Skoda boosts Fabia Estate launch with online campaign

Skoda has rolled out an online ad campaign to support the launch of its Fabia Estate model.The activity includes expandable banners and MPUs. It aims to extend the offline campaign's 'Full of lovely stuff' positioning, which notably included a TV campaign depicting a car made out of cake.The online ads continue the theme with dessert topping hundreds and thousands and a tagline 'Full of even more lovely stuff' as the ad promotes the car's spacious interior.The campaign ...

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