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Kenneth Estenson, CNN.com
CNN.com’s VP Kenneth Estenson is in Europe to explore how the news service can broaden its youth appeal, which includes a tie-up video site VBS.tv alongside moves into social media
Lee Baker, AOP
The Association of Online Publishers’ new director Lee Baker wants the trade body to play a bigger role in how the digital content industry develops, beginning with new members
Review 2009: Publishing
Paid-for content was the hot topic for publishers this year. Almost everyone entered this divisive debate, catapulted onto the agenda by News Corp CEO Rupert Murdoch announcing that his company could no longer offer its content for free (nma.co.uk 6 August 2009). “An industry that gives away its content is simply cannibalising its ability to produce good reporting,” he said.
Richard Titus, AND
Disruption through innovation is the philosophy of Richard Titus, head of digital at the Daily Mail, who has ambitious plans for new partnerships, hyperlocal sites and mobile
Opinion
Sharing audience data should be a boon for publishers
Online premium publishers are teaming up to share audience data. Could this smart move help revive falling CPM rates?
The people are becoming the publishers of tomorrow
You can’t commercialise content via advertising alone any more, even if you’re producing a very niche product.
Paywalls alone can't save newspapers
Hugo Drayton, CEO, InSkin Media (former MD of Telegraph Group)
Is there a place for publishers in social media?
Social media is one of the hottest topics this year and publishers could be the latest to be swept away by it.
Ratings of the Top 100 interactive agencies
Directory of all Marketing Services companies
