Friday, 10 July 2009
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Top brands query price-comparison site value

Key online brands and etailers are pulling out of price-comparison sites, questioning their effectiveness and calling for greater innovation and user interaction.Pure-play electronics retailer Dabs.com said traffic quality from price-comparison sites had dropped in the past year, so it has reconsidered how it works with them.These comments were echoed by gadget etailer Firefox and electronics manufacturer Casio.Jonathan Wall, Dabs.com marketing director, said, "We ...

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