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Vevo hits 900K views for Lift campaign in three days

Fri, 10 Feb 2012 | By Jessica Davies
Food brands face censure over online ads

Fri, 10 Feb 2012 | By Rosie Baker
Kraft poaches PepsiCo’s global digital chief

Thu, 9 Feb 2012 | By Sebastian Joseph
Zeebox launches click-to-buy TV ad service

Thu, 9 Feb 2012 | By Jessica Davies
Heineken readies Facebook Valentine's push

Wed, 1 Feb 2012 | By Sebastian Joseph
Brands and agencies greet Google personalised search service with caution

Tue, 24 Jan 2012 | By Jessica Davies
Lynx turns to F-commerce

Mon, 23 Jan 2012 | By Rosie Baker
Surge in mobile paid searches lends urgency to fragmentation issues, say agencies

Wed, 18 Jan 2012 | By Jessica Davies
Google's latest social media move is a wake up call, say agencies

Wed, 11 Jan 2012 | By Jessica Davies
Diet Coke launches fashion and beauty Facebook app

Tue, 10 Jan 2012 | By Suzanne Bearne
Opinion: Have the SEO goalposts moved?

Fri, 6 Jan 2012
Weight Watchers kicks off New Year's campaign

Tue, 3 Jan 2012 | By Ronan Shields
OSOYOU relaunches with Kellogg's Special K as exclusive launch advertiser

Tue, 3 Jan 2012 | By Lucy Tesseras
Ryvita launches healthy eating campaign with Weight Watchers

Fri, 23 Dec 2011 | By Lucy Tesseras
Tennent's launches location-based mobile campaign

Thu, 22 Dec 2011 | By Lucy Tesseras
Strada owner banks on user-generated content to drive consumers in-store

Tue, 20 Dec 2011 | By Sebastian Joseph
Ad industry slams BHF report on online adverting to children

Tue, 20 Dec 2011 | By Rosie Baker
John Lewis launches iPhone app

Fri, 16 Dec 2011 | By Rosie Baker
All Saints reaches out to UK bloggers to drive high street sales

Fri, 16 Dec 2011 | By Sebastian Joseph
Google extends UK market share lead as MySpace loses popularity

Wed, 14 Dec 2011 | By Jessica Davies
Moves – 02.12.11: Twitter, News International Commercial, Odyssey Mobile Interaction

Fri, 2 Dec 2011 | By Lucy Tesseras
Thomas Pink taps into digital for in-store strategy

Fri, 2 Dec 2011 | By Rosie Baker
Waitrose plots 'significant' uplift in social media spend

Tue, 29 Nov 2011 | By Mary-Louise Clews
Nectar's Adpoints hits member capacity but experiences problems

Mon, 28 Nov 2011 | By Lucy Tesseras
Coke and McDonald’s in online unhealthy products promo ban

Mon, 28 Nov 2011 | By Russell Parsons
Greggs to crowdsource lyrics for festive song

Mon, 28 Nov 2011 | By Rosie Baker
Measuring video by click-through rates is antiquated, say IAB Video Engage speakers

Fri, 25 Nov 2011 | By Jessica Davies
Lynx apologises for banned Lucy Pinder campaign

Fri, 25 Nov 2011 | By Ronan Shields
Starbucks launches in-store mobile payments

Thu, 24 Nov 2011 | By Rosie Baker
Persil to chose brand ambassador via Facebook

Wed, 23 Nov 2011 | By Rosie Baker
Lynx ads banned for 'degrading women'

Wed, 23 Nov 2011 | By Mary-Louise Clews
L'Oréal looks to ramp up geo-location apps

Tue, 22 Nov 2011 | By Lucy Handley, Rosie Baker
Lucozade offers music fans exclusive content via augemented reality

Tue, 22 Nov 2011 | By Mary-Louise Clews
Ok Go launch social media campaign for Cuervo

Tue, 22 Nov 2011 | By Charlotte McEleny in Rio De Janiero
nma to live report on Cuervo Tequilla social media campaign

Mon, 21 Nov 2011 | By Charlotte McEleny
nma Video Social this Wednesday

Fri, 18 Nov 2011 | By Jessica Davies
Channel 4, YouTube and Microsoft trial ad selector video ads with Heineken and O2

Thu, 17 Nov 2011 | By Jessica Davies
Asda bolsters mobile offering with transactional iPhone app

Thu, 17 Nov 2011 | By Rosie Baker
Video ad exchange SpotXchange appoints C4’s Callaghan

Wed, 16 Nov 2011 | By Jessica Davies
Q&A: Matt Pritchard, European digital planning director, Kellogg’s

Tue, 8 Nov 2011 | By Jessica Davies
EU cookie directive could erode online marketing spending, research warns

Mon, 7 Nov 2011 | By Nick Huber
Marks & Spencer uses social video to promote Christmas ad

Mon, 7 Nov 2011 | By Nick Huber
Smirnoff marketing project to influence other Diageo brands

Thu, 3 Nov 2011 | By Lara O'Reilly
Half of video ads on YouTube are now skippable

Wed, 2 Nov 2011 | By Jessica Davies
Charity Start launches personalised advice campaign on Facebook

Tue, 1 Nov 2011 | By Suzanne Bearne
Online advertising tops TV for short-term ROI, says GfK report

Fri, 28 Oct 2011 | By Jessica Davies
Cadbury launches online video as part of Olympics sponsorship

Fri, 28 Oct 2011 | By Suzanne Bearne
Heinz trials first augmented-reality mobile campaign

Thu, 27 Oct 2011 | By Jessica Davies
Mobile search queries double as consumers shop via smartphones

Tue, 25 Oct 2011 | By Nick Huber
Fashion Rocks, Ted Baker and Liberty focus on affiliate marketing effectiveness

Mon, 24 Oct 2011 | By Charlotte McEleny
Social media and mobile apps to account for 50% of online sales by 2015, says Gartner

Fri, 21 Oct 2011 | By Nick Huber
Strongbow puts user-generated content at the heart of integrated campaign

Fri, 21 Oct 2011 | By Sebastian Joseph
Channel 4 launches Facebook swap shop

Thu, 20 Oct 2011 | By Nick Huber
Videology appoints MediaCom’s McLachlan to 'humanise' video ad targeting

Wed, 19 Oct 2011 | By Jessica Davies
Online grocery sales to hit £11.2bn by 2016

Tue, 18 Oct 2011 | By Russell Parsons
Starbucks and Apple to give away downloads

Mon, 17 Oct 2011 | By Rosie Baker
Brands welcome Google Premium Analytics

Fri, 14 Oct 2011 | By Jessica Davies
Unilever commits to Apple iAd campaigns

Tue, 4 Oct 2011 | By Ronan Shields
Pepsi poised to launch series of digital pilot schemes

Tue, 4 Oct 2011 | By Ronan Shields
Innocent launches social discounting campaign

Thu, 29 Sep 2011 | By Charlotte McEleny
Japanese ecommerce firm Rakuten buys play.com for £25m

Wed, 21 Sep 2011 | By Jessica Davies
Sky IQ launches service to help advertisers better understand data

Tue, 20 Sep 2011 | By Jessica Davies
ITV’s Red or Black? play-along online game peaks with 77K players

Fri, 16 Sep 2011 | By Jessica Davies
Heinz trials Facebook-based loyalty scheme

Tue, 6 Sep 2011 | By Jessica Davies
BP makes foray into daily deals ahead of personalised communications

Tue, 6 Sep 2011 | By Gina Lovett
Q&A: ITV's Simon Daglish and Tremor Video's Dan Ruch on the online video market

Mon, 5 Sep 2011 | By Jessica Davies
Chicago Town launches first major digital campaign to promote X Factor pizza

Fri, 2 Sep 2011 | By Gina Lovett
John Lewis extends Click & Collect to further Waitrose stores

Tue, 30 Aug 2011 | By Gina Lovett
Coca-cola and Virgin Atlantic sign up to Hyper Island scheme to bolster agency management skills

Tue, 23 Aug 2011 | By Gina Lovett
Heineken and BT pair up on pub Wi-Fi

Fri, 19 Aug 2011 | By Mary-Louise Clews
Asda launches first transactional mobile site

Fri, 19 Aug 2011 | By Rosie Baker
FA and Budweiser to stream FA Cup match on Facebook

Wed, 17 Aug 2011 | By Will Cooper
Kellogg's launches first mobile gaming app in the UK

Wed, 17 Aug 2011 | By Sebastian Joseph
Aurora Fashions extends ecommerce tie-up with BT Fresca

Mon, 15 Aug 2011 | By Jessica Davies
Online ad banned for using Kate Moss' 'skinny' slogan

Wed, 10 Aug 2011 | By Branwell Johnson
Update: Nielsen partners with Facebook for ad ratings system

Mon, 8 Aug 2011 | By Jessica Davies
Mountain Dew next FMCG in line to launch Facebook shop

Mon, 1 Aug 2011 | By Jessica Davies
IAB: online delivers greater brand awareness than TV, at a fraction of the cost

Wed, 27 Jul 2011 | By Gina Lovett
Teens indifferent to brands on Facebook

Tue, 26 Jul 2011 | By Gina Lovett
Mountain Dew launches street art campaign on Facebook

Thu, 21 Jul 2011 | By Charlotte McEleny
Subway launches location-based voucher campaign

Wed, 20 Jul 2011 | By Ronan Shields
Brands shift spend into Facebook, driving up ad cost

Tue, 19 Jul 2011 | By Charlotte McEleny
Whisky brand Whyte & Mackay to hold tasting session on Google+

Tue, 19 Jul 2011 | By Gina Lovett
Heinz eyes further Facebook ecommerce campaigns

Mon, 11 Jul 2011 | By Jessica Davies
Lucy Pinder stars in Lynx interactive games

Mon, 4 Jul 2011 | By Ronan Shields
Doritos launches social-game campaign to promote dips

Mon, 4 Jul 2011 | By Jessica Davies
Domino’s shuns selling on Facebook

Fri, 1 Jul 2011 | By Charlotte McEleny
Laithwaites Wine boosts mobile and search strategies

30 June 2011 | By Ronan Shields
United Biscuits launch advocates campaign for Jaffa Cakes

Wed, 29 Jun 2011 | By Sebastian Joseph
Unilever plans for mobile marketing primacy by 2020

23 June 2011 | By Ronan Shields
Grand Marnier runs first major digital push to back new site

23 June 2011 | By Gina Lovett
Domino’s uses Facebook Places to promote new pizza

Thu, 23 Jun 2011 | By Charlotte McEleny
Technology and data are core to creativity at Coca-Cola

Wed, 22 Jun 2011 | By Anna Richardson at Cannes Lions
Coors Light signs Jean-Claude Van Damme for viral push

Tue, 21 Jun 2011 | By Sebastian Joseph
Heineken partners with Independent's i for free Wi-Fi news service

Tue, 21 Jun 2011 | By Gina Lovett
Pizza Express lets customers pay via app

Thu, 16 Jun 2011 | By Lara O'Reilly
Pepsi launches Euroversion of PepsiCo10 digital tech competition

16 June 2011 | By Charlotte McEleny
Unilever turns to mobile to double business in emerging markets

Wed, 15 Jun 2011 | By Ronan Shields
P&G to launch location app for Pampers brand

Tue, 14 Jun 2011 | By Ronan Shields
Tesco poaches agency chief in digital push

Tue, 7 Jun 2011 | By Mary-Louise Clews

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