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Unilever commits to Facebook ad spend
Brands such as cleaning products can have a place in social media, according to the FMCG company.
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Unilever commits to Facebook ad spend
Brands such as cleaning products can have a place in social media, according to the FMCG company.
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First impression: Rough Guides Big Trips
A first look at Rough Guides use of Apple’s iBooks 2 software.
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Monday, 28 May 2012
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FT and Reuters go live with privacy compliance efforts Subscription
FT and Reuters among first publishers to put privacy compliance efforts live.
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Government Open Data Institute will launch by September Subscription
Government-funded Institute will help boost UK’s data and technology skills.
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EC issues Google with competition warning Subscription
Competition Commission lists concerns over portability of Google ad services.
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Apple is still approving apps using UDID access but consent is needed Subscription
UDID depreciation is having a serious impact on mobile ad revenues.
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Trade bodies unite to stamp out SMS spam Subscription
DMA and GSMA urge UK operators to implement filtering technology.
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O2 More growth spurred by opt-in policy change Subscription
Almost one-in-two O2 subscriptions are part of More service after users are opted-in by default.
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Asbof aims to boost search agency support of self-regulation levy Subscription
Badge scheme aims to promote self-regulation levy to the 50% of search specialists not paying.
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Online advertisers need be responsible with data, warns AmEx's Tait Subscription
Alex Tait calls for advertisers, agencies and service providers to pull together in the face of regulation.
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Opinion: What do consumers really think about online privacy? Subscription
Nick Stringer, director of regulatory affairs, IAB
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Tesseras on media – 16.05.12 Subscription
Are publishers doing enough to comply with the ePrivacy Directive?
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Close-up – 11.05.12 Subscription
O2 sees a bold step pay dividends.
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McEleny on social – 08.05.2012 Subscription
Brands should have their social and data strategies in line.
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