Saturday, 11 February 2012
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Telegraph looks to ecommerce as crucial revenue stream for website

Telegraph.co.uk is set to introduce a raft of ecommerce propositions across its site this summer as it aims to bring in revenue channels beyond traditional advertising.The site's commercial team is in talks with potential partners for services that are likely to include an enhanced shopping platform, a price-comparison service and betting.The development comes as newspaper sites are increasingly looking to launch retail channels. At the end of last year The Sun made a major ...

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