Tuesday, 09 February 2010
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Opinion

Suzanne Bearne

Innovation is key to finding publishers' future revenues

Tue, 9 Feb 2010 | By Suzanne Bearne

This year, amid the doom and gloom of the publishing industry, we’ll see publishers look for innovative ways to distribute their content more widely.

Will Cooper

Brands can no longer afford to ignore Bing

Fri, 5 Feb 2010 | By Will Cooper

This week Microsoft reiterated its confidence that Bing will not only be a Google challenger but also a profitable, advertiser-friendly business in the long term.

Leader: Arrival of mobile internet usage data is a turning point

4 February 2010 | By Justin Pearse

For the first time the UK mobile industry has a collective answer to the demands of the ad industry

Social media events need less talking and more doing

Mon, 8 Feb 2010 | By Vikki Chowney

Last Monday we started a bit of a debate on Reputation Online to coincide with the start of Social Media Week London.

Alex Farber

Mobile takes the lead in unifying user data

Thu, 4 Feb 2010 | By Alex Farber

Mobile media should be proud it has taken a step not yet matched by other media, with today’s launch of a common currency rooted in actual user data.

Mark Cridge

Looking back as we prepare to go forward

4 February 2010 | By Mark Cridge

?I’m plagued by the nagging doubt that we, as an industry, haven’t really done anything yet

Ad Watch: Lexus test drive takes you where you want to go Subscription Required

4 February 2010

Oli Green, creative director, Hyper

What Terminal 4 at Madrid airport teaches us about web design

4 February 2010

Daniele Fiandaca, co-founder, Creative Social

Analyst Speak: Display ads reach more users but pre-roll video has better recall

28 January 2010

Alex Burmaster, communications director, online, Nielsen

Moderators of kids' forums have to take greater responsibility

28 January 2010

Dominic Sparkes, MD, Tempero

More Industry Opinion

Embrace don't alienate news aggregators

Harvey Sarjant, managing partner, Addvantage Media and member of the IASH Steering Committee

Social advertising doesn't stop at delivery

Tamara Littleton, CEO, eModeration

Search agencies need to keep the personal touch

Amanda Davie, director, Reform

Redesign of Facebook banners is long overdue

Liane Dietrich, MD, LinkShare UK

More Letters to nma

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