New Media Age
Suzanne Bearne Freelance

Top 100 run up: Dare’s Toby Horry talks about working harder to grab the time-poor consumer

Thu, 12 Jan 2012

New media age talks to previous year’s entries in the Most Respected table about their predictions for the year ahead.

Microsoft fills trade marketing director role

Wed, 11 Jan 2012

Microsoft has appointed Donna Hindson as trade marketing director for the UK’s Advertising & Online (A&O) division, replacing Nickie Smith.

Top 100 run up: LBi’s Anil Pillai believes there's plenty of digital opportunities ahead

Wed, 11 Jan 2012

New media age talks to previous year’s entries in the Most Respected table about their predictions for the year ahead. Second in the series is Anil Pillai, CEO of LBi UK.

Tablet usage doubles over Christmas period

Tue, 10 Jan 2012

The number of consumers using their tablet over Christmas Day and Boxing Day doubled to 8% in 2011, according to research by IMRG and eDigitalResearch.

Orange makes tablet debut

Tue, 10 Jan 2012

Orange has become the latest entrant to the burgeoning tablet market with the launch of an own-branded Android tablet. The Tahiti (right), which features a seven-inch multi-touch LCD screen and a five-mega-pixel camera, is Orange’s attempt to take a slice of the booming tablet market, currently dominated by Apple.

Debenhams explores mobile payments

Fri, 25 Nov 2011

Debenhams is in talks to introduce till payments through mobile phones as research finds that handsets are set to become ubiquitous as a way of paying for goods in five years’ time.

The O2 launches contactless technology to ease queues

Thu, 24 Nov 2011

The O2 has introduced contactless technology across the venue to make it easier and quicker for customers to pay for goods.

Future pushes 'digital acceleration' strategy as profits plummet £25m

Thu, 24 Nov 2011

Future Publishing, publisher of titles such as Total Film and T3, said it has taken steps to ramp up its move to a digital business model after the company racked up a £19.3m loss in the year to September.

Apple publishes first weekly top-ten app list

Wed, 23 Nov 2011

Apple has launched its first weekly charts for paid and free apps on the iPhone and iPad in the UK, although the company will not be disclosing sales figures.

Mail Online sales soar 65%

Wed, 23 Nov 2011

Mail Online sales surged 65% in the past financial year as parent company DGMT said it remained cautious about the outlook after posting an overall 15% drop in pre-tax profit.

Brands back TradeDoubler's £1m programme to aid affiliate marketing talent

Tue, 22 Nov 2011

Brands have welcomed the move by performance-based specialist TradeDoubler to commit £1m to start-up marketing firms as part of a programme to help foster grass-roots talent and boost innovation in the affiliate marketing sector.

Chevrolet celebrates 100 years with personalised online car journeys

Mon, 21 Nov 2011

Car brand Chevrolet has launched a personalised digital car journey using social media to celebrate its 100th birthday.

LBi opens Sydney office

Mon, 21 Nov 2011

Interactive agency LBi has opened its first office in Australia to take advantage of the country’s growing digital market.

Online Christmas shopping to reach a record £7.75bn

Mon, 14 Nov 2011

Shopping online over the Christmas period is set to smash previous records, with consumers logging on to spend £7.75bn during the five weeks from the end of November.

Samsung launches karaoke connected TV app

Fri, 11 Nov 2011

Samsung has launched a karaoke app for web-enabled TVs, giving wannabe popstars access to over 2,000 songs from artists including Lady Gaga, Kylie and Adele.

Specsavers ties up with Gok Wan for Google+ hangout

Fri, 11 Nov 2011

TV presenter Gok Wan has partnered with Specsavers to host a live talk on Google+ with fashion bloggers and competition winners.

Channel 4 uses online to showcase emerging comedy talent

Thu, 10 Nov 2011

Channel 4 is set to launch its first series of comedy clips across its digital properties as part of its Comedy Blaps programme to showcase up-and-coming comedy talent.

Majority of Britons do not want to engage with brands via social media

Thu, 10 Nov 2011

Six out of ten Britons (61%) do not want to engage with brands through social media, leading to companies creating “mountains of digital waste”, according to a global study.

AOL launches Editions iPad magazine in the UK

Wed, 9 Nov 2011

AOL has launched its first tablet magazine in the UK, with users able to personalise the content.

Aigua Media invests £1m in overhaul of sites

Wed, 9 Nov 2011

Publishing group Aigua Media, the owner of fashion and beauty sites including OSOYOU, has invested over £1m in revamping its sites and brought them together under a single portal.

Third of 18-24-year-olds turn to Facebook for news

Tue, 8 Nov 2011

Nearly a third (30%) of 18-24-year-olds use Facebook to catch up on news, according to research from Lightspeed Research.

Q&A: Tim Ewington, co-founder, Shortlist Media

Fri, 4 Nov 2011

As Stylist celebrates its 100th issue this week, new media age talks to Shortlist Media co-founder Tim Ewington about ecommerce, mobile and overseas opportunities for both the men’s Shortlist title and women’s Stylist.

Guardian consolidates print and digital ad systems

Thu, 3 Nov 2011

Guardian News & Media (GNM) has introduced a single platform to support both its digital and print advertising operations as part of its move to a digital-first strategy.

Regis Salons launches digital campaign to find UK's most coveted hair styles

Wed, 2 Nov 2011

Hairdressing chain Regis Salons has kicked off a campaign, focusing on social media, to find the UK’s most sought-after hair styles.

Westfield signs Sony Music deal

Tue, 1 Nov 2011

Westfield has teamed up with Sony Music to showcase music and video from the record label across digital screens at the shopping centre company’s recently opened Stratford City location.

Google to charge for Maps API usage

Mon, 31 Oct 2011

Google is to start charging customers for heavy use of its Google Maps API.

BBC TV licence fee could include iPlayer

Mon, 31 Oct 2011

British viewers watching the BBC iPlayer could be forced to pay the television licence fee as part of plans being considered by the Department for Culture, Media and Sport.

Disney's Club Penguin revamps social features

Fri, 28 Oct 2011

Disney-owned kids’ virtual world Club Penguin has revamped its social features, including automatically completing words and phrases as kids type into its chat systems.

Q&A: Alan Murray, executive editor, online, The Wall Street Journal

Thu, 27 Oct 2011

The Wall Street Journal (WSJ) has been on a mission to establish itself at the forefront of digital publishing and it is starting to come to fruition, according to Alan Murray, deputy managing editor and executive editor of online. new media age spoke to him about what’s next on the digital agenda.

It was a mistake to keep the MySpace brand, admits former CEO

Wed, 26 Oct 2011

Former MySpace CEO Michael Jones has said that the ailing social network should have relaunched as an “entirely new brand”.

ITV creates first role for ITV Player micropayments strategy

Wed, 26 Oct 2011

ITV is gearing up to launch online micropayments across its ITV Player early next year with the creation of its first dedicated ecommerce role.

Mark Sebba, Net-a-Porter

14 April 2011

As CEO of Net-a-Porter, Mark Sebba oversees the financial side of the fashion etailer, and has watched it grow steadily from online to mobile, and most recently into menswear

Digital education

7 April 2011

University courses in digital media and marketing aren’t giving graduates all the skills needed to work effectively in the digital industry. Does Hyper Island’s first initiative in the UK point the way to a better form of hands-on study?

Monetising apps

10 March 2011

As publishers make more content available via mobile, the high development costs of apps mean the search is on for the best way to make money back from them

Oasis

3 June 2010

oasis-stores.com

Skincare brand Jergens Naturals launches own TV series solely online

6 May 2010

Skincare brand Jergens Naturals has launched a branded online TV series promoting its product range.

Cancer Research lets donors choose where money goes

6 May 2010

Cancer Research UK is using the web to pilot a way for people to donate to individual cancer research projects as it competes with the rise in specialist cancer charities.

O2 recruits for social media roles to better engage with its customers

6 May 2010

O2 is boosting its social media team as it looks to significantly increase online engagement with customers.

Coca-Cola launches online goal-celebration competition

Tue, 4 May 2010

Coca-Cola has launched an online campaign in the run-up to the 2010 FIFA World Cup encouraging people to take part in the longest-ever online goal celebration.

ASOS to let others sell through its site

Tue, 4 May 2010

ASOS, the online fashion retailer, is to launch a marketplace where customers can sell their clothes.

Mail Online top newspaper site with over 2m browsers a day

Thu, 29 Apr 2010

Mail Online remains the most popular UK newspaper website, with a daily average of 2.24m unique browsers in March, according to the first ABCE results since News International withdrew from the monthly report.

Garden brands grow interest in mobile apps

29 April 2010

B&Q, Dobbies and the Royal Horticultural Society are among companies in the gardening sector investigating mobile initiatives to capitalise on the growth in people accessing the web via their phones.

Ronnie Scott's

29 April 2010

ronniescotts.co.uk

Pedigree uses YouTube video to boost donations

Tue, 27 Apr 2010

Pet-food brand Pedigree has launched a digital campaign to raise awareness and money to help abandoned dogs.

Ikea shows off kitchen designs based on election candidates

Tue, 27 Apr 2010

Ikea has launched a website where consumers can find kitchen designs inspired by the three major political party leaders.

Amazon profits climb 68% to £194m in Q1

Fri, 23 Apr 2010

Amazon has posted a 68% rise in profits to $299m (£194.6m) for the first quarter of the year.

Google service has a way to go but is getting there

Tue, 20 Apr 2010

Last week new media age revealed the latest IPA online media survey results, with Specific Media, Channel 4, News International and Google as the big winners.

Avon builds social media skills for community launch

8 April 2010

Cosmetics giant Avon is to launch an online community and boost its social media team.

Fat Face to handle customer service through Twitter

8 April 2010

Fashion retailer Fat Face is to launch a dedicated Twitter page solely as a customer service channel.

Orange ad network will succeed with enough inventory

Tue, 6 Apr 2010

Orange’s push into the ad exchange market makes sense but, despite the size of the brand, its success isn’t a given.

Kia Motors targets World Cup fans via squad-selector site

1 April 2010

FIFA World Cup sponsor Kia Motors has teamed with News International for its first digital activity for football fans ahead of the June tournament.

Thorntons drops display in favour of viral formats for Easter drive

1 April 2010

Thorntons has turned its back on online display for its Easter push, preferring to use a viral campaign.

Times paywall makes a lot of sense to me

Tue, 30 Mar 2010

It seems silly that people keep banging on that The Times will see a dramatic fall in online readers when it brings in its paywall in June. Of course it will.

Ilana Fox joins new media age as columnist

Fri, 26 Mar 2010

Ilana Fox, former ASOS social media manager and partner of Spoke Digital, a digital and social media training agency and consultancy, will begin writing a column for new media age next month.

Mail Online regains top spot among UK newspaper sites

Thu, 25 Mar 2010

Mail Online has become the UK’s most popular UK newspaper site with 36.2m unique browsers, overtaking The Guardian.

Ryanair takes first steps into social media

25 March 2010

Ryanair is preparing its first social media play by developing an online travel community and ramping up content across its website.

Beaverbrooks appoints Code Computerlove to drive online sales strategy

25 March 2010

High street jeweller Beaverbrooks has appointed Code Computerlove as its digital marketing agency as it looks to grow its online sales.

Mirror chief calls to reclaim value of news from search engines

25 March 2010

Paul Hood, head of digital at Mirror Group Digital, has called on the publishing industry to step up its challenge to search engines profiting from online news from newspapers.

Former Harrods Direct marketing director joins fashion retailer

Tue, 23 Mar 2010

Alison Lancaster, former marketing director of Harrods Direct, has joined White Stuff as home shopping director, responsible for the fashion retailer’s online and mail order channels.

Online sales for February up 13% to a record £4.1bn

Mon, 22 Mar 2010

Valentine’s Day helped online retailers recover from a disappointing January, with a record £4.1bn spent during the month.

LoveFilm makes films available on Sony web-enabled TVs

Fri, 19 Mar 2010

LoveFilm, the DVD rental subscription service, has signed a deal with Sony to bring its range of titles to consumers’ living rooms through the manufacturer’s TVs.

Cover story: Mobile is publishers’ top investment target

18 March 2010

Major publishers including Telegraph Media Group and Condé Nast are ramping up mobile investment as it’s cited as a key area of opportunity in the Association of Online Publishers’ Organisation Census.

AudienceScience operations MD Colman to chair IAB council

18 March 2010

The IAB Behavioural Targeting Council has appointed Stuart Colman, MD of European operations at AudienceScience, as its first chair.

IPC Media's Look overhauls site to appeal to fashion-conscious women

Wed, 17 Mar 2010

Look, the IPC-owned fashion title, has undergone a major revamp in order to boost its appeal to fashion-conscious women.

Condé Nast Digital's Burns joins Coty Prestige

Tue, 16 Mar 2010

Serena Burns, former Condé Nast Digital commercial director, has joined fragrance company Coty Prestige as interim digital marketing manager.

Sky creates first head of social media position

11 March 2010

Sky is seeking its first head of social media as it aims to ramp up its activity in the burgeoning sector.

Channel 4 picks E4 editor as first cross-platform commissioner

11 March 2010

Channel 4 has created the position of cross-platform commissioner for entertainment, drama and comedy as it plans to create a major online comedy talent project.

Pearson appoints former NBC Universal exec to new digital role

Tue, 9 Mar 2010

Media and education company Pearson has appointed Juan Lopez-Valcarcel to the new role of director of global digital product and consumer technology.

Sharing audience data should be a boon for publishers

Tue, 9 Mar 2010

Online premium publishers are teaming up to share audience data. Could this smart move help revive falling CPM rates?

AudienceScience appoints Amazon's Dahill as network sales director

Mon, 8 Mar 2010

Behavioural targeting specialist AudienceScience has appointed Paul Dahill as sales director for its audience targeting network.

BBC to slash online content by half as it tightens its focus

4 March 2010

The BBC announced this week it will halve its web output and close two DAB radio stations as part of plans by director-general Mark Thompson to scale back the Corporation’s reach.

Sony sells £1m via Twitter but Opodo still wary of social

4 March 2010

Sony Vaio’s Twitter account has generated over £1m in sales, the technology giant has revealed.

BP puts natural and paid search accounts out to tender as it looks to increase spend

4 March 2010

BP has launched a pitch for a search marketing agency to handle its £1m paid and natural search account.

Timberland to increase use of digital through new European manager role

4 March 2010

Outdoor clothing brand Timberland is to launch a global online campaign as it increases digital marketing spend.

Facebook should start worrying about Twitter's new ad platform

Tue, 2 Mar 2010

Last month one of new media age’s cover stories focused on Facebook’s growing challenge to Google’s share of ad spend. But next year, or even this year, will it be Twitter battling for the lion’s share?

FT.com revenues fall despite growing subscriber numbers

Mon, 1 Mar 2010

FT.com grew its paid subscriber base by 15% to 126,000 during 2009, as overall revenues for the group dropped by 12%.

Two in three marketers use or plan to use behavioural targeting

Fri, 26 Feb 2010

Over two-thirds of marketers (77%) use or plan to use behavioural targeting, according to a report by Forrester.

Guardian site holds top spot for fourth month

Thu, 25 Feb 2010

The Guardian remains the most popular UK newspaper website, with 36m visitors during January.

ISBA seeks insight into behavioural targeting with IAB

25 February 2010

The ISBA Digital Action Group, whose members include Procter & Gamble, the COI and McDonald’s, has placed understanding the true impact of behavioural targeting at the top of its agenda for 2010.

Guardian app tops 100,000 downloads

Tue, 23 Feb 2010

The Guardian iPhone app has now been downloaded more than 100,000 times since its launch in December.

Mydeco appoints Ad2One to sell online ad space

Tue, 23 Feb 2010

Mydeco, the online homewares and furniture store, has appointed agency Ad2One to handle its online ad sales.

Newspaper publishers urge BBC Trust to block app plans

Fri, 19 Feb 2010

The Newspaper Publishers Association (NPA) has called for the BBC Trust to block the Corporation’s plans to launch news and sports iPhone apps.

Debenhams.com opens worldwide to be flagship store

18 February 2010

Debenhams.com is rolling out internationally to capitalise on overseas interest as the retailer positions the site as its flagship store.

Rococo Chocolates

18 February 2010

Owner: Rococo Chocolates Agency: Cimex

Condé Nast Digital Britain appoints first social media strategist

18 February 2010

Conde Nast Digital Britain has created its first social media role as it looks to invest more in the channel.

Liberty looks for agency to improve all search activity

18 February 2010

London department store Liberty has begun a review of its search activity to explore new ways of developing the brand online.

AND's Local People rolls out iPhone app of local news

Tue, 16 Feb 2010

Local People, Associated Northcliffe Digital’s network of hyperlocal sites, has launched an iPhone app to provide communities with news while on the move.

Cadbury first to sign up to Yahoo/Nectar ad targeting panel

Fri, 12 Feb 2010

Cadbury is the first advertiser to sign up to Yahoo and loyalty card Nectar’s targeted bid to gain more FMCG advertisers.

Cover story: Online video struggles with fragmented ad model

11 February 2010

The online industry has moved to boost the embryonic video-on-demand market by reducing ad rates and rolling out standardised media buying.

Santander invites agencies to pitch for search account

11 February 2010

Banking group Santander has launched a pitch for an agency to handle its seven-figure paid and natural search account following the rebrand of former Abbey and Bradford & Bingley branches.

Dennis launches comparison reviews site

Wed, 10 Feb 2010

Dennis Publishing has launched a technology reviews website to build on the popularity of researching and comparing products online.

Aperio steps down as .Fox Networks UK MD

Tue, 9 Feb 2010

Federica Aperio, UK MD of .Fox Networks, has left the ad network.

LoveFilm brings in Lesley Mackenzie as digital head

Fri, 5 Feb 2010

LoveFilm has appointed former BSkyB executive Lesley Mackenzie as group digital officer, responsible for the film and game rental site’s digital strategy.

Apple recruits key talent to lead drive into mobile ad sales

4 February 2010

Apple has made its first concerted move into the UK mobile advertising market as it seeks to take advantage of the burgeoning sector.

BA creates digital role to increase focus on social media

4 February 2010

British Airways is developing a global social media and digital strategy, with the creation of its first digital market innovation manager role.

Lonely Planet fills senior roles to strengthen focus on digital

4 February 2010

Lonely Planet has made two major hires, including a former Google DoubleClick executive, as it continues to invest in its digital operations.

UK behavioural targeting industry should adopt US symbol

Tue, 2 Feb 2010

We’re all familiar with the green recycling symbol. In the US the online ad industry is hoping a new privacy icon will become as familiar as the little green arrows. This is a good step the UK industry should replicate.

Google appoints Essence to manage Chrome account

Mon, 1 Feb 2010

Google has appointed digital agency Essence to manage the online media account for its Chrome browser.

Adconion boosts its UK team

Fri, 29 Jan 2010

Ad network Adconion has boosted its UK sales team ahead of a major global recruitment drive.

CMW to handle digital strategy for Kellogg's cereal launch

Thu, 28 Jan 2010

Kellogg’s has appointed communications agency CMW to develop the social media and digital strategy for the launch of its new cereal Krave.

FA plans to expand digital content for World Cup kick-off

28 January 2010

The Football Association is ramping up its digital presence ahead of this year’s FIFA World Cup, creating a new role of group director of digital and information technology to transform the body’s digital vision.

Barclaycard ad for contactless payment cards picks up speed

28 January 2010

Barclaycard has launched the next stage of its campaign to promote its contactless payment products.

Online TV too 'frustrating', says Beeny

28 January 2010

Sarah Beeny, the TV property show presenter, has criticised the TV industry for failing to deliver a satisfying online experience.

Post Office overhauls site following 27% leap in visitors

28 January 2010

The Post Office has made the biggest overhaul of its website as it looks to invest more in digital this year.

Paywalls may not be perfect but are worth a try

Tue, 26 Jan 2010

It’s starting to feel like The Financial Times has become the pied piper of the media industry, with yet another publication announcing it will charge for content on its website.

nma Live: Cost per engagement is still in 'early stages'

Fri, 22 Jan 2010

Publishers are starting to experiment with the cost-per-engagement model as the recession spurs media owners to explore new ways of trading, according to Future’s digital commercial director, Kurt Edwards.

Mac Cosmetics

21 January 2010

maccosmetics.co.uk

Wunderloop's Weston joins Lyris

Fri, 15 Jan 2010

Former Wunderloop executive Michael Weston has joined email and online marketing firm Lyris as VP of sales for the UK and Europe.

A third of kids use the web unsupervised

14 January 2010

Parents are failing to protect their children online, with more than a third of kids admitting their parents don’t restrict what they view.

AOP to probe CPE payment model as adoption set to rise

14 January 2010

The Association of Online Publishers (AOP) plans to launch research into the cost-per-engagement model as industry experts expect the metric to become more widespread this year.

Auto Trader adds to sales team to build closer links with agencies

14 January 2010

Auto Trader has restructured its online display sales team to have a closer relationship with agencies.

News International extends NewsNow block

Tue, 12 Jan 2010

News International is to ramp up its battle against NewsNow by stopping the news aggregator from linking to content from The Sun and News of the World sites.

Northcliffe Media to separate out digital business

Mon, 11 Jan 2010

Regional publisher Northcliffe Media is to move its digital business into a standalone unit, Northcliffe Digital.

Cooper to leave .Fox Networks

Fri, 8 Jan 2010

Phil Cooper, CEO of .Fox Networks UK, will step down from his role in March.

New Look appoints B&Q's Davey as online marketing head

Fri, 8 Jan 2010

Fashion retailer New Look has appointed James Davey as head of online marketing.

Wispa revamps website with fan focus

Thu, 7 Jan 2010

Cadbury’s Wispa has revamped its website to increase customer interaction with the brand.

Behavioural targeting firm Wunderloop shuts down London office

7 January 2010

Behavioural targeting specialist Wunderloop has shut its London office.

MSN to feature Marie Claire fashion and beauty content

7 January 2010

Microsoft-owned MSN has partnered with Marie Claire to offer its users content from the women’s style title.

TBG to expand into the US

Wed, 6 Jan 2010

Digital agency TBG is to launch an office in the US this March.

IPC Media expands video ad opportunities

Tue, 5 Jan 2010

NME and Nuts publisher IPC Media has reappointed Web TV Enterprise to handle its online video ad sales and boost its ad opportunities.

Williams leaves Right Media

Mon, 4 Jan 2010

Roger Williams, director of international marketing at Right Media, has left the ad exchange as a part of a company restructuring.

Canon teams up with Future for photography campaign

Fri, 18 Dec 2009

Canon has partnered with Future Publishing to launch a tutorial-based destination site to promote its latest camera.

Virgin Racing Formula 1 appoints Poke

Thu, 17 Dec 2009

Virgin Racing Formula 1 has appointed digital agency Poke to handle its digital strategy.

Review 2009: Publishing

17 December 2009

Paid-for content was the hot topic for publishers this year. Almost everyone entered this divisive debate, catapulted onto the agenda by News Corp CEO Rupert Murdoch announcing that his company could no longer offer its content for free (nma.co.uk 6 August 2009). “An industry that gives away its content is simply cannibalising its ability to produce good reporting,” he said.

Your M&S

17 December 2009

marksandspencer.com

A new year demands new business models

Tue, 15 Dec 2009

It’s been a tough year for publishers and next year they will have to adopt new business models in order to survive.

The BBC and British Library collaborate on digital archive project

Fri, 11 Dec 2009

The BBC and the British Library have joined forces to build a digital archive, designed to make their content more accessible.

AOP's Faircliff becomes sole chairman after appointment of director

10 December 2009

The Association of Online Publishers has returned to a single chairman structure following the appointment of director Lee Baker in September.

Labour seeks first head of communities

10 December 2009

The Labour Party is increasing its social media activity ahead of next year’s General Election.

Tfl campaigns via mobile to get people to use licensed cabs

10 December 2009

Transport for London has launched a mobile campaign to encourage Londoners to get home safely at night.

Thomson Reuters strengthens consumer media team ahead of site revamp

10 December 2009

Thomson Reuters has boosted its consumer media team with the creation of two new roles ahead of the revamp of its UK site next year.

Newspaper Society picks research company

Wed, 9 Dec 2009

The Newspaper Society (NS) has appointed research company Connect Insight to conduct a qualitative study into how people engage with local online news services.

Publishers can take on Amazon with their own online store

Tue, 8 Dec 2009

Publishers in the UK should be keeping a watchful eye on the US where their counterparts are creating an iTunes-style digital store for ereader content.

Bacardi appoints Lean Mean Fighting Machine for digital project

Thu, 3 Dec 2009

Drinks brand Bacardi has appointed Lean Mean Fighting Machine to handle a digital brief.

Ad2One to handle ad sales for Friends Reunited

3 December 2009

Friends Reunited, the former ITV-owned social network, has appointed Ad2One to handle its online ad sales.

Local publishers mull charging for website content

3 December 2009

Local publishers, including Trinity Mirror and Newsquest, have waded into the paid-for content debate after Johnston Press’s introduction of a paywall across key titles this week.

New Look orders major overhaul of its website

3 December 2009

New Look is to undergo a major revamp of its site as it aims to be the number one international, multi-channel value fashion brand.

Dragon James Caan to push the Big Issue's online strategy

Wed, 2 Dec 2009

Entrepreneur and BBC Dragon James Caan, new chairman of the Big Issue, said he wants to review the magazine’s online proposition as he plans to bring the entertainment and current affairs magazine into the “digital age”.

Why a regional title's paywall has a built-in advantage

Tue, 1 Dec 2009

Would you pay less than 50p a week to read your local news site? Johnston Press is hoping so as this week it begins its first move into paid-for content.

BBC's Thompson outlines plans to cut back digital services

Fri, 27 Nov 2009

Mark Thompson, director general of the BBC, has outlined the corporation’s plans to scale back its digital and radio operations.

Guardian remains the UK's most popular newspaper site

Thu, 26 Nov 2009

Guardian.co.uk remains the UK’s most popular newspaper website, with 31.7m unique users during October, according to the latest ABCE rankings.

Johnston Press to put up paywalls

Wed, 25 Nov 2009

Regional publisher Johnston Press is to charge for content across six of its sites from Monday as rival publisher Trinity Mirror admits it would not rule out a paywall.

Honda kicks off online-only campaign for latest bike

Wed, 25 Nov 2009

Honda is to launch a digital-only campaign to promote its latest motorcycle, the VFR1200F.

Dennis signs up for behavioural targeting data

26 November 2009

Dennis Publishing has implemented behavioural targeting in a bid to increase online revenues.

Fishburn Hedges Group sets up digital creative agency

26 November 2009

PR agency Fishburn Hedges Group has launched a digital creative agency, to go head to head with nma Top 100 agencies.

Guardian signs up bloggers for World Cup

26 November 2009

Guardian Sport is to build a network of bloggers in the run-up to the World Cup 2010 as it looks to enrich its online and print content.

Adconion acquires Joost

Tue, 24 Nov 2009

Adconion Media Group, the online ad network, will reposition itself as a content syndication network as well as an online network following the acquisition of the assets of online video service Joost.

Mars and Lego among brands backing kids online ad education programme

Tue, 24 Nov 2009

The ad industry together with brands such as Mars, Kellogg’s and McDonald’s have joined forces to launch an initiative to raise awareness of online advertising among young children.

Conde Nast Digital's commercial director exits

Mon, 23 Nov 2009

Serena Burns, commercial director at Condé Nast Digital, has stepped down after almost ten years with the company.

Adify VP leaves to set up search venture

Fri, 20 Nov 2009

Peter Smith, Adify’s VP of business development, has left the ad network builder to co-found a new venture.

Konnie Huq stars in online video for British Red Cross

Thu, 19 Nov 2009

The British Red Cross has launched an online video starring former Blue Peter presenter Konnie Huq to help fight misconceptions and the stigma of HIV among young people.

.Fox Networks to sell ads for Untied Artists

19 November 2009

Untied Artists Network, the celebrity site network set up by Stephen Fry’s web company SamFry, has appointed News Corp’s .Fox Networks to sell advertising across its portfolio.

Elle overhauls site following feedback from advertisers

19 November 2009

Publisher Hachette Filipacchi’s elleuk.com has relaunched its home page and plans to overhaul the rest of the site next year.

Tribal Fusion hires ex-Yahoo VP Tim Brown to head push into Europe

19 November 2009

Tim Brown, a former executive at Yahoo, has joined ad network Tribal Fusion as European general manager.

Times Online will charge for 24-hour access alongside subscription

Wed, 18 Nov 2009

James Harding, editor of The Times, has confirmed Times Online will start charging for content in the spring and revealed key details of the paywall.

Behavioural targeting needs to raise its game

Tue, 17 Nov 2009

Behavioural targeting is a multi-million-pound industry, so why, when there’s so much data available about me, do I see so much irrelevant advertising?

The Sun revamps My Sun community section

Fri, 13 Nov 2009

The Sun has overhauled My Sun, its community site, to increase engagement among its millions of users.

Dyson combines UK and US paid search accounts in one agency as spend increases

12 November 2009

Dyson, the vacuum cleaner manufacturer, is to boost its search spend as it looks to consolidate its seven-figure UK and US paid search account into one agency.

Thorntons gets a taste for social media in biggest digital campaign

12 November 2009

Thorntons has launched its biggest online campaign in the run-up to Christmas as the brand tests social media for the first time.

Lloyd's insurance market appoints search partner

Wed, 11 Nov 2009

Lloyd’s, the insurance market, has appointed Barracuda Digital to manage its search account.

Were Murdoch's paid-for plans a bluff to gauge reaction?

Tue, 10 Nov 2009

News Corp chairman Rupert Murdoch’s admission that his paywalls plans will miss the original deadline raises questions about whether the delay was his tactic all along.

IASH kicks off first ad campaign

Mon, 9 Nov 2009

IASH, the ad network trade body, has launched its first ad campaign to raise awareness of the organisation, including endorsement by key trade bodies.

Orange ad network moves into US and Latin American territories

Fri, 6 Nov 2009

Orange Advertising Network, the mobile operator’s ad sales house, has expanded into the US and Latin American markets.

Bauer Media opens online fashion store for FHM users

5 November 2009

Bauer Media, the publisher of Heat, FHM and Q magazines, has opened its first online fashion store.

Chris Ward quits Microsoft commercial director role

5 November 2009

Chris Ward, commercial director of Microsoft Advertising UK, is to step down after 13 years at the company, nma.co.uk revealed this week.

Haymarket hires AudienceScience for behavioural targeting rollout

5 November 2009

Haymarket Consumer Media, which publishes Stuff, What Car? and Autosport, has adopted behavioural targeting for the first time.

Behavioural targeting needs people's understanding

Tue, 3 Nov 2009

The message from the Internet Advertising Bureau’s Nick Stringer might be similar to Tony Blair’s when he stepped into power back in 1997 – “Education, education, education” – after seeing the results of its joint research released last week.

Emap to put trade titles behind online pay wall from next week

Mon, 2 Nov 2009

Emap, publisher of business-to-business magazines such as Retail Week, Architects’ Journal and New Civil Engineer, is to make all its online content paid-for only.

Nuts and Loaded team with Ladbrokes Casino for competition

Fri, 30 Oct 2009

IPC Ignite’s Nuts and Loaded have partnered with Ladbrokes Casino to find the UK’s sexiest croupier.

RDF Digital seeks brand support for Facebook channel

29 October 2009

RDF Digital, the digital arm of RDF Media Group, is approaching brands to support a 24/7 entertainment channel on Facebook.

Extra content ups traffic for Guardian and Telegraph sites

29 October 2009

September was a record month for online newspapers as the most popular, The Guardian and The Telegraph, attributed rises in traffic to new sections across their sites.

Education needed to put consumers at ease about behavioural targeting

Wed, 28 Oct 2009

Teaching consumers about behavioural targeting is vital to increase trust in the format, according to research by the Internet Advertising Bureau and business law firm Olswang.

Condé Nast to revamp travel site

Tue, 27 Oct 2009

CNTraveller.com, Condé Nast Digital’s travel portal, is to get its first major overhaul since launching.

W00t!media to handle Firebox online ad sales

Mon, 26 Oct 2009

Online retailer Firebox has appointed W00t!media to manage its UK online ad sales account.

Organic industry to kick off first integrated marketing campaign

Thu, 22 Oct 2009

The organic industry, backed by brands Green & Black’s, Rachel’s and Yeo Valley, is to launch its first marketing campaign.

Virgin Media portal to use behavioural targeting across site

Thu, 22 Oct 2009

Virgin Media has embraced behavioural targeting across its portal as it looks to boost revenues.

Fortnum & Mason

22 October 2009

Owner: Fortnum & Mason Agency: Paul Lewis Design

La Senza seeks head of online to develop site

22 October 2009

High street lingerie retailer La Senza has created a head of online role as it looks to redevelop and expand its online presence.

AudienceScience receives $20m cash injection

Tue, 20 Oct 2009

AudienceScience, the behavioural targeting specialist, has secured $20m (£12.2m) in funding.

Could The Guardian's local news service be the way forward?

Tue, 20 Oct 2009

In the face of the closure of many regional newspapers, the Guardian News & Media’s move to launch a local news service shows a new way to report local news.

Mail Online removes ads from Jan Moir column following uproar

Fri, 16 Oct 2009

Mail Online has removed ads adjacent to columnist Jan Moir’s article on the death of Stephen Gately, following a public backlash spurred by social media.

Thomson Reuters to buy Breakingviews

Thu, 15 Oct 2009

Thomson Reuters is to buy financial commentary site Breakingviews.

Condé Nast Digital offers dating service

Wed, 14 Oct 2009

Condé Nast Digital has launched dating service trulymadlydating.com.

Mainstream publishers need to find unique content

Tue, 13 Oct 2009

An inspiring speech by Saatchi & Saatchi CEO Simon Francis last week suggested creating compelling content was part of the answer to publishers’ woes.

Channel 4 to show long-form content on YouTube

Fri, 9 Oct 2009

Channel 4 is on the verge of showing long-form content on YouTube, according to reports.

Saatchi & Saatchi CEO calls for agency/publisher collaboration

Thu, 8 Oct 2009

Publishers should work more closely with agencies to create compelling content, according to Simon Francis, CEO of Saatchi & Saatchi EMEA.

James Tye, Dennis Publishing

8 October 2009

Print circulations may be down but that doesn’t mean the medium is dead. It depends on the audience, says Dennis CEO James Tye, so publishers need to go multi-platform

IAB appoints ABCE to vet behavioural targeting practice

8 October 2009

The Internet Advertising Bureau (IAB) has appointed ABCE to audit key behavioural targeting companies, such as AOL, Google and Microsoft, to build confidence in the sector.

All IASH members pass latest audits

Wed, 7 Oct 2009

All 20 members of IASH, the ad network trade body, have passed the latest round of audits.

Microsoft's Theodorou joins Hachette Filipacchi

Mon, 5 Oct 2009

Publisher Hachette Filipacchi has appointed former Microsoft executive Theo Theodorou as commercial director of digital sales.

Mindshare's Watt to head Profero social media and PR venture

Fri, 2 Oct 2009

Profero has appointed Carolyn Watt, head of SEO at Mindshare, as MD of a new venture focusing on digital PR and social marketing.

Kellogg’s recruits for first strategic digital positions

1 October 2009

Kellogg’s is to appoint its first dedicated strategic digital staff as it creates “ambitious” digital plans within the company structure.

Publishing: Google and publishers

1 October 2009

The relationship between Google and publishers is complex and usually mutually beneficial, yet publishers have many concerns about threats to their independence and revenues

Topman uses social media to raise profile of store redesign

1 October 2009

Men’s clothing brand Topman has launched social media profiles across Facebook, Flickr, Twitter and YouTube to build awareness of its expanded Oxford Street store.

Poor industry communication hobbles growth of behavioural targeting

Tue, 29 Sep 2009

A lack of education across the ad industry is the primary reason for the poor adoption of behavioural targeting, according to industry experts such as ad agency Lean Mean Fighting Machine and mobile operator 3.

Virgin Media strikes sponsorship deal with EA Sports

Mon, 28 Sep 2009

Virgin Media has signed a seven-figure deal with EA Sports to promote the launch of its flagship football game Fifa 10 across its portal.

Mail Online top online newspaper for third month

Thu, 24 Sep 2009

Mail Online remains the most visited online newspaper in the UK for the third consecutive month, with 28.7m unique users in August, according to the latest set of ABCE results.

Microsoft exec Baker appointed as AOP director

Wed, 23 Sep 2009

The Association of Online Publishers has appointed Microsoft’s Lee Baker as director a year after the departure of Ruth Brownlee.

Auto Trader increases social media presence

24 September 2009

Auto Trader has expanded its social media presence, setting up on YouTube and Twitter to create greater rapport with consumers.

Heart charity brings back Yoobots to campaign for healthy kids

24 September 2009

The British Heart Foundation (BHF) is looking to repeat the success of last year’s Food4Thought campaign with a further online instalment.

Thomas Cook loses ecommerce director Russell Gould

Tue, 22 Sep 2009

Russell Gould, director of ecommerce for Thomas Cook Group, has quit the role.

P&G should not set the agenda for engagement

Tue, 22 Sep 2009

Procter & Gamble’s move to pay more for engaged users is worrying for publishers, who are asking: how do you measure engagement? How do you define it?

The Spectator to charge for online content

Fri, 18 Sep 2009

The Spectator, the weekly political magazine, is to start charging for access to its online content.

Zara to sell online for the first time

Thu, 17 Sep 2009

Fashion retailer Zara is to launch its first ecommerce site next year.

National Trust launches major upgrade to online activity

17 September 2009

The National Trust is embarking on a multi-million-pound digital strategy, which includes more than 300 new websites, as part of a significant increase in online activity.

Trader Media director Collins appointed AOP co-chair to woo new members

17 September 2009

The Association of Online Publishers (AOP) has appointed Dominic Collins, group director of Trader Media Group, as co-chair as it looks to broaden its membership.

My-Wardrobe expands video content after growing online marketing team

17 September 2009

Online retailer My-Wardrobe.com is increasing video on its site.

Reader loyalty is the new holy grail for publishers

Tue, 15 Sep 2009

There’s a battle going on in online measurement. It’s loyalty versus numbers, or engagement versus unique users. More and more publishers are backing loyalty, and rightly so.

AA launches online hotel booking service

Fri, 11 Sep 2009

Breakdown service the AA has launched an online hotel and booking service.

Skysports.com hits user number high

Wed, 9 Sep 2009

Skysports.com attracted a record 15.9m unique users in August.

Future appoints Bauer's Kurt Edwards to top digital role

Wed, 9 Sep 2009

Publishing company Future UK has appointed Bauer Media’s Kurt Edwards as digital commercial director.

Daily Star and Daily Express partner with BView for voucher offers

10 September 2009

The Daily Star and Daily Express have launched online voucher services.

The Guardian relaunches environment site

Tue, 8 Sep 2009

Guardian News & Media has relaunched its environment site to help readers understand and debate global warming.

News Corp outlets set to share news content

Mon, 7 Sep 2009

News Corporation is to launch a global service to make all its content available internally to its TV, print and online networks.

Cover story: Digital industry must do more to attract graduates

3 September 2009

The digital industry needs to replicate the aggressive graduate initiatives of sectors such as finance and retail to attract talent, according to trade bodies.

Mail Online increases lead as newspapers see traffic fall

3 September 2009

Mail Online has held on to its position as the most popular UK newspaper website as the summer saw overall traffic to papers’ sites drop.

Auto industry buys into InSkin ad formats

Tue, 1 Sep 2009

Five leading car brands have each struck ad deals with InSkin Media.

Syzygy UK loses executive creative director

Fri, 28 Aug 2009

Aaron Martin, executive creative director at Syzygy UK, has left the company after 18 months.

Mail Online holds top spot as other papers lose readers

Thu, 27 Aug 2009

Mail Online has retained its position as the most popular newspaper website in the UK.

IPC Media to centralise online ad sales

Wed, 26 Aug 2009

IPC Media plans to centralise its digital ad operation to offer a single buying point across its portfolio of sites.

Struq launches real-time ad targeting

Wed, 26 Aug 2009

A service has launched allowing advertisers to serve personalised ads in real time based on users’ online behaviour.

Orange sizes up Unanimis in bid to revive ad network

27 August 2009

Orange is in talks to acquire Unanimis as it prepares to make a fresh assault on the online ad sales market.

Online giants unite to offer behavioural targeting tips

27 August 2009

AOL, Microsoft and Yahoo are among six industry players to come together for an event to educate the market about behavioural targeting.

OFT should have faith in IAB over behavioural targeting

Tue, 25 Aug 2009

The Office of Fair Trading’s interest in behavioural targeting is surprising and appears to be unnecessary.

Twitter to add location to tweets

Fri, 21 Aug 2009

Twitter is to launch a geolocation API to enable users to see where users are tweeting from.

OFT launches probe into 'potentially misleading' advertising

Thu, 20 Aug 2009

The Office of Fair Trading is launching an investigation into advertising and pricing tactics, with a specific focus on online practices such as behavioural targeting.

Four in ten viewers driven online by TV ads

Wed, 19 Aug 2009

Four out of ten consumers (44%) research a service online after watching a TV ad, according to a report by Deloitte/YouGov.

Ad networks: Network views

20 August 2009

The arrival of Google’s ad exchange is the latest big move in this fast-changing sector. How do industry experts expect the ad network landscape to change in the coming months?

Auto Trader gives mobile site better search as use rises

20 August 2009

Auto Trader has revamped its mobile site ahead of a major overhaul of its online presence.

Industry divided over wisdom of not moderating user comments

20 August 2009

The industry is divided over whether user comments should be uncensored online, following Mail Online’s decision to cease pre-moderation.

Will Mail Online be able to rely on its readers to moderate?

Tue, 18 Aug 2009

The Daily Mail’s dramatic decision to rely on users to moderate forums is an eyebrow-raising move. And I don’t mean those kids doing the eyebrow dance in the Cadbury’s ad.

Labour appoints Bristol MP McCarthy as new media tsar

Mon, 17 Aug 2009

The Labour Party has appointed Kerry McCarthy, MP for Bristol East, as its head of new media.

Journalism Online signs up more than 500 titles

Fri, 14 Aug 2009

Journalism Online, an online payment platform, has signed up more than 500 magazines and newspapers worldwide as publishers grapple with falls in revenues.

IPC Ignite's online portfolio reaches 10.7m users

Thu, 13 Aug 2009

IPC Ignite, the first magazine publisher to report ABCE website figures over a six-month period, has reported a combined reach of 10.7m users.

Cover story: Daily Mail braves uncensored reader comments

13 August 2009

Mail Online, the UK’s most visited newspaper website, is to stop moderating user comments – a move which risks exposing its advertisers and users to inappropriate content.

Marie Claire redesigns site to tie in with print relaunch

13 August 2009

IPC Media-owned Marie Claire has revamped its site to reflect the recently redesigned magazine.

Charging for newspaper content isn't a sure-fire plan

Tue, 11 Aug 2009

The paid-for content debate continues to boom, heightened as News International interim results were swiftly followed by further confirmation from Rupert Murdoch that all his papers except thelondonpaper will charge for content.

Publicis buys Razorfish for $530m

Mon, 10 Aug 2009

Publicis Groupe has bought Razorfish from Microsoft in a deal worth $530m (£318.5m)

News Corp to start charging for online content

Thu, 6 Aug 2009

News Corporation intends to charge for access to online news content across its sites, including The Sun and Times Online, within a year.

Guardian puts Soulmates on mobile

6 August 2009

The Guardian has launched a mobile version of its dating site, Soulmates, to coincide with its fifth birthday.

Newspapers must not become too reliant on BBC video

Tue, 4 Aug 2009

The BBC’s announcement last week that it’s to partner with top newspapers to distribute video content raises a number of crucial questions for publishers.

Utarget.Fox merges with .Fox Networks

Fri, 31 Jul 2009

Online video network Utarget.Fox has merged its sales and publisher services with .Fox Networks and will now operate under the .Fox Networks UK brand.

Trinity Mirror's digital revenues down 17%

Thu, 30 Jul 2009

Newspaper publisher Trinity Mirror’s digital revenues dropped from £22.3m to £18.6m in the first half of this year.

Diagonal View names ex-ITV sales exec Gary Cole as first commercial lead

30 July 2009

Diagonal View, ITN Source’s video channel production business, has appointed former ITV online sales director Gary Cole as it signs deals with publishers to handle ad sales around their content.

Google's entry puts ad exchanges firmly on the map

Tue, 28 Jul 2009

Google is finally launching its long-awaited ad exchange, which could have a dramatic effect on the market.

GQ.com adds music via deal with We7

Tue, 28 Jul 2009

Men’s site GQ.com has teamed with We7 to let visitors listen to music across the site.

ITV to sell Friends Reunited for just £15m

Mon, 27 Jul 2009

ITV is close to selling Friends Reunited to internet entrepreneur Peter Dubens at a loss of £160m, according to reports.

Amazon profits drop 10% despite rising sales

Fri, 24 Jul 2009

Amazon has posted a 10% drop in quarterly profits, despite an increase in sales.

Ebay's profits plunge 29%

Thu, 23 Jul 2009

Ebay has reported $2.1bn (£1.27bn) in revenue for the second quarter, down from $2.2bn (£1.33bn) in the same period last year.

Cover story: First details of Google ad exchange revealed

23 July 2009

Google has unveiled its highly anticipated ad exchange to agencies and publishers as it readies to become a dominant player in the nascent market.

Barclaycard takes Waterslide campaign onto mobile in push for iPhone app

23 July 2009

Barclaycard has launched its largest mobile ad campaign to date as its increases digital activity for the third phase of its Waterslide campaign.

Global online population to rise 45% by 2013

Tue, 21 Jul 2009

The number of online users worldwide is set to reach 2.2bn in the next five years, according to Forrester Research.

Future magazine charges for music content

Tue, 21 Jul 2009

Future-owned Classic Rock magazine has launched a subscription-based online music service, one of the publisher’s first moves into paid-for content.

Fox Interactive Media outsources regional online ad sales

Mon, 20 Jul 2009

Fox Interactive Media has appointed media ad sales house TPC Media to handle its regional ad sales across sites including MySpace and IGN.

Eyeconomy to boost ad delivery

Mon, 20 Jul 2009

Online ad company Eyeconomy has signed a deal with Maxifier to improve the levels of ad delivery and reporting across its network of sites.

Former Cheapflights CEO joins MySupermarket

Thu, 16 Jul 2009

MySupermarket has appointed former Cheapflights CEO David Soskin as vice-chair of its board.

Big Earth

16 July 2009

Owner: Big Earth Agency: Worldarchipelago

Future creates head roles for three digital marketing specialisms

16 July 2009

Publisher Future UK has created three specialist digital marketing roles to help build revenues in line with growing online audiences.

Press Association to supply video content to The Independent

Wed, 15 Jul 2009

The Independent has partnered with the Press Association to boost video across its site.

Lack of consumer trust in targeting is industry's failure

Tue, 14 Jul 2009

Behavioural targeting is still under threat from a lack of understanding by consumers. And the industry’s response has been found wanting.

Bebo and Lastminute founders launch fund for digital start-ups

Fri, 10 Jul 2009

Michael Birch, founder of social network Bebo, and Brent Hoberman, co-founder of Lastminute.com and Mydeco, are among entrepreneurs who have joined forces to launch an investment fund for digital start-ups.

Eyeconomy joins IASH

Wed, 8 Jul 2009

Eyeconomy, the Media Corporation-owned ad specialist, has become a member of ad network body IASH.

Cover story: Industry fails to allay consumer fears over behavioural targeting

9 July 2009

The online advertising industry is failing to establish confidence in behavioural targeting, with almost three-quarters of people objecting to the principle behind the predicted multi-billion-pound market.

Glamour.com to stream free We7 music

9 July 2009

Fashion and lifestyle site Glamour.com has partnered with We7 to let users play music while they browse.

Sky Digital Media to cut staff

Tue, 7 Jul 2009

Sky Digital Media, Sky’s online ad sales house, is to cut its sales force as part of a restructure of the 50-strong team.

BT holds off using Phorm technology for now

Mon, 6 Jul 2009

BT has said it has no immediate plans to deploy technology from Phorm, the controversial ISP-based behavioural targeting company.

Associated Northcliffe to handle Hello! site ad sales

Fri, 3 Jul 2009

Hellomagazine.com has appointed Associated Northcliffe Digital to handle its exclusive ad sales account.

Dailymotion appoints new CEO

Fri, 3 Jul 2009

Video sharing site Dailymotion has appointed Cedric Tournay as CEO.

Associated Northcliffe Digital launches hyperlocal social sites

Thu, 2 Jul 2009

Associated Northcliffe Digital has launched the first phase of its hyperlocal sites, rolling out 23 local community sites in South West England.

Condé Nast appoints head of International Digital division

Wed, 1 Jul 2009

Condé Nast International has appointed James Bilefield as president of the publisher’s new media division, renamed Condé Nast International Digital.

Wizz

2 July 2009

wizzair.com

Five to show Ashes coverage online

Tue, 30 Jun 2009

Five will make its daily TV coverage of the Ashes series available on its catch-up TV service Demand Five.

Future launches photography site

Mon, 29 Jun 2009

Future UK is to launch PhotoRadar, the publisher’s first photography site.

Somerville steps down from director role at AOP

Fri, 26 Jun 2009

Liz Somerville, acting director of the Association of Publishers, is to leave the organisation next month.

Five launches soaps site

Thu, 25 Jun 2009

Five has launched Holy Soap, a non-branded TV soaps site, showcasing news and gossip about rival broadcasters’ shows such as Coronation Street and EastEnders.

Twitter grows 93% in H1 2009

Wed, 24 Jun 2009

Twitter has seen UK traffic grow 93% in the first half of 2009 as popularity of the micro-blogging site escalates, according to Hitwise.

CondéNet rolls out latest site refresh for Brides

25 June 2009

CondéNet UK has relaunched bridesmagazine.co.uk as it continues to investment in digital.

Google's social media champion departs

Tue, 23 Jun 2009

Kevin Marks, the Google software engineer who helped launch many of its social initiatives, has left the company.

IASH appoints five new members to steering committee

Mon, 22 Jun 2009

Federica Aperio, MD of .Fox Networks UK, and Paul Hickey, director of media at Microsoft Advertising Solutions, have been voted in as two of five new members of ad network trade body IASH’s steering committee.

Digital Britain: IAB pleased with attitude to behavioural targeting

Wed, 17 Jun 2009

The behavioural targeting industry has welcomed the Digital Britain report after it highlighted the commercial benefits of the practice.

Newspapers cash in on reader loyalty

18 June 2009

Newspapers’ strong reader loyalty puts them in a position to capitalise on the popularity of price comparison sites, according to sector specialists.

ValueClick's Sharp appointed IASH chair

Tue, 16 Jun 2009

IASH has appointed Richard Sharp, interim chair and MD of media and head of trading at ValueClick, as its permanent chair.

Publishers must be careful not to lose focus

Tue, 16 Jun 2009

A newspaper publisher launching a price comparison site is nothing new, but it does throw more light on publishers’ frantic attempts to diversify online.

Guardian US appoints Washington Post exec as digital consultant

Mon, 15 Jun 2009

The Guardian has appointed Jim Brady, former executive editor of WashingtonPost.com, as digital editorial consultant for its American operation.

Lord Carter to leave Government after Digital Britain report

Fri, 12 Jun 2009

Lord Stephen Carter plans to step down from his role as Communications Minister, according to reports.

Mail Online expands into price-comparison market

Thu, 11 Jun 2009

The Daily Mail has become the latest publisher to launch a shopping comparison site as it continues to introduce new online revenue channels.

Giovanni Rana launches first digital campaign

Wed, 10 Jun 2009

Pasta brand Giovanni Rana is to launch its first digital campaign to capitalise on consumers’ interest in searching for recipes online.

Can ad networks keep their grip on publishers?

Tue, 9 Jun 2009

Why can’t ad sales houses hang on to their big publisher clients? Since last year there has been a significant rise in the number of publishers bringing their ad sales in-house.

DoubleClick ad exchange upgrade fuels Google gossip

4 June 2009

Google-owned DoubleClick is to launch an upgraded version of its ad exchange platform by the end of August but it’s unknown whether it will form the basis of the highly anticipated Google exchange.

Mail Online targets younger audience with addition of EPG

4 June 2009

Mail Online is to launch an online electronic programme guide (EPG) as it looks to attract a younger audience.

Time Warner to spin off AOL as separate company

Fri, 29 May 2009

Media company Time Warner is to spin off AOL as a separate company, nine years after merging the two entities.

Marshalls Seeds

28 May 2009

Owner: Marshalls Seeds Agency: Affinity

Joanna Shields to leave AOL

Wed, 27 May 2009

Joanna Shields, president of AOL’s People Network division, is to leave the company.

Random House launches e-book app for iPhone

Wed, 27 May 2009

Random House has launched an e-book reader on the Apple App Store for the iPhone and iPod Touch.

Social media sites must step up their game

Tue, 26 May 2009

Two years on and Facebook has yet again been criticised for serving ads from top brands next to inappropriate content.

Daily Mail & General Trust investigates online payment model

Fri, 22 May 2009

Publisher Daily Mail & General Trust (DMGT) is investigating a paid-for model across Mail Online and its other consumer sites, according to reports.

The Guardian takes top spot in April ABCEs

Thu, 21 May 2009

The Guardian has overtaken The Telegraph as the most visited newspaper website in the UK, according to the latest ABCE results.

NebuAd directors file notice of closure

Thu, 21 May 2009

Behavioural targeting firm NebuAd is to close, according to court documents.

Google backs bid to relax media merger rules

Tue, 19 May 2009

Google has backed local newspapers’ bid to relax media merger rules between UK papers. 

Publishers try to make up for lost profits

Tue, 19 May 2009

It’s clear paid-for content is the hottest topic on publishers’ lips. News Corp’s Rupert Murdoch has acted as a catalyst since he said he’s exploring the issue.

Trinity Mirror reports 13% decline in digital revenues

Wed, 13 May 2009

Trinity Mirror, owner of the Daily Mirror, has reported a 13% year on year decline in group digital revenues for the period ending 26 April 2009.

Toptable

14 May 2009

Owner: Toptable Agency: in-house

AOP appoints Bauer’s Edwards as committee chair

Tue, 12 May 2009

The Association of Online Publishers has appointed Kurt Edwards, head of digital sales at Bauer Media, as its commercial committee chair.

London Evening Standard updates site in brand relaunch

Mon, 11 May 2009

The London Evening Standard has relaunched its website as part of a rebrand of the newspaper.

Northcliffe Media to launch user-led ultra-local sites

Fri, 8 May 2009

Northcliffe Media is to roll out a series of ultra-local sites with a focus on social media, according to reports.

Behavioural targeting taskforce to become permanent IAB council

7 May 2009

The Internet Advertising Bureau plans to develop its behavioural targeting taskforce into a permanent council within the trade body in a bid to restore confidence in the sector.

easyCar starts up mobile site to reach car hires while on holiday

7 May 2009

EasyCar has launched its first mobile site as it looks to capitalise on holidaymakers renting cars overseas.

The Guardian looks into online charging model

Tue, 5 May 2009

The Guardian is considering charging users to access specialist areas of its site to counter falling ad revenues, according to Guardian Media Group CEO Carolyn McCall.

Platform-A president Greg Coleman leaves after three months

Fri, 1 May 2009

Greg Coleman, president of AOL’s ad division Platform-A, is to leave the company after just three months.

Publicis Groupe brings Audience On Demand to UK

30 April 2009

VivaKi, Publicis Groupe’s digital division, is to launch its private digital trading platform in the UK, as agencies look to offer clients a centralised buying platform.

RSPCA looks for agency to give digital strategy a good home

30 April 2009

Animal charity the RSPCA is set to appoint an agency to develop ideas for its digital strategy ahead of the relaunch of its website this year.

All IASH members pass latest ABCE audits

Wed, 29 Apr 2009

All members of IASH, the ad network trade body, have passed the latest set of ABCE audits.

Press Association adds video to newswire

Mon, 27 Apr 2009

The Press Association is to launch a video newswire service as it looks to boost its offering to broadcasters, online newspapers and its digital customers.

Vimto appoints Matmi for £5m relaunch campaign

Fri, 24 Apr 2009

Soft drinks brand Vimto has appointed Matmi to handle its digital strategy for its £5m relaunch campaign.

The Telegraph becomes most popular online newspaper

Thu, 23 Apr 2009

The Telegraph has replaced The Sun as the most popular online newspaper, according to March’s ABCE results.

AdJug applies for ABCE audit as it looks to join IASH

23 April 2009

AdJug is expected to become the first ad exchange to join IASH, as the ad network trade body attempts to bring greater control over the as-yet unregulated sector.

VisitBritain appoints The Search Works

23 April 2009

National tourism agency VisitBritain has ramped up its online activity as it looks to boost site visitors in the run-up to the 2012 Olympics.

MTV Networks launches environmental digital character

Wed, 22 Apr 2009

MTV Networks International has launched Cherry Girl, a digital character who will promote environmental issues across the web.

Wikipedia to block Phorm tracking technology

Mon, 20 Apr 2009

Wikipedia has become the latest publisher to block Phorm from tracking users across its portfolio of sites.

Hello! magazine launches online shop

Fri, 17 Apr 2009

Hellomagazine.com has launched an online shop as it looks to boost online revenues.

Slaters

16 April 2009

Owner: SlatersAgency: e-inbusiness

Phorm unconcerned by EC legal action

Tue, 14 Apr 2009

Phorm has said it will go ahead with further trials of its behavioural targeting platform despite today’s news that the European Commission has launched legal proceedings against the UK Government following complaints from internet users about the company.

European Commission launches legal action against UK Govt

Tue, 14 Apr 2009

The European Commission (EC) has launched legal action against the British government following complaints by UK internet users about ISP-based behavioural targeting company Phorm.

The Ecologist magazine drops print editions

Thu, 9 Apr 2009

The Ecologist magazine has become the latest title to ditch its print version and move online only.

Metro assigns six-figure sum to site revamp to boost range of content

9 April 2009

Associated Newspapers’ Metro is to overhaul its site as it looks to significantly boost its content.

Premium content devalued as online ad rates plummet

9 April 2009

Social media sites and ad networks are devaluing online inventory as they undercut the market to offer rock bottom prices.

Over 25% of European advertisers have used behavioural targeting

Wed, 8 Apr 2009

Over a quarter of European advertisers used behavioural targeting technology last year, according to a new report by Forrester.

IPA survey blames staff losses for decline in digital service levels

Tue, 7 Apr 2009

The Institute of Practitioners in Advertisers has cited staff losses as the key factor in a decline in sales service levels by digital media owners.

60% of UK consumers would view ads to receive free content

Mon, 6 Apr 2009

Six out of ten UK consumers would prefer to watch online ads rather than pay for content.

Maxim to close UK print edition

Thu, 2 Apr 2009

Men’s lifestyle magazine Maxim will print its last issue in June as it becomes online-only.

Publishers vow to keep content free

2 April 2009

Mail Online, Trinity Mirror and Future Publishing have said they will remain subscription-free, despite news that The Independent and Times Online could charge for content.

The Sun launches real time interactive game show

Wed, 1 Apr 2009

The Sun has teamed up with FremantleMedia to launch an interactive game show on its site.

Microsoft gives up on Encarta

Tue, 31 Mar 2009

Online publishers predict 16% growth in digital revenues

Mon, 30 Mar 2009

Online publishers in the UK predict a 16% growth in their digital revenues in 2009, according to this year’s Association of Online Publishers census

The Mail, Mirror and Future to keep online content free

Fri, 27 Mar 2009

Mail Online, Trinity Mirror and Future Publishing have said they will remain subscription-free, despite news that The Independent and Times Online may charge for content

The Sun becomes most visited newspaper online

Thu, 26 Mar 2009

The Sun has beaten the Guardian to become the most visited newspaper site for the first time with the News International-owned title reaching over 27m unique users, according to February’s ABCE results.

BBC Worldwide trials behavioural targeting network

26 March 2009

BBC Worldwide has begun trialling behavioural targeting across its portfolio of magazine sites.

Vice

26 March 2009

Owner: Vice Agency: in-house

Primary school children to be taught to use Twitter

Wed, 25 Mar 2009

Primary school children could be taught how to use Twitter and Wikipedia under draft plans to overhaul the curriculum, according to reports.

Thelondonpaper to relaunch website next month

Tue, 24 Mar 2009

News International-owned title thelondonpaper is relaunching its site next month after ploughing close to £1m into the project.

Over 60% of online businesses confident about the future

Mon, 23 Mar 2009

Nearly two-thirds (64%) of online businesses are confident about the future, despite the bleak economic climate, according to Ebay’s Online Business Index.

Hulu in broadcaster talks for possible UK launch

Fri, 20 Mar 2009

US online TV platform Hulu is in talks with broadcasters for a UK launch, according to reports.

Star Alliance appoints Sapient as its digital agency

Thu, 19 Mar 2009

Star Alliance, the global airline alliance, has appointed Sapient as its digital agency.

Ad Networks: Sector views

19 March 2009

What’s in store for ad exchanges and networks in 2009? Merchants, agencies and networks give their predictions

InSkin wraps videos for News International

19 March 2009

News International has become the latest publisher to sign a deal with InSkin Media offering advertisers more ad formats across its online news sites.

Cadbury releases online videos for Creme Egg campaign

Wed, 18 Mar 2009

Cadbury Creme Egg has launched five online videos across animation and gaming site Weebl’s Stuff, as part of its Easter campaign

Mail Online uses behavioural targeting for markets abroad

Wed, 18 Mar 2009

Daily Mail’s Mail Online has launched behavioural targeting across its international inventory as the publisher looks at more ways to boost revenues via new channels.

The Guardian drops Reuters to move US ad sales in-house

Tue, 17 Mar 2009

The Guardian has ended its relationship with Reuters to move its US ad sales in-house.

Expedia to provide travel booking service for Tiscali

Mon, 16 Mar 2009

Tiscali has partnered with Expedia to offer visitors the ability to search and book for flights across its portal.

Nancy Cruickshank to join Telegraph Media Group

Fri, 13 Mar 2009

The Telegraph Media Group (TMG) has appointed Nancy Cruickshank, former head of Hearst Digital, as executive director of digital development.

FT head of sales to lead Audience Science in Europe

Fri, 13 Mar 2009

Stuart Colman, head of digital sales EMEA at The Financial Times, is to replace Jeremy Mason in heading European operations at behavioural targeting firm Audience Science.Colman - who will step down from his role at the FT in March after five years with the publisher - will start his role with Audience Science, formerly Revenue Science, in April.Colman replaces Mason, MD of European operations for Audience ...

Ryanair to introduce online-only check in

Thu, 12 Mar 2009

Low cost airline Ryanair is moving to 100% online check-in service in a bid to keep fares low and cut passenger queues.

Condé Nast Digital in ad deal to target international site readership

12 March 2009

Condé Nast Digital has struck a global ad deal to capitalise on its growing international online audience.

Spotify warns members over security alert

Thu, 5 Mar 2009

Online music streaming service Spotify has warned its users their personal details may have been exposed to hackers.

Guardian extends lead as most read newspaper site

5 March 2009

The Guardian has further increased its lead as the most visited newspaper website in the UK, attracting just under 30m users, according to the latest ABCE results.

Thomson Reuters plans financial news video channel

Wed, 4 Mar 2009

Thomson Reuters is to launch an online video news service in June aimed at financial professionals.The channel will show on-demand clips of financial market news and analysis, available to subscribers of its premium service.Up to 130 people in New York, London and Hong Kong are being recruited for the launch of the service, according to reports.The videos, which will also show content from third ...

FT Group reports 13% rise in profits for 2008

Mon, 2 Mar 2009

The FT Group has reported a 13% rise in profits for 2008 to £195m, spurred on by its digital and subscription businesses.

The Guardian sees strongest traffic growth in January, reports ABCE

Thu, 26 Feb 2009

The Guardian’s website saw the strongest traffic growth during January, a month in which all newspaper sites increased their unique users, according to the latest ABCE results.

Unanimis wins display account for Skyscanner

26 February 2009

Flight comparison site Skyscanner has introduced display advertising.It has appointed ad sales house Unanimis to handle the account, selling standard ads such as leaderboards, skyscrapers and MPUs and creating sponsorship opportunities.Frank Skivington, commercial VP of Skyscanner, said, "Display ads were a revenue stream we weren't tapping into. We want to attract advertisers broadly in travel, such as airlines and tourist boards."He added the company is looking ...

Daily Mail to put content on Amazon Kindle in UK and US

Wed, 25 Feb 2009

Daily Mail plans to distribute its web content via Amazon’s Kindle when the e-book reader launches in the UK.

Virgin Media offers free connection upgrade to 2Mbps users

Tue, 24 Feb 2009

Virgin Media is to move customers on its 2Mbps connection to its 10Mbps service for free.

Swiftcover takes over Virgin Media home page

Mon, 23 Feb 2009

Online insurance company Swiftcover.com has launched a home-page takeover of the Virgin Media portal.

Ryanair launches in-flight mobile calls

Fri, 20 Feb 2009

Low-cost airline Ryanair has launched an in-flight mobile phone service across 20 of its planes.

Nokia divides global digital ad account

Thu, 19 Feb 2009

Nokia has divided its global lead digital advertising account between Aegis Group’s digital network Isobar and incumbent digital creative agency R/GA.

Nokia to cut 50% of staff from UK ad sales division

19 February 2009

Nokia is on the verge of withdrawing from the mobile ad market as it plans to cut more than half of its ad sales division, affecting up to 30 roles.

Trinity Mirror tightens links to ultra-local sites

19 February 2009

Trinity Mirror has redesigned its ultra-local sites in Teesside to create an improved user experience.The 22 sites, launched in October 2007, place greater emphasis on helping people find local news and services quickly and make it more straightforward for residents to upload their own stories.Trinity Mirror is also further integrating its Teesside paper the Evening Gazette by posting the top headlines from the local sites to the Gazette's home page.Chris ...

TMG appoints new head of mobile

Tue, 17 Feb 2009

Telegraph Media Group has appointed Maani Safa as its new head of mobile

Digital Stores comes to rescue of stricken band sites

Mon, 16 Feb 2009

Frank runs £2.2m campaign around cannabis issues

Mon, 16 Feb 2009

YouTube downloads of limited value, say experts

Fri, 13 Feb 2009

YouTube’s move to offer video downloads is unlikely to deliver substantial revenues for the company, according to digital industry experts

YouTube trials video downloads

Fri, 13 Feb 2009

YouTube is to let its users download free and paid-for videos.The Google-owned site has launched a pilot which enables users to watch its videos while not connected to the internet.It has partnered with US universities including Stanford, Duke and UC Berkeley to allow people to download free educational videos. Other partners include non-profit educational organisation Khan Academy, how-to videos site Household ...

Delia Online to be given first major revamp to mix in video content

12 February 2009

Delia Online, Delia Smith's cooking site, is to undergo its first revamp since its launch in 2001.Delia Online, which features recipes by the celebrity cook, food and drink news and an online shop, is to be redesigned as it looks to offer video across the site.The site has appointed web design agency Red Technology, having previously worked with The Other Media. It has also appointed OTP Media to manage its online ad sales. The account was previously handled by internet ...

The Economist in first behavioural targeting move

12 February 2009

The Economist is to adopt behavioural targeting as it reacts to calls by media agencies to embrace the controversial technology.The current affairs magazine has appointed Revenue Science to collect and analyse data on users visiting its site so it can target them with ads.The Economist is the latest publisher to implement behavioural targeting, following the likes of MEN Media, Johnston Press and Teletext.Aeneas McDonnell, director of strategy and operations at ...

News International and News Corp in behavioural targeting move

Tue, 10 Feb 2009

Rupert Murdoch’s News International is investigating working with News Corp sites such as Sky and MySpace, to create a behavioural targeting network across its properties.

Teenagers spend over 30 hours a week online

Mon, 9 Feb 2009

The average teenager spends 31 hours a week on the internet, according to a new report.

Sports stars back ticketing site Viagogo

Thu, 5 Feb 2009

Andre Agassi and Steffi Graf have taken a stake in Viagogo as part of a $15m round of investment in the secondary ticketing company.

Telegraph adopts InSkin video ad format

Mon, 2 Feb 2009

Telegraph Media Group has signed a deal with InSkin Media to offer a new ad format to brands

Glue's David Newton joins Dare

Fri, 30 Jan 2009

Digital agency Dare has appointed David Newton as head of client services.

Cover Story: Virgin Atlantic to develop global travel community

29 January 2009

Airline prepares social site to inspire travellers, with goal of 2m members by summer launch

FT redesigns mobile site for brand consistency

Wed, 28 Jan 2009

The Financial Times has redesigned its mobile site in a bid to make it consistent with its recent rebrand and increase user engagement.

Trinity Mirror signs social media deal with Pluck

Tue, 27 Jan 2009

Trinity Mirror has signed a deal with social media technology company Pluck to add social media tools across its national and regional newspaper sites.

BA to launch internet and text service on transatlantic business flight

Mon, 26 Jan 2009

Forbes.com sees 46% increase in site traffic

Fri, 23 Jan 2009

Forbes.com, the business and financial news site, attracted a global audience of 20m during December 2008, according to figures from Omniture.

EasyJet signs pan-European hotels review deal with TripAdvisor

Thu, 22 Jan 2009

EasyJet has signed a pan-European deal with TripAdvisor to feature hotel reviews across the airline’s site.

British Airways pulls digital media from Agency.com

22 January 2009

Airline reorganises its digital agency roster, moving its media business to ZenithOptimedia and affiliate work to Neo@Ogily

Abbey to increase digital spend to match user habits

22 January 2009

Abbey plans to increase its digital spend this year to reach customers who are spending more time researching and banking online.Matthew Timms, director of ecommerce at Abbey, told new media age the bank intends to increase digital spend in line with its customers' increasing online habits."We're seeing definite growth in the amount of research being done online and in online banking for areas such as savings and ISAs," he said. "We have a substantial online spend ...

Government to pilot digital mentors for the web-naive

Wed, 21 Jan 2009

The Government is piloting a digital mentors network to provide information and advice about digital media in the country’s most deprived areas, according to Paul Murphy, Minister for Digital Inclusion. Speaking at a British Library Digital Literacy event to promote the digital economy in Westminster, Murphy stressed that a significant number of adults in the UK have no internet experience. 

YouGov launches quarterly social media tracker

Mon, 19 Jan 2009

Research firm YouGov has launched a quarterly social media tracker, monitoring consumers’ use of social networks and their levels of engagement.

3 launches mobile book service

Fri, 16 Jan 2009

Mobile operator 3 has launched a mobile books service, enabling users to access more than 1,000 audio and e-books on their mobile.

FT.com hires managing editor from print title

Thu, 15 Jan 2009

The Financial Times has hired Robert Shrimsley as managing editor of FT.com to help manage its the digital and print integration.Shrimsley, who will be responsible for heading design changes and editorial content at FT.com, was previously news editor of The Financial Times.Lionel Barber, editor of The Financial Times, said, “Robert’s appointment and leadership will be key to further growing the online presence of the ...

Iris appoints former TBWA/Europe president as European CEO

Thu, 15 Jan 2009

Integrated agency Iris has appointed former president of TBWA/Europe Paul Bainsfair as European CEO.

Microsoft Media Network launches with combined offer

15 January 2009

Microsoft Advertising has officially integrated its ad networks Drivepm and Microsoft Direct Response to launch Microsoft Media Network.The media giant has rolled out the combined network, which brings together Drivepm's network of sites and the Direct Response network of brands including MSN, Windows Live Messenger and Office Online.Microsoft Media Network will offer further targeting, such as age and sex profiling, allowing the network to utilise MSN Passport user data. ...

Thorntons in major push for Valentine's Day

15 January 2009

Thorntons is to launch its most significant Valentine's Day online marketing campaign to boost its chocolate sales.Thornton's will launch pay-per-click, affiliate, email and display ads across sites within Ad.com's networks, such as Facebook and Yell.com, promoting its products in a bid to capitalise on sales.The company is also to partner with ASOS for the first time torun banners across the online fashion store and send email campaigns to its database of users.Thorntons, ...

Daily Record newspaper launches car-focused site

Tue, 13 Jan 2009

Scottish newspaper Daily Record has launched a car website focused on helping visitors find deals on buying and selling cars.

London Olympic Committee seeks integrated agency

Mon, 12 Jan 2009

The London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) is seeking an agency to work on integrated marketing communications in the run up to London 2012.

Churchill and Sheila's Wheels come top for online experience

Fri, 9 Jan 2009

Churchill and Sheila’s Wheels provide the best online experience for motor insurance customers, according to research by Global Reviews.

Chris Davies, BA

8 January 2009

As the airline industry takes a hit, British Airways is upping the ante with online investments in social media projects. BA’s Chris Davies talks through this plans for the year ahead.

IASH appoints Julia Smith as first full-time staff member

8 January 2009

IASH, the ad network trade body, has appointed Julia Smith, former head of digital at Mirror Group Newspapers, as its first senior manager.

Phorm looks into financial incentives to sign up users

8 January 2009

Phorm is considering using financial incentives to encourage users to sign up to its ad targeting technology.

WWE appoints Unanimis to handle online ad sales

Wed, 7 Jan 2009

World Wrestling Entertainment (WWE) has appointed Unanimis to handle its online and mobile ad sales account.

Lonely Planet appoints Matthew Goldberg as CEO

Tue, 6 Jan 2009

Lonely Planet has appointed Matthew Goldberg, formerly senior VP of digital strategy and operations for Dow Jones, as CEO.

House of Fraser best performing pre-Christmas retail site

Mon, 22 Dec 2008

House of Fraser was the best performing retail site in the run up to Christmas, according to research by Keynote Systems.

Etype to handle sales across Celebrity Big Brother site

Fri, 19 Dec 2008

Channel 4 has appointed Etype to sell online advertising across its Celebrity Big Brother site.

National Express

18 December 2008

As a regular user of the site, I find it easy to use and can book tickets within a few minutes.

ITV's The Bill overhauls website to make video content central

18 December 2008

ITV’s police drama series The Bill has overhauled its website in a bid to make video a core focus.

Sport appoints Ad2One ahead of site redesign

18 December 2008

Sport, the free weekly magazine published by Sport Media & Strategies, has appointed its first ad sales house ahead of a major site redesign next year.

The Mirror almost doubles online audience to 1.3m users

Tue, 16 Dec 2008

The Mirror Online has almost doubled its audience in the past year, with 1.3m users visiting the site during November 2008, according to Nielsen Online.

BT completes trial with Phorm

Mon, 15 Dec 2008

Cows 'n' Things

11 December 2008

In the run-up to Christmas many of the larger charities roll out sites selling presents in aid of the less fortunate.

Media Corp in bid to acquire Adrevenue to increase its ad network assets

11 December 2008

Media Corp, the owner of ad network Eyeconomy, is in talks to acquire independent ad network Adrevenue.It already owns ad network Not Another Sales House (NASH), which it bought in November 2007 for £224,700, as well as Gambling.com.It's believed the offer for Adrevenue could be worth up to £750,000.Adrevenue launched in 2000 and serves ads through its Adsmart network. Sky, British Gas and O2 are among the brands that have run campaigns on Adrevenue's network.The ...

Utarget.Fox rolls out Coull video ad technology across network

11 December 2008

Utarget.Fox has signed a deal with interactive video specialist Coull to offer advertisers greater video ad opportunities.Coull's technology, enabling users to click on products in a video ad to get information about them, will be implemented across publisher sites in Utarget.Fox's video ad network.The introduction of the format is a bid to increase click-through rates. Francis Turner, president of European sales at Utarget.Fox, said, "This adds another product to our video ...

Major brands sign up to Ad Pepper's iSense Network

Wed, 10 Dec 2008

Phil Townend leaves IDS for InSkin Media

Tue, 9 Dec 2008

Express Newspapers appoints Eyeconomy to sales account

Mon, 8 Dec 2008

ITV renames catch-up service as ITV Player

Fri, 5 Dec 2008

ITV is to rename its online catch-up service as ITV Player in a bid to create a more recognisable brand.

Sky's online subscription TV service goes live today

Thu, 4 Dec 2008

Fashion duo complement each other with online video ads

4 December 2008

UKTV appoints Hilary O'Hare to be its first-ever web-oriented video producer

4 December 2008

UKTV has appointed its first video producer to work across its portfolio of sites as part of a restructure of the channel's new media team.UKTV plans to develop more exclusive short-form content across its sites, as video becomes more popular with audiences and advertisers. The broadcaster aims to work more closely with brands to match advertising to the video.The broadcaster has appointed Hilary O'Hare, who joins from Simply Media, to the newly created role of video producer ...

BBC closes What's On listing site

Wed, 3 Dec 2008

Fox and BT Vision strike content deal

Tue, 2 Dec 2008

Transport for London rolls out online travel tools

Mon, 1 Dec 2008

Transport for London has rolled out a travel tools page and a range of new features to its website in a bid to aid the customer experience

BBC claims local video strategy was misinterpreted

Fri, 28 Nov 2008

ITV rolls out online game to push Demons

27 November 2008

ITV is to roll out a dedicated game to support new drama series Demons in an attempt to engage with users.The game, developed by Playgroup, forms the core of the Demons site, where fans can watch video clips of the TV show, read episode synopses, view photo galleries and catch up on previous episodes.Kate Bradshaw, head of online commissioning at ITV.com, said, "This is the first time we've tied in with production to create a high-quality game. It gives viewers ...

MEN Media appoints Revenue Science

Wed, 26 Nov 2008

BBC Trust rejects plans to add video to local network sites

Fri, 21 Nov 2008

Production companies take early online lead

Thu, 20 Nov 2008

Production companies Endemol, Conker Media and Big Balls Films are early market leaders for online programming, according to research by Futurescape

UKTV to introduce ads within online apps across channel network

20 November 2008

UKTV is to introduce advertising within online applications across its portfolio of channel sites, such as Dave, Watch and G.O.L.D, in a bid to create new revenue streams.UKTV, the joint venture between Virgin Media and BBC Worldwide, will focus on creating sponsorship opportunities around applications, giving advertisers the chance to target its dedicated demographics.UKTV has rolled out ten interactive applications across its entertainment channels, such as an argument ...

Shop.com appoints first ad sales house

20 November 2008

Shopping comparison site Shop.com has appointed Etype to handle its online ad sales account exclusively, in a bid to increase revenues.Etype has been briefed to sell standard ads, including banners and MPUs, across the site, as well as create sponsorship opportunities.This is the first time Shop.com has appointed an ad sales house.Malcolm Tucker, MD of Shop.com, said, "Bringing in Etype is a good opportunity for some of the major brands to engage in our marketplace ...

Glam Media to launch male-focused network

Wed, 19 Nov 2008

MEN Media brings online ad sales in-house

Mon, 17 Nov 2008

The Digital Partnership appoints Tom Daniell

Mon, 17 Nov 2008

Right Media signs deal with 77Agency

Fri, 14 Nov 2008

Miele pushes vacuum cleaner via integrated campaign

Thu, 13 Nov 2008

TV industry welcomes broadcasters' push into multi-platform

13 November 2008

Structural moves by ITV and Channel 4 to drive integrated multi-platform projects are expected to help create better digital content, according to production companies.Major producers such as All3Media and FremantleMedia have welcomed last week's move by ITV to merge its online assets, including Friends Reunited, ITV.com, ITV Local and Project Kangaroo, with its main broadcast operations under the control of director of television, channels and online Peter Fincham.The ...

Five rolls out online shop to sell merchandise from its strand of children's shows

13 November 2008

Five is to roll out its first online shop to sell programme-related stock based on its children's programmes.Merchandise from shows running on Milkshake!, the broadcaster's strand of children's programmes which runs every morning, will be available to purchase online.The store, which launches this week, will sell products including toys, mugs and DVDs from popular programmes such as Fireman Sam, The Mr Men Show and Peppa Pig. It has been created by ...

Walt Disney makes integrated push for Christmas DVDs

13 November 2008

Home-page take over of Virgin Media and display ads across the portal will push DVD releases of Wall-e and Prince CaspianWalt Disney Home Entertainment has launched an integrated campaign to promote the UK DVD releases of Wall-e and Prince Caspian.Disney will kick off a home-page takeover of Virgin Media on 17 and 24 November to promote the DVDs in the run-up to Christmas. The takeover will be supported by a display campaign across the portal's ...

TV industry glad of broadcasters' push into multi-platform

Wed, 12 Nov 2008

Structural moves by ITV and Channel 4 to drive integrated multi-platform projects are expected to help create better digital content, according to production companies

National Geographic Channel pushes 'The Dog Whisperer' series

Tue, 11 Nov 2008

The National Geographic Channel is to launch an integrated campaign to promote the latest series of ‘The Dog Whisperer’

Ashley Highfield leaves Project Kangaroo for Microsoft

Mon, 10 Nov 2008

Ashley Highfield has stepped down as CEO of video-on demand service Project Kangaroo to become MD and vice president of consumer & online for Microsoft UK

Channel 4 to close red button and mobile departments

Mon, 10 Nov 2008

MySpace appoints former Expedia MD Caroline Cartellieri

Fri, 7 Nov 2008

MySpace has appointed former Expedia MD Caroline Cartellieri as its chief operating officer in Europe

The Famous Grouse hires integrated agency Albion

Thu, 6 Nov 2008

Whiskey brand The Famous Grouse has hired integrated agency Albion to handle its global digital strategy

BBC builds site to trail Last Chance To See TV series

6 November 2008

BBC creates interactive website with exclusive video clips of new Last Chance To See series ahead of broadcast next year

The Financial Times set to launch own ad network via Adify deal

6 November 2008

The Financial Times is to create its own ad network as it seeks to boost advertising revenues.The business newspaper is partnering with vertical ad network developer Adify to build a network of sites that would enable brands to buy ads across the FT portfolio.A source at the Financial Times said the newspaper is in the process of building the network with Adify and is expected to soft-launch within the next week.It's understood the network will include ...

Thomas Cook won't replace 4DS for ad sales

Wed, 5 Nov 2008

The Thomas Cook Group has said it will no longer outsource its online ad sales account following the closure of its sales house 4DS.

Property Finder appoints Ad2One to online sales account

Mon, 3 Nov 2008

Orange backs down from using Phorm service

Thu, 30 Oct 2008

British Airways launches mobile check-in service

30 October 2008

British Airways has launched its first mobile check-in service as it looks to improve the customer experience.The airline's mobile site enables travellers to check-in for flights for individuals or groups, access the BA flight timetable and choose seats.Chris Carmichael, innovation manager at BA, said he believes this is the right time to launch the service."There's been so much happening in mobile. Handsets are getting better and people are using their phone for ...

NUS employs digital to push discount card

30 October 2008

The National Union of Students (NUS) has launched a digital campaign to promote its student discount card.The Extra Card, which offers students a range of exclusive discounts and deals on books, travel and CDs, will be promoted through display ads across student-aimed sites such as YouGoFurther and Studentbeans.com through Sonic Network, an online advertising and publishing group.NUS has hired digital agency Navigate Digital to handle the display ads and paid search for ...

The Digital Partnership secures accounts from 4DS

Wed, 29 Oct 2008

British Airways launches global campaign

Tue, 28 Oct 2008

British Airways is to launch a global leisure travel campaign to inspire consumers to explore new cultures.

Universal and Top Up TV to launch on-demand service

Tue, 28 Oct 2008

Eyeconomy appoints Paul Gidley to video sales role

Mon, 27 Oct 2008

Extreme Sports Channel relaunches website

Fri, 24 Oct 2008

Extreme Sports Channel has relaunched its website in a bid to improve customer engagement.

Trinity Mirror rolls out mobile site for the Birmingham Post

Thu, 23 Oct 2008

Trinity Mirror has rolled out a mobile site for regional paper the Birmingham Post, following the launch of the mobile site for its main title The Daily Mirror

Blinkx partners with Mr Paparazzi celebrity site

Wed, 22 Oct 2008

Video search service Blinkx has partnered with celebrity gossip site Mr Paparazzi to offer users clips of the likes of Amy Winehouse and Victoria Beckham

News International merges digital sales teams

Tue, 21 Oct 2008

Grazia Daily

16 October 2008

Grazia's digital presence is long overdue. Known as one of the best-selling fashion magazines in the UK since its launch in 2005, it finally launched its website last month.

Independent partners with Kelkoo to add shopping links to site reviews

16 October 2008

The Independent has partnered with Yahoo-owned Kelkoo to ramp up its ecommerce opportunities.The newspaper is monetising the reviews section of its site with links to purchase items through a white-label service from Kelkoo. The service is currently in beta and will launch fully within two weeks.Jo Holdaway, commercial director of Independent New Ventures, said, "We've partnered with Kelkoo because areas of the site lend themselves to ecommerce. Editorial content ...

RAC in hotel booking deal to boost online ad revenues

16 October 2008

The RAC has partnered with Booking.com to offer travellers a hotel reservations service in a bid to expand commercial opportunities.The motoring organisation will allow users to search and book hotels across 10,000 destinations including the UK, Europe and the US.The facility for booking hotels will sit on the RAC's route-planner page and be rolled out this week. The new service will be promoted through ads in the RAC magazine and ezine.The partnership is the ...

Ashley Highfield reveals closed beta launch for Kangaroo

Wed, 15 Oct 2008

Project Kangaroo, the joint venture between BBC Worldwide, Channel 4 and ITV, plans to launch in closed beta by Christmas, according to its CEO Ashley Highfield, reports Suzanne Bearne from mipcom

YouTube experiments with ad formats to monetise video

Wed, 15 Oct 2008

YouTube is experimenting with new ad formats in a bid to monetise the video site, said Chad Hurley, YouTube co-founder and CEO at today's opening summit at Mipcom, reports Suzanne Bearne from Cannes

Phil Nott leaves role at .Fox Networks UK

Thu, 9 Oct 2008

Phil Nott, general manager of .Fox Networks UK, has left the News-Corp owned ad network

Fox calls for pitch to build up roster of digital agencies

9 October 2008

Twentieth Century Fox has called a pitch for agencies to join its digital creative and publicity agency roster across upcoming films including Marley & Me, starring Jennifer Aniston and Owen Wilson.

Pizza Hut pushes Pasta rebrand via campaign on Virgin Media

9 October 2008

Pizza Hut has become the first brand to launch a home-page takeover on the Virgin Media portal, as part of its multi-million-pound potential rebranding as Pasta Hut.

Asda Direct non-food service finally launches

Tue, 7 Oct 2008

Supermarket Asda has finally launched Asda Direct, its long-awaited non-food website set to rival the likes of Argos and Tesco

Virgin Media Television appoints first head of digital

Fri, 3 Oct 2008

Virgin Media Television has appointed its first head of digital as part of a senior staff restructure

ITV trials overlay ad formats across Local site to boost revenues

2 October 2008

ITV is trialling a new overlay ad format across videos on ITV Local in a bid to boost online ad opportunities.The technology analyses videos to find suitable clear space to place images from brands.The broadcaster has partnered with Californian startup Keystream to test the ad technology on ITV Local's Your News section and signed up price-comparison site uSwitch and FreeSat as the first advertisers to trial the technology.The format features a brand's logo, which ...

0800 Reverse to run mobile ads with Channel 4

Wed, 1 Oct 2008

0800 Reverse has partnered with Channel 4 to launch its first mobile ad campaign

Asda delays launch of transactional George site

Tue, 30 Sep 2008

Asda has delayed the launch of its transactional website for its George clothing range

YouTube named coolest online media brand

Mon, 29 Sep 2008

YouTube has beaten Google and Facebook to be named the number one coolest online media brand, according to this year's CoolBrands survey

Cancer Research rolls out viral for Breast Awareness Month

Fri, 26 Sep 2008

Charity Cancer Research UK has rolled out a viral video ahead of Breast Awareness Month

Perfect Fools appoints first non-executive director

Fri, 26 Sep 2008

Digital creative agency Perfect Fools has appointed former Nike international marketing director Tim O'Kennedy as its first non-executive director

Chivas Regal puts digital at centre of global overhaul

25 September 2008

The Pernod-Ricard-owned whiskey follows growing trend of drinks brands moving to single digital platform, appointing de-construct to build new brand identity online

Setanta takes on Conchango to revamp broadband subs channel

25 September 2008

Setanta Sports has appointed Conchango to redesign its broadband subscription channel.Setanta By Broadband, which allows fans to view sports content such as English Premier League matches for a subscription fee, will be relaunched in 2009.The sports broadcaster has hired digital agency Conchango following a competitive pitch to work on the redesign of the channel and is experimenting with Microsoft's Silverlight technology.Stephen Michael, director of new media ...

Adconion launches online video network

Wed, 24 Sep 2008

Ad network Adconion has launched an online video network in a bid to take advantage of the growth in the sector

BMI overhauls site to focus on business market

Tue, 23 Sep 2008

Airline BMI is to overhaul its site to coincide with the launch of its winter timetable

Screenrush launches TV series section

Mon, 22 Sep 2008

Film site Screenrush has launched a TV series section, providing information on TV shows and actors

ITV to premiere youth drama online

Thu, 18 Sep 2008

AOP loses director but gains ITV's Gary Cole as group chair

18 September 2008

Ruth Brownlee is to step down as director of the Association of Online Publishers.

Jimmy Choo takes on de-construct to run global account

18 September 2008

Jimmy Choo, the luxury shoe brand, has appointed digital agency de-construct to its global digital account.The digital creative agency has been tasked with a long-term contract for the brand and will kick off digital activity in early 2009.The appointment marks Jimmy Choo's first push into digital marketing. The designer shoe and handbag brand was established by Tamara Mellon in 1996, has more than 60 stores worldwide, and spent £357,560 on press advertising during the ...

UK government gives backing to Phorm

Wed, 17 Sep 2008

The UK government has backed behavioural targeting company Phorm, claiming the technology will not break EU laws as long as it conforms to a set of rules

Haven Holidays appoints Nucleus to overhaul websites

Tue, 16 Sep 2008

BlinkBox secures distribution deal with All3Media

Mon, 15 Sep 2008

Online film and TV site BlinkBox has struck a distribution deal with production company All3Media International to offer users full TV shows, including Peepshow and Shameless

CheapSmells

11 September 2008

With such ease of use, fantastic prices, low delivery costs and speedy delivery, there are plenty of reasons to use this site for cosmetics and gifts

AOL forms partnership with SellaBand

Thu, 28 Aug 2008

Cheapflights

28 August 2008

Cheapflights has relaunched its site with a view to providing a better user experience

Cancer charity pushes In The Pink campaign

28 August 2008

Breast Cancer Care has launched a cross-platform campaign designed to raise funds during Breast Cancer Awareness Month.The charity has rolled out a campaign site called In The Pink that offers information on how to set up fundraising events at home, school and work during Breast Cancer Awareness Month in October.Sony BG, which has partnered with the cancer charity as its official sponsor for the campaign, has created Girls Night In, a site providing information on how to ...

Defra and DfT appoint Worth to handle Act on CO2 campaign

28 August 2008

The Department for Food and Rural Affairs (Defra) and the Department for Transport (DfT) have appointed digital agency Worth to handle their digital campaign for Act on CO2.The appointment was handled by the Central Office of Information (COI) and follows a five-way pitch, which kicked off in July.The aim of the project is to provide an engaging resource to change people's behaviour and help towards carbon reduction.May Race, senior digital media manager at the ...

Lucozade launches virtual amateur football league

28 August 2008

Lucozade Sport has launched a virtual league for amateur football teams in the second phase of the sports drink's online campaign.The Lucozade Sport Football site features a virtual league of scores from 80 amateur football teams, selected following Lucozade's digital marketing campaign to push teams to register (NMA 24.04.08).The site, created by Fuse Digital, ...

Party community website to launch online video channel

28 August 2008

Online party community Londonparties.co.uk has appointed W00t!media as its ad sales house as it plans to launch an online video channel.W00t!media will handle the exclusive online ad sales for the site, which also runs guest list events in bars, nightclubs and members clubs across the capital.The deal includes standard formats, such as banners, MPUs and skyscrapers, and the ad sales house will also seek sponsorship options.The account was previously managed by Channel ...

Phorm appoints digital agency TBG London

Wed, 27 Aug 2008

Phorm, the ISP-based behavioural targeting specialist, has appointed digital agency TBG London to provide marketing support.

Bebo to launch gaming channel with ITN On

Tue, 26 Aug 2008

ITV Local signs second deal with Notting Hill Carnival

Fri, 22 Aug 2008

Skyscanner launches beta of revamped site

Thu, 21 Aug 2008

Disney to offer sponsorship opportunities

21 August 2008

Disney is to offer advertisers online sponsorship opportunities across new franchises such as High School Musical for the first time.The first brand that signs up will sponsor the official film site for teen film High School Musical 3: Senior Year, which launches on 24 October.Other opportunities will include co-branded promotions within all of Disney's websites.Alex Baillie, commercial director at Walt Disney Internet Group, said, "We've decided ...

ITV2 relaunches website

Wed, 20 Aug 2008

MPG creates dedicated video division

Tue, 19 Aug 2008

ITV to run in-house sales house and comparison site to revive revenues

14 August 2008

ITV is set to launch its two most significant online initiatives this year as it looks to achieve its £150m online revenue target by 2012.It's to build its own online ad sales house in a move that could drive £3m a year in revenues. And it has partnered with Yahoo!-owned Kelkoo to create a price-comparison site.The moves come as ITV's latest revenues showed profits had dropped by 28% to £91m, while its online revenue target figure of £150m by 2010 has been pushed back two ...

Fashion etailer Oli follows its customers and focuses online

14 August 2008

Otto UK's fashion etailer Oli has dropped catalogue sales and is moving more spend online to reflect its customers' habits.Oli, sister company to the Freemans and Grattan brands, has also dropped its menswear and children's ranges in a bid to focus on becoming a key women's fashion destination.The change in strategy comes as the brand revealed it had increased its spend on online media by 60% since launching last year.Karen Hazeldine, brand marketing controller ...

Shortlist hands online ad sales to Ad2One after site overhaul

14 August 2008

Free men's magazine Shortlist has appointed Ad2One to handle ad sales on its website.Ad2One will exclusively manage all third-party ads across the site, which was launched last autumn. It will focus on selling standard display formats as well as partnership and sponsorship opportunities.The weekly magazine launched in September 2007 and is distributed in UK cities every Thursday. Latest ABC figures show a circulation of 438,033.Karl Marsden, MD of Shortlist, ...

Yahoo! lets US users opt out of targeted ads

Mon, 11 Aug 2008

Orange worst ISP for letting through spam

Fri, 8 Aug 2008

Comedydemon strikes deal with BBC Worldwide

Thu, 31 Jul 2008

Comedy Demon

31 July 2008

The production company behind this venture has produced some popular programmes, such as Faking It, Wife Swap and Location, Location, Location. So from its heritage, Comedy Demon should be pretty entertaining.

New Look to use online club to shape business

31 July 2008

High street fashion retailer New Look has launched an online community with limited membership to give consumers a say in its business strategy.MyLook allows customers to share their views, suggest improvements to the brand and give opinions on the latest trends through surveys and forums on the site.The insights gained will be presented to the board to shape the brand's direction and strategy.Oliver Lucas, New Look's head of brand planning and customer insight, ...

Contiki travel brand revamps site to focus on social media content

31 July 2008

Travel tour operator Contiki Holidays is to revamp its global site to focus on social media, in a bid to engage with its target audience.Contiki, which organises trips aimed at 18-35-year-olds, plans to bring more user-generated features to the site, such as video, images and Twitter feeds, to help embrace the strong community that uses it.Visitors will be able to create their own profile and add pictures and videos of their travels, to share with fellow travellers and ...

NUS appoints Ad2One as it plans major site merger

31 July 2008

ITV to add classic shows to catch-up service

Wed, 30 Jul 2008

Bebo users to send messages into space

Tue, 29 Jul 2008

Teletext takes Rabbit Chat & Date service online

Mon, 28 Jul 2008

Teletext has launched an online version of its interactive chat and dating service Rabbit Chat & Date following its launch on Freeview in May

Phishing attacks up 180% on last year

Fri, 25 Jul 2008

A fifth of radio listeners tune in via digital platforms

Thu, 24 Jul 2008

Itchy takes city guide service onto mobile

24 July 2008

Itchy Group, the publisher of the Itchy City Guides, is to take on directory enquiries service 118118 by ramping up its mobile activity.The publisher will roll out a WAP site and SMS service in September, enabling users to text requests for the location of their nearest hairdresser or takeaway.Ian Merricks, MD of Itchy Group, said "With our move into mobile, we see ourselves competing against 118118. Our audience may look online or in the books for what they're planning ...

Matt Gower leaves 4DS to set up own venture

Wed, 23 Jul 2008

i-level's Buckley to join Drivepm

Wed, 23 Jul 2008

E.On awards £1m paid search account to MVi

Fri, 18 Jul 2008

Amazon launches VoD service

Fri, 18 Jul 2008

Muzu TV partners with Sony BMG and MoS

Thu, 17 Jul 2008

IASH boots out 24/7 Real Media

17 July 2008

WPP-owned 24/7 Real Media has become the first ad network to be suspended from IASH as it clamps down on ad misplacement.The network has been thrown out of the trade body, which polices 27 ad networks, for failing to take part in July's audit.The expulsion follows an IASH investigation into the ad misplacement issue raised by NMA, which found ads for top brands like Orange and Virgin Media being served on explicit site Onlyfights.com.This is the ...

Simon Harper, Ancestry.co.uk

17 July 2008

With the growing public interest in genealogy, online resource Ancestry.co.uk is faced with a broad audience. Content is key, says MD Simon Harper

WWF launches video channel for wider appeal

17 July 2008

Conservation charity WWF has launched its first online video channel to reach a wider audience.It has partnered with Green.tv, a broadband site focused on environmental films, to roll out the channel on the charity's global website panda.org and on green.tv.The videos give visitors an insight into conservation campaigns and help raise awareness of the climate challenges facing the world.Anna Namuren, head of creative studio at WWF UK, said, "This relationship allows ...

British Red Cross appoints digital agency

Wed, 16 Jul 2008

Channel 4 launches online-only careers show

Mon, 14 Jul 2008

Businesses fail to tap into social networks

Fri, 11 Jul 2008

ITV's F1 site sees 1.5m page views over weekend

Thu, 10 Jul 2008

Viacom courts controversy over implications of YouTube ruling

10 July 2008

The legal wranglings between entertainment company Viacom and Google could have serious implications for the former and its properties, according to industry experts.Last week a US court ordered Google to hand over a database of YouTube user details to Viacom as part of the latter's lawsuit against the search giant for breach of copyright through the sharing of content.The court has demanded Google turn over extensive user data including viewing habits and even personal ...

Channel 4 to measure social impact of TV shows via online

10 July 2008

Channel 4 is to use online to evaluate the social impact of its programming as it moves beyond traditional measurement methods like BARB.The broadcaster is looking to measure audience engagement from the airing of its Disarming Britain season, which aims to highlight the truths about gun and knife crime.Channel 4 will use online and social media to measure the effects TV can have. Sue Grey, head of corporate research, said, "We're exploring new ways of measuring ...

FHM plans site redesign to fit with magazine

10 July 2008

Bauer's men's title FHM is redesigning its website in a bid to bring it in line with the revamped magazine.The site aims to link more closely to the magazine, which was overhauled last August to reflect a more upmarket and older audience.The site, which will be redesigned in-house, will include more weighty content and focus less on girls in an attempt to give it a more expensive and upmarket appearance.Kurt Edwards, head of digital sales at Bauer Consumer ...

IASH to reveal ad misplacement results

10 July 2008

Ad network body IASH will hold talks with its members this week to reveal the findings of its investigation into the issue of blue-chip brands advertising on extreme sites.Last month IASH and trade association IAB launched the investigation into the issue of ad misplacement following the discovery by NMA of ads for brands such as Virgin Media and ING Direct running alongside street fighting and pornography on Onlyfights.com.James Aitken, chairman of IASH, ...

Ad2One wins online ad account for Trinity Mirror job site GAAPweb

Wed, 9 Jul 2008

Daisley leaves Bauer in cost-cutting exercise

Mon, 7 Jul 2008

Google to hand over YouTube user data

Fri, 4 Jul 2008

MSN in travel partnership with Ebookers

Thu, 3 Jul 2008

Fashion retailer East bets all marketing budget on search

3 July 2008

Women's fashion retailer East has selected Receptional to handle its paid search account as it looks to drive traffic to its site.The internet marketing consultancy will handle East's pay-per-click account. East has awarded its search optimisation to search marketing agency Neo Optic.The appointments follow a three-way pitch for the high street brand's search business (NMA 08.05.08). The search specialists have been given three-month contracts initially, ...

NewcastleGateshead appoints digital agency

Thu, 26 Jun 2008

Media agencies warn of cutback in online spend

26 June 2008

Digital advertising budgets are being slashed and media agencies claim ad spend forecasts will not be met as marketers cut back online.A straw poll of media agencies from the NMA Top 100 Interactive Agencies 2007 guide found budgets are under pressure as marketers alter their media plans ahead of the potential economic downturn.The findings are in conflict with market predictions. A report by analyst firm Enders Analysis this week said UK online ad spend was ...

Fortune Cookie holds on to Legal & General account

26 June 2008

Insurance firm Legal & General has reappointed its incumbent digital agency Fortune Cookie to develop its online strategy following a competitive pitch.

Steve Kaufer, TripAdvisor

26 June 2008

As the benchmark for holiday reviews, TripAdvisor has seen phenomenal growth since its launch in 2002. Suzanne Bearne talks to founder and CEO Steve Kaufer

Crayon to revamp travel insurance sites

Wed, 25 Jun 2008

IPC buys free-games site Mousebreaker

Tue, 24 Jun 2008

Online ad spend to overtake TV this year

Mon, 23 Jun 2008

Puma and 7digital in music download promotion

Fri, 20 Jun 2008

Waterstone's receives over 4,000 entries to writing competition

Thu, 19 Jun 2008

Branded profile pages fail to attract socialites

19 June 2008

Many branded pages on social networks are failing to impress consumers, according to Jupiter Research.

Online advertising hit again by misplacements

19 June 2008

A year since the controversy of ads being misplaced on US fight-site PS Fights, NMA has discovered ads from blue-chip brands on another explicit site. Onlyfights.com, which contains videos of violent fighting and pornography ads, was serving banner ads from Orange, T-Mobile and Virgin Media, among others.Last year saw further debate when brands like the AA, Ebay, First Direct and Vodafone were found to be advertising on the official Facebook page of far-right political ...

Syzygy and Hi-Res! win Jägermeister account

Wed, 18 Jun 2008

Drinks brand Jägermeister has appointed Syzygy and its sister agency Hi-Res! to create a global website for the brand.

IASH launches official investigation into ad misplacement

Mon, 16 Jun 2008

Ad network body IASH has launched an official investigation into ad misplacement after NMA last week reported brands, such as Virgin Media and Orange advertising on an explicit website

Bulmers appoints The Foundry to overhaul website

Mon, 16 Jun 2008

Giraffe updates website to engage children

Thu, 12 Jun 2008

City & Guilds picks Freestyle for new site

12 June 2008

Vocational awards body City & Guilds is to overhaul its web presence following the appointment of Freestyle Interactive as its retained digital agency.

London gets fastest broadband access

12 June 2008

Broadband users in London enjoy the fastest access speeds in the UK, with an average of 4.5Mpbs downstream, according to advice website Thinkbroadband.The North East follows with 3.6Mpbs and the North West on 3.4Mpbs. Northern Ireland was found to have the slowest average download rate.The average speed across the UK was 3.2Mpb.

The Perfume Shop plans website overhaul

12 June 2008

Discount fragrance retailer The Perfume Shop is in talks with digital agencies as it plans to redevelop its website.Jody Stapleton, ecommerce manager at The Perfume Shop, confirmed the pitch and said that the site had recently undergone some changes."We had a bit of an overhaul recently, just changing a few pages on the site. But there will be more changes," she said. It's thought the agency will be selected in July.The retailer is owned by the AS Watson Group, ...

Young workers would quit if web use limited

12 June 2008

Nearly four out of ten 18-24 year-olds (39%) would consider leaving their job if restrictions or a ban on internet usage were introduced by their employer.IT firm Telindus found that those over 25 were less worried, with just 16% saying they would consider leaving.1,000 office workers were polled for the survey.

Over 20% of Europeans have been victims of cyber crime

Tue, 10 Jun 2008

Cadbury rolls out animated game for Twisted product

Mon, 9 Jun 2008

Oridian wins ad account for SheKnows network

Fri, 6 Jun 2008

Half of US teens keen to see mobile ads

5 June 2008

Over half of US teenagers (56%) said they would be interested in watching mobile ads in return for incentives, according to a study by market research firm Harris Interactive.The survey, conducted in February 2008, questionned 1,200 people.

Mansized looks to double user numbers

5 June 2008

Men's lifestyle site Mansized has appointed W00t!media to handle its exclusive online ad sales as it aims to double its visitor figures.The ad sales house will manage the sales for standard ad formats, including banners and MPUs, as well as sponsorships. Northcliffe Media previously managed its advertising.Mansized, which provides news, reviews and a message board, is the brainchild of Will Callaghan, former editor of Men's Health.Now editor of the site, ...

SATC film release sees 223% rise in searches

5 June 2008

The release of the Sex and the City movie led to a 223% surge in internet searches for the film during the week of 12 May.Research firm Hitwise also found it was the fourth-most visited website dedicated to a film for the week ending 24 May.

Sports fans more likely to embrace web activities than regular surfers

5 June 2008

Sports fans are heavy internet users and are more likely to use a range of web services than the average online surfer, the latest report by the European Interactive Advertising Association (EIAA) has found.

Ad network Oridian targets new market sector

Wed, 4 Jun 2008

Online ad spend across Europe up 40%

Mon, 2 Jun 2008

Government launches £3m ad campaign

Fri, 30 May 2008

Travelodge revamps site with added functionality

Thu, 29 May 2008

42% of European web users turn to internet for news

29 May 2008

More than four in ten (42%) European internet users access news online, according to Jupiter Research.It revealed variations between countries, with online news consumed by 66% of internet users in Sweden, compared to 26% in Italy. In the UK it was 43%.Nick Thomas, lead analyst at Jupiter Research, said, “This is good news for newspaper sites.”

Half of UK adults watch videos or TV online

29 May 2008

Nearly half (48%) of UK online adults have watched video or TV on the internet, according to research by YouGov.Of those, a fifth (22%) have done so in the last seven days. Also, 16% of respondents watch internet catch-up services, such as the BBC iPlayer.The research, which was commissioned by Ericsson subsidiary Redback Networks, surveyed 2,168 adults with internet access in April.

Music customers stick to offline sources

29 May 2008

Just 56% of music customers look to online sources to find out about music, compared to over eight out of ten (83%) who use the radio, TV or films.The research by non-profit initiative Pew Internet & Life Project found nearly three-quarters (74%) of music buyers’ most recent music purchase was at a retail store, while it was online for just 22%.More than 2,400 US adults were surveyed.

Rural households more connected than cities

29 May 2008

For the first time more rural households have broadband than their urban counterparts.A report by regulator Ofcom found 59% of rural households in the UK have broadband compared to 57% in urban areas.Sunderland has the highest take-up in any city, with 66% of homes connected to a broadband provider, while Glasgow had the lowest penetration at 32%.

TrustedPlaces to debut online ads via deal with W00t!media

29 May 2008

TrustedPlaces, the UK reviews site and social network, is to feature online ads for the first time.TrustedPlaces, which features reviews of restaurants, bars, pubs and cafés, has appointed ad sales house W00t!media to sell banners and rich-media ads and sponsorship opportunities across the site.Sokratis Papafloratos, CEO and co-founder of TrustedPlaces, said, "We felt this was the right time to bring in online advertising as we now have the reach. We want to attract local ...

V&A uses digital push for Supremes exhibition

Tue, 27 May 2008

The Victoria & Albert museum has launched a campaign site to support its exhibition The Story of the Supremes

ABCEs show Telegraph site overtaking the Guardian

Thu, 22 May 2008

Ad spend on US social sites to reach $1.4bn

22 May 2008

Ad spend on social networks in the US is predicted to reach $1.4bn (£713.8m) this year, according to research firm Emarketer.By 2012, it’s set to increase to $2.6bn (£1.33bn).MySpace is the leader in terms of ad spending, with $755m (£385m) expected to be spent on the social network this year.

BT to roll out free Wi-Fi local information portals

22 May 2008

BT is to roll out a series of local portals across multiple platforms for users of its Wi-Fi network.The geographically focused portals will let advertisers target consumers based on their location.They will be free to use for anyone who accesses them through Wi-Fi-enabled devices, such as laptops, iPhones or mobiles. Once users roam beyond the portals, BT's normal Wi-Fi charges will kick in.BT MyPlace will launch first in London's City of Westminster in mid-July, ...

Incentives entice young people into receiving mobile advertising

22 May 2008

Nearly half (46%) of young people would switch their mobile phone supplier if they were offered free talk time and texts in return for receiving ads on their mobile.

Number of SMS and MMS sent increases 13%

22 May 2008

Subscribers to the four main mobile operators — Orange, O2, T-Mobile and Vodafone — sent 15.7bn SMS and MMS messages during the last quarter of 2007.Ofcom said this was a jump of 13% from the previous quarter.

YouTube remains most popular social media site

Wed, 21 May 2008

Oddschecker appoints ad serving firm Mediaplex

Mon, 19 May 2008

Gorilla Nation appoints UK sales director

Fri, 16 May 2008

CNet UK to implement behavioural targeting across tech site portfolio

15 May 2008

CNet Networks UK has become the latest publisher to embrace online behavioural targeting.The pure-play digital publisher has appointed behavioural targeting firm Revenue Science to analyse data on users visiting its portfolio of sites so it can show them relevant ads.CNet has been working with Revenue Science in the US for two years.CNet, which reports on all aspects of technology, has seven UK sites including CNet.co.uk, GameSpot.co.uk and ZDNet.co.uk. CNet Networks ...

LoveFilm holds pitch for online ad network

15 May 2008

Online DVD and download service LoveFilm has launched a pitch for an ad network to sell its on-site ads.It's understood that LoveFilm is discussing the pitch with a number of ad networks.Incumbent Unanimis has held the account for two and a half years and was the first ad network with which LoveFilm worked.The pitch is to represent the whole site, which received 920,000 unique users in March 2008.The account is estimated to be worth around £1m. LoveFilm ...

Over 800,000 mobile users visit social sites

15 May 2008

Some 810,000 of UK mobile phone subscribers visited a social network on their mobile in the first quarter of 2008.The number accounts for 1.7% of mobile subscribers, according to research firm Nielsen Mobile.Facebook was the most popular social network, with 557,000 unique mobile users, followed by rival MySpace with 211,000.

Bragster.com awards sales account to Woot!media

Wed, 14 May 2008

English National Opera rolls out digital guide

Tue, 13 May 2008

US surfers spend 27 hours a month online

Mon, 12 May 2008

Skype to roll out advert over 33 days

Fri, 9 May 2008

The campaign for Skype, which allows users to make calls over the internet, will see Australian writer Rebecca Campbell, named 'The Nomad', record her 33-day round-the-world trip on the internet

P&G's Max Factor rolls out major online push for lipstick collection

8 May 2008

Procter & Gamble's cosmetic brand Max Factor is planning to roll out a major online campaign for its new lipstick collection.

Ad network EType opens Irish office

8 May 2008

Ad network EType has opened an office in Ireland to take advantage of the country's booming web market.EType, whose clients include Amazon and Ministry of Sound and Miniclip, has also revealed plans to set up an office in Germany this year.Ciaran Fitzgerald, MD of outdoor advertising firm Visualise, will head the Ireland office, while Michael Quilty, formerly joint MD of media agency Mediaedge:cia Ireland, has been appointed as chairman.Ireland has the fourth fastest-growing ...

EasyJet voted best site for booking flights

8 May 2008

EasyJet has been voted the best site for booking flights in a survey by consumer magazine Which? Holiday.More than one in five people (21%) voted for the airline, which was followed closely by British Airways with 18%.Nearly 3,000 Which? online panel members were surveyed during February 2008.

RBS received 2.9m online users in January

8 May 2008

The Royal Bank of Scotland (RBS) Group received the most online banking customers during January, with 2.9m unique users, according to ComScore.Lloyds TSB followed closely with 2.8m, while Halifax Bank of Scotland (HBoS) received 2.4m visitors.One in three internet users (33%) visited a banking website in January.

Retro children's TV to be aired on digital channels

Wed, 7 May 2008

TNS rejects £1bn buy-out offer from WPP

Tue, 6 May 2008

Childnet International launches download campaign

Thu, 1 May 2008

Granada and ITV roll out online store

Wed, 30 Apr 2008

NSPCC takes Your Family magazine online

Tue, 29 Apr 2008

Britons believe social sites should be banned at work

Fri, 25 Apr 2008

UK MD Caroline Carterllieri leaves Expedia

Fri, 25 Apr 2008

Blogs most likely source of negative reviews

24 April 2008

Online communities, blogs and message boards are the most likely sources of negative opinions about brands, according to research by Millward Brown.

New Scientist prepares for first website overhaul in four years

24 April 2008

New Scientist is to redesign its site for the first time in four years. It's to appoint digital marketing agency Code Computerlove to overhaul its online presence.The international science magazine has tasked the agency to improve its usability and navigation to make news stories and features more accessible.London-based New Scientist, which is part of Reed Business Publishing, last redesigned its site in 2004. The magazine and its corresponding website has been successful ...

Only 48% of broadband users have right speed

24 April 2008

Broadband customers receive just 48% of the advertised download speed, according to research from broadband comparison site Broadband Expert. It revealed the average actual speed achieved against the 16Mbps-plus category was just 8.6Mbps. It tested 41,230 broadband connections during February and March 2008.

Social networks see rise in unique visitors

24 April 2008

The number of unique UK users to social networks Facebook, Bebo and MySpace during March 2008 has jumped to 33.8m, up from 30.8m in March 2007, according to research from ComScore. Contrary to recent Nielseln figures, ComScore found Facebook and MySpace have experienced an increase in the number of users visiting their sites, while visitor figures to Bebo have dropped from 9.6m in March last year to 8.6m in March 2008. Findings also reveal the average minutes spent on the three sites have ...

VSO awards search account to Blowfish to drive up donations

24 April 2008

Over half of web users view video clips every week

Wed, 23 Apr 2008

AdLink sees revenues up 29%

Tue, 22 Apr 2008

Google named most powerful global brand

Mon, 21 Apr 2008

Luxury tour operator appoints Greenlight for SEO

Fri, 18 Apr 2008

Luxury tour operator service Abercrombie & Kent has appointed Greenlight to manage its entire search marketing account

Original 'Origin of the Species' to be made available online

Thu, 17 Apr 2008

Half of young adults happy to download illegally

17 April 2008

More than half (51%) of young adults feel that illegally downloading music or films isn’t as serious as stealing from a high street retailer.

Johnston Press hires Revenue Science to offer targeted ads

17 April 2008

Major regional newspaper publisher Johnston Press is to adopt behavioural targeting across its network of sites for the first time.The publisher, which operates 323 sites including Yorkshirepost.com, Scotsman.com and Derbyshiretimes.com, has appointed behavioural targeting firm Revenue Science to offer targeted online advertising.Lawrie Procter, MD of Mediaforce, the national independent newspaper sales house that represents Johnston Press, said it was a natural progression ...

Phorm hires first chief privacy officer

Wed, 16 Apr 2008

Nielsen Online appoints new UK MD

Thu, 10 Apr 2008

Mydecco

10 April 2008

Mydeco, the brainchild of Lastminute co-founder Brent Hoberman, launched several months ago to great fanfare.

Behavioural targeting spot-checks demanded

10 April 2008

Industry insiders have called for random spot-checks on behavioural targeting companies in a bid to bring more credibility to the sector.The calls were sparked by news that the Internet Advertising Bureau (IAB) is to create a behavioural targeting taskforce (NMA 03.04.08).While the IAB said it aims to create a set of standards for the practice, many insist the taskforce should be similar to ad network body IASH, which this year is to randomly spot-check ...

Visit London appoints AdLink to handle online display ads

10 April 2008

Visit London has appointed ad network AdLink to exclusively handle its online ad sales.London's official visitor organisation has instructed the ad network to sell its display inventory, including banners, sponsorships and home-page takeovers. Ellie Edwards, head of media at AdLink, said, "We want to create more integrated opportunities for Visit London like we do with our client ViewLondon."The account, which was previously held by Ten Alps Publishing, will ...

.Fox Networks acquires majority stake in Utarget

Tue, 8 Apr 2008

Buy.at's Kevin Cornils joins Ad.com as UK MD

Fri, 4 Apr 2008

Expedia and Fish4 team for holiday service

Thu, 3 Apr 2008

Fashion TV awards online sales to Oridian

3 April 2008

Fashion and beauty TV channel Fashion TV has awarded its online ad sales account to Oridian.The ad network competed in a four-way pitch for the contract with the international TV channel, which broadcasts in over 200 countries.Oridian has been tasked to sell all global inventory across the site and to provide visitors with more local and relevant advertising.FTV.com claims to receive 800,000 unique users a month.Noa Ramot, general manager at Fashion TV, ...

LoveFilm and T-Mobile partner in movie recommendation tool

3 April 2008

Movie rental site LoveFilm and mobile operator T-Mobile have partnered in an online campaign to help consumers find their perfect film.A campaign site has been developed in a bid to increase LoveFilm membership and to promote the mobile operator's Flext tariff.It sits on the LoveFilm site and takes visitors through a series of questions on their film and actor preferences, resulting in a list of 20 movies. At the end, users can enter a prize draw to win a year's subscription ...

Number of phishing attacks on UK banking customers up 70%

3 April 2008

The number of phishing attacks on UK bank customers has jumped by 70% over the last year.

Popular travel brands provide poor usability and customer experience

3 April 2008

Popular travel brands like Thomas Cook and First Choice are failing to provide a satisfactory level of customer experience, according to a usability study by Webcredible.

Two-thirds of travellers book hotels online

3 April 2008

Nearly two-thirds (64%) of leisure travellers booked a hotel online last year, compared to just 4% in 2000.

Global Radio to buy GCap Media for £375m

Tue, 1 Apr 2008

UK tops Europe for online shopping sales

Mon, 31 Mar 2008

HomeBody

27 March 2008

This ecommerce boutique is aimed at the higher end of the market, with even a zippie costing £145. Other clothes it features for both genders include tops, trousers and nightwear.

Agencies turn a blind eye to campaign hosting

27 March 2008

Web hosting is at the bottom of the list of priorities when developing a web-based campaign, according to research firm Spectrum Consulting.

Head & Shoulders teams with Cosmo in hairdresser hunt

27 March 2008

Head & Shoulders has partnered with Cosmopolitan for the second year in an integrated campaign to find the UK's favourite hairdresser.

One in three US video viewers uses YouTube

27 March 2008

YouTube accounted for a third of the 9.8bn videos watched in the US during January, according to ComScore.The number was lower than the 10.1bn viewed during December 2007.More than 139m US internet users spent an average of 206 minutes viewing online videos during the month.

Two in three Northern Irish kids surf alone

27 March 2008

Two-thirds of children in Northern Ireland surf the internet alone for four hours a week, rising to ten hours for 17% of them, research by The TechGuys has found.It also discovered a third of parents are concerned about what their children are accessing online.

BBC News site now accessible in China

Tue, 25 Mar 2008

Camden Crawl takes on digital partner to push music event

20 March 2008

The Red Stripe Camden Crawl is undertaking a significant digital push for this year's two-day event, which celebrates live music.It's working with online music publisher This Is Fake DIY as the official digital partner for the event, which runs between 18 and 19 April in a bid to drive more traffic to the Camden Crawl website.The partnership will see exclusive content, such as interviews with bands, posted on both sites. This Is Fake DIY will be providing editorial for ...

EType wins six-way pitch for Ministry of Sound sales work

20 March 2008

Ministry of Sound has awarded its exclusive ad sales account to online ad network EType.The win follows a six-way pitch that included rivals Unanimis, Woot Media and AdLink. Previously ad sales were handled in-house.The deal will see EType sell all global ad inventory across Ministry's range of sites, which include music and lifestyle websites ministryofsound.com and hedkandi.com, as well as download stores djdownload.com and mosdownload.com.The ad network will ...

Satisfaction with online shopping stays high despite security worries

20 March 2008

Customer satisfaction levels when shopping online were high in the last quarter of 2007, according to industry retail body the IMRG Retail Group.

RFU rolls out site to push Seven Series

Wed, 19 Mar 2008

The Rugby Football Union has rolled out a campaign site to raise awareness of the England leg of the IRB World Seven Series

John Lewis Direct appoints Robin Terrell as MD

Fri, 14 Mar 2008

John Lewis has appointed Robin Terrell as MD of its online division John Lewis Direct

Another example of the need for transparency

13 March 2008

The industry agrees that tagging ads without publisher’s knowledge is bad practice. But without guidelines, who’s responsible for stamping it out?   Last week NMA uncovered further misconduct in the online ad industry, as signs of ad networks tagging ads without publishers' knowledge were revealed. The practice ...

Family history site appoints Unanimis

13 March 2008

Family and social history site Ancestry.co.uk has appointed sales house Unanimis to handle its online sales.In addition to banner ads, it will be seeking sponsors and partners for the site, which enables members to discover their family history using sources like censuses and birth, marriage and death records.Simon Harper, MD of Ancestry, said, "We're looking for more integrated advertising and sponsorship opportunities."

Aardman's JellyBeats characters launch on Bebo

Wed, 12 Mar 2008

Wallace & Gromit producer Aardman Animations has partnered with Digital Outlook Studios to produce a set of animated characters, the JellyBeats, which have been unveiled on Bebo

Iris wins pitch for Sony Ericsson work

Tue, 11 Mar 2008

Sony Ericsson has appointed integrated agency Iris to handle global campaigns across its sports marketing deals, retail business and sales promotion work

German agency acquires 17% stake in AdJug

Tue, 11 Mar 2008

German internet marketing agency Tomorrow Focus has acquired a 17% stake in online advertising marketplace AdJug

Adconion acquires direct marketing firm for £10m

Fri, 7 Mar 2008

Online ad network Adconion Media Group has acquired direct marketing firm Frontline Direct for $20m (£10.06m) in cash and equity

Clinton Cards

6 March 2008

High-street retailer Clinton Cards has taken on the likes of Red Letter Days and Virgin Experience by extending its offering to include gift experiences. The site enables you to purchase gifts like health club passes and tea at Harrods, in addition to the

Future redefines online model to offer targeted ads across network

6 March 2008

Future Publishing has redefined its online business model to offer targeted online advertising across its network of sites for the first time.As part of its new business model, the special-interest publisher - which has 70 websites including gadget magazine T3.com and movie news site Totalfilm.com - has enlisted behavioural targeting company Revenue Science to collect and analyse data on users visiting its websites so that it can target them with relevant ads.It has also ...

Major music labels sign to ad-funded site

6 March 2008

Major record labels EMI, Sony BMG and Universal Music have agreed a deal with MusicMakesFriends.com to offer their entire digital catalogues on the ad-supported site.The pan-European community allows premium members, who pay £7 a month, to have unlimited access and on-demand streaming to more than 1.5m tracks from the catalogue.The tracks on the site will be funded through display banners.Bruce Chavlet, CEO of MusicMakesFriends, said, "New content from the labels ...

Warner Music signs MP3 deal with 7digital.com

Wed, 5 Mar 2008

Warner Music International has signed a deal with 7digital.com to offer its catalogue in the MP3 format

Freeads.co.uk appoints NASH for ad sales

Fri, 29 Feb 2008

4DS moves to offer online ad sales in four vertical sectors

28 February 2008

Channel 4's digital ad sales house 4DS has repositioned as a vertically aligned premium ad sales house.The strategic shift - which comes as 4DS celebrates its first anniversary next month - will see it focus on four vertical sectors: travel, music, B2B and special interests. It has a designated team working for each.4DS has picked up a series of new accounts, including travel agent site goingplaces.co.uk (which received 158,000 unique visitors during January 2008), warnerleisurehotels.co.u

Consumers rate luxury brand sites poorly for quality of experience

28 February 2008

Luxury brand websites are failing to provide a satisfactory experience for consumers.

Majority of e-shoppers read customer reviews

28 February 2008

Almost all online shoppers (98%) read other consumers’ reviews before deciding which product to purchase, according to reviews provider Power Reviews and the E-tailing Group.

Mobile adult video chat worth $1.5bn by 2012

28 February 2008

Global revenues from mobile adult video chat are forecast to reach $1.5bn (£762.6m) by 2012, according to Juniper Research.Video chat will account for 33% of mobile adult service revenues, up from 8% in 2007.Meanwhile, revenues from such services in Western Europe are forecast to rise from $78m (£39.7m) in 2007 to $453m (£23.3m) by 2012.

Renault ads direct users to dealerships

28 February 2008

Renault Twingo will launch a geo-targeted display and search marketing campaign to enable consumers to find their nearest local dealership.The ads, which will feature on motoring sites such as AutoTrader, Loot Motors, Top Gear and Autocar, enable users to request information through the display ad.Users can enter their postcode into the ads to receive details of their nearest dealership and can fill in a form to request that a dealer contact them. A follow-up email confirmation ...

Fabchannel to stream gigs by Universal acts

Tue, 26 Feb 2008

Haymarket online head moves to BuyNowMedia

Fri, 22 Feb 2008

Ebay ad inventory up for auction

21 February 2008

Ebay, one of the UK's top five sites for ad inventory, is seeking an ad network to sell its on-site ad space.The move comes as Ebay changes its marketing strategy to abandon TV and above-the-line marketing in favour of digital.The account was previously managed by Unanimis, which has been the exclusive online ad sales house for Ebay for six years.It will repitch for the account, which is estimated to be worth up to £5m and is considered one of the top five publisher ...

Businesses poor online contact lose out

21 February 2008

NUS seeks wider online audience by amalgamating three websites

21 February 2008

The National Union of Students will amalgamate three of its websites to create a one-stop portal in a bid to reach a wider audience.The move - which will merge nusonline.co.uk, nussl.co.uk and nusextra.co.uk - is part of a plan by the NUS and NUS Services (NUSSL) to increase traffic to the student union's online presence.The site will ramp up its user-generated content capabilities with forums and blogs in an attempt to get students involved in campaigns and to share opinions ...

Recruiting for digital is still tough, say UK firms

21 February 2008

It's becoming more difficult to recruit the right people in the digital sector, a report by networking site Chinwag has concluded.It found that nearly all (96.7%) organisations find it difficult or impossible to attract the right digital staff for their business.Although most increased the number of staff working in digital positions last year, the research revealed that it's difficult to recruit and retain the right people.The lack of quality employees is having ...

Young users carefree with personal details

21 February 2008

Many young people are ignoring the potential dangers of the internet by sharing their personal information online, according to EU Kids Online. In Poland, nearly a third (64%) of young people have given an internet contact their phone number, while 42% have passed on their address.

OFT sends fake text to highlight mobile scams

Mon, 18 Feb 2008

Microsoft's Pieter Knook to join Vodafone

Thu, 14 Feb 2008

Vodafone has appointed Microsoft senior VP Pieter Knook as the new director of Vodafone Internet Services

Trip Report

14 February 2008

Recent research found that 41% of people who book holidays online said other travellers' reviews are important when choosing a hotel.

Netlog appoints Unanimis to build up European audience

14 February 2008

Dennis rolls out technology-focused e-zine

Tue, 12 Feb 2008

Dennis Publishing is to roll out a free digital consumer technology magazine called Gizmo, which will be sent to users via email

Virgin uses viral to push Terminator drama series

Mon, 11 Feb 2008

Virgin 1 has launched a digital advertising campaign to promote the TV drama series Terminator: The Sarah Conor Chronicles

Consumers make greater effort to be secure when shopping online

7 February 2008

The majority of consumers exercise caution when shopping online, reports payment firm CyberSource.

Free-to-view online TV to exceed 1.5bn shows this year

Wed, 6 Feb 2008

Over 1.5bn free-to-view online TV programmes and specialist shows are to be downloaded or streamed this year, up from 800m in 2007

Amir Khan to star in online 3D ad for Reebok

Tue, 5 Feb 2008

Boxing star Amir Khan is to star in an online 3D film for Reebok demonstrating his training regime

Lastminute co-founders unite for decorating site

Mon, 4 Feb 2008

Former co-founders of Lastminute.com Martha Lane Fox and Brent Hoberman have rolled out a home decorating site

60% of phone users only call and text

Fri, 1 Feb 2008

ix out of ten (60%) UK mobile phone users use their phone purely to call and text, found a survey by Snapin Software

eglobes.co.uk

31 January 2008

Despite being fairly cluttered, the site's extensive menus make it easy to navigate, allowing you to shop by range, size or price

Eshoppers put off by delivery costs

31 January 2008

Visit Scotland targets golfers with latest tourism campaign

31 January 2008

Sky adds Expedia and TripAdvisor content to travel portal

Tue, 29 Jan 2008

Sky has partnered with Expedia Distribution to offer TripAdvisor content on its travel portal

Guide Dogs charity to run ads on Adviva network

Mon, 28 Jan 2008

The Guide Dogs for the Blind Association has rolled out an integrated campaign for its flagship fundraising project Sponsor a Puppy

GSI Commerce acquires E-Dialog for £79m

Mon, 28 Jan 2008

E-Dialog has been acquired by ecommerce and multi-channel solutions provider GSI Commerce for $157m (£79m)

One in five mobile users play music on phones

24 January 2008

Daily Mail online sees highest proportion of international visitors

Tue, 22 Jan 2008

Nearly two-thirds of the Daily Mail's 7.6m online readership are international visitors, reports online measurement firm ComScore

Audiotube acquires CineFX for undisclosed sum

Mon, 21 Jan 2008

Music video portal Audiotube has acquired online video technology company CineFX for an undisclosed sum

BBC iPlayer sees surge in visitors

17 January 2008

The BBC's digital catch-up service iPlayer has witnessed a surge in visitors, jumping 14-fold between 8 December and 5 January 2008.Hitwise ranked it the 80th most visited website in the UK for the week ending 5 January. The service was fully launched on Christmas Day.The BBC says iPlayer had 1m users between then and 7 January.However, it accounted for just 0.69% of all internet visits to entertainment websites.

Endemol rolls out site for 'One and Only'

17 January 2008

Endemol has launched a site to accompany the BBC's Saturday night talent show The One and Only, which aims to find the UK's best tribute act.The site features the 12 finalists who will be singing live on the show to win the competition.The contest's site hosts forums to gives fans a platform to share their views on their favourite act.Built by Codegent, it contains video clips of the singers impersonating the likes of Lionel Richie, Madonna and Robbie Williams.

WatchMouse finds Facebook worst performing social site

17 January 2008

The London Paper rolls out interactive guide

Tue, 15 Jan 2008

Free London newspaper The London Paper has rolled out an interactive guide to London enabling visitors to plan their night out

Shopping centre launches web TV channel

Mon, 14 Jan 2008

Birmingham shopping centre Bullring has launched an internet TV channel to help boost its visitor numbers

burton.co.uk

10 January 2008

One of Arcadia's high street stores (which include TopShop, Dorothy Perkins and Evans) selling men's clothing.

Marketing Manchester adopts user content to attract visitors

10 January 2008

Online customer reviews important to regular travellers

10 January 2008

More than four in ten (41%) people who regularly book holidays online claim other travellers' reviews are important when choosing a hotel.However, research firm Forrester Research found that recommendations from friends and colleagues are more valuable, with three out of four (76%) agreeing they're important.Nearly 2,000 Americans were surveyed for the poll.

Social network users accept phoney friends to boost profile

10 January 2008

Bus operator launches mobile ticketing

Tue, 8 Jan 2008

Bus operator Go North East has launched a mobile ticketing service allowing passengers to buy bus tickets through SMS

Young people profit from social networks

Mon, 7 Jan 2008

Social networks are becoming an increasingly popular way for young people to make money, found a report by The Future Laboratory

YouTube hires first marketing director

Thu, 3 Jan 2008

YouTube has appointed Chris Di Cesare as its first director of marketing

Online shopping in US up by 19% over Christmas

Wed, 2 Jan 2008

US consumers spent almost $28bn (£14bn) online over the Christmas season, up 19% on the previous year

One Week To Live

20 December 2007

You'd have thought that free weekly dance magazine's One Week To Live decision to roll out online was a superb idea. Unfortunately it's not a great experience.

Customers let down by etailers with poor email response times

20 December 2007

SeaFrance launches viral Christmas card

Tue, 18 Dec 2007

Ferry operator SeaFrance has launched a Christmas viral campaign in a bid to increase brand engagement and boost traffic to its website

Half of web users search for themselves online

Mon, 17 Dec 2007

Nearly half (47%) of internet users have searched for information about themselves, according to the Pew Internet & American Life Project

Growth in digital music will reduce revenue loss for record companies

13 December 2007

The global mobile music market is forecast to reach $11bn (£5.37bn) in 2011, up from $3.4bn (£1.66bn) in 2006, according to research by Understanding & Solutions.

Charity Refuge rolls out awareness campaign

Wed, 12 Dec 2007

National domestic violence charity Refuge has rolled out a major campaign to raise awareness and boost the charity's fundraising levels

River Island to target young men via NME.com

Tue, 11 Dec 2007

High street retailer River Island has struck a deal with NME.com to advertise its first male-targeted online marketing campaign on the music magazine's website

PA teams up with Arts University in new skills drive

Thu, 6 Dec 2007

The Press Association (PA) and University of the Arts London have teamed up to launch a major multimedia project in a bid to help bring new skills to the news agency

Use of text messaging in the US grows by 67%

6 December 2007

British Waterways relaunches visitor site

Wed, 5 Dec 2007

British Waterways, Britain's official guide to canals, rivers and lakes has relaunched its website in an attempt to offer visitors greater usability

HMV launches Christmas gift guide

Tue, 4 Dec 2007

HMV has launched an online gift guide promoting its range of music, DVDs and games in a bid to boost sales this Christmas

Classical record company puts catalogue online

Thu, 29 Nov 2007

Thousands of classical songs are now available for download following classical record company Deutsche Grammophon putting the majority of its catalogue online

Tottenham Hotspur

29 November 2007

I thought a football site would be brash and trashy, but although I'm not an avid fan, I'm impressed with the Spurs site. This sleek, efficient site is perfectly branded in the Spurs colours and includes standard information on tickets, future matches and

One in four to switch broadband provider

29 November 2007

One in four people in the UK are looking to switch their broadband provider over the next year, regulator Ofcom has found.Levels of satisfaction have dropped from 92% last year to 88% in 2007. In addition, the number of respondents unaware of their broadband connection speed has increased from 38% in 2006 to 47%.

Young adults spend 40% more of their time online than watching TV

29 November 2007

Nappy brand Huggies launches Moviestar viral

Tue, 27 Nov 2007

Kimberly-Clark has created a viral for its nappy brand Huggies in a bid to extend the brand's reach and interaction with parents

Virgin Media secures music deal with Universal

Thu, 22 Nov 2007

Virgin Media has struck a deal with Universal Music that will see the music label's key artists feature in an online video campaign on its portal every Monday

Flickr rolls out two mapping features

Tue, 20 Nov 2007

Online photo-sharing community Flickr has rolled out two mapping features allowing users to find photos based on geographic places in a bid to give the site local appeal

Pizza chain Papa John's launches mobile service

Mon, 19 Nov 2007

Pizza retailer Papa John's has launched a mobile service allowing customers to order a pizza via SMS

Consumer confidence in online shopping sites is on the increase

15 November 2007

Europeans watching online video clips increases by 150%

15 November 2007

Ramada Jarvis assigns website redesign to Equator

15 November 2007

Marvel Comics makes issues available online

Wed, 14 Nov 2007

Marvel Comics has made thousands of its comics available online in a bid to engage a younger audience

Channel 4 appoints Chello Interactive to deliver i-ads

Tue, 13 Nov 2007

Channel 4 has appointed interactive TV company Chello Interactive to deliver interactive advertising services for the broadcaster

Virgin Media returns to growth in Q3

Thu, 8 Nov 2007

Off Exploring

8 November 2007

Years ago travellers kept in touch rather sporadically, through letters and the odd phone call. Now, however, there are heaps of ways to keep in touch and make your friends and family green with envy.

Big brands back Origin8 online young songwriter competition

8 November 2007

Apple, the National Gallery, and the British Academy of Composers & Songwriters are backing a national online songwriting and production competition in a bid to find the nation's most talented young songwriter.

First ads appear on BBC international news site

Wed, 7 Nov 2007

The BBC has started to roll out ads on its bbc.com international news website, which are expected to generate around £70m a year in revenue

Amazon extends Prime delivery service to the UK

Tue, 6 Nov 2007

Amazon is extending its Prime service to the UK, offering customers unlimited free one-day delivery with no minimum order requirements for Amazon products

Kylie to launch own social network

Mon, 5 Nov 2007

Kylie Minogue is set to go head-to-head with Facebook and MySpace when the pop princess becomes one of the first celebrities to launch a social network

NMA Report - Technical Developments

1 November 2007

Search experts from agencies and search engines give their views on what will be the most significant developments in the sector over the coming 12 months

Click appoints Equator to handle search marketing

Wed, 31 Oct 2007

Click, a UK brokerage firm specialising in secured loans and life insurance, has appointed online marketing agency Equator to handle its search marketing campaign

Virtual Worlds

25 October 2007

So far, brands have done little more than dip their toes into virtual worlds. We ask speakers at this week's Virtual Worlds Forum what lessons brands need to learn

Asia-Pacific carries out most searches

18 October 2007

The Asia-Pacific region engaged in the most search activity in August, with 258m unique users conducting searches on 20m terms.Analyst house ComScore found that Europe narrowly beat North America in search activity. There were 210m unique users and 17.8m searches in Europe, compared to 206m users and 15.9m searches in North America.The research is based on figures from the analyst's qSearch 2.0 service.

UK search spending begins to level off while rest of Europe catches up

18 October 2007

Advertising of food and drink on internet still tiny proportion of TV

11 October 2007

Online ad spend on food and soft drink products, such as McDonald's and Cadbury, accounted for just 0.53% of all media advertising expenditure for that category during 2006.A report by the Advertising Association's Food Advertising Unit found that just £4m was spent on online food and soft drink ads in 2006. TV is still the dominant media platform, with over £500m spent on food and soft drinks ads in 2006, followed by press (£168m) and outdoor (£62m).The research - which ...

Google acquires Finnish social network Jaiku

Wed, 10 Oct 2007

Google has acquired Finnish social networking and messaging start-up Jaiku for an undisclosed amount

Telegraph.co.uk wins Consumer Publisher award at AOP Awards

Thu, 4 Oct 2007

Telegraph.co.uk walked away with the gong for Consumer Online Publisher of the year at the Association of Online Publisher's AOP Awards last night

Mobiles are most searched-for gadget online

4 October 2007

Radiohead releases new album for free online

Tue, 2 Oct 2007

In another blow to the traditional music industry Radiohead are releasing their seventh album exclusively online and allowing fans to decide how much they wish to pay for it

Renault puts entire ad budget for Scenic Conquest online

27 September 2007

Tourist websites failing to provide accessible services for all users

27 September 2007

Airfix revamps site to revitalise the brand

Tue, 25 Sep 2007

Plastic model kit manufacturer Airfix has revamped its website as part of an online strategy to revitalise the brand

ComScore launches two new search tools

Mon, 24 Sep 2007

Online measurement firm ComScore has launched two new tools to provide greater search and user information to advertisers and media owners

Dear Dr Cupid

20 September 2007

This online community is aimed at women who are desperate for love. It's a confusing site. First, every page is accompanied by annoying bird twitter. I had to turn the sound off to refrain from smacking my head on my screen.

Online brands make up half of CoolBrands list

20 September 2007

Two-thirds of social network users worried about security

Wed, 19 Sep 2007

Almost two thirds (62%) of social network users admit that they are worried about the safety of their personal data on such sites as MySpace and Bebo

EMusic to make audiobooks available for download

Mon, 17 Sep 2007

EMusic, the digital music download store, has announced it will extend its offering by making audiobooks available for download

US drama cancelled by TV network to be shown on MySpace

Thu, 13 Sep 2007

An US drama is to be distributed on MySpace following the series being cancelled by a US network

Pure-plays best at customer service

13 September 2007

Pure-play brands are beating high street retailers at providing the best online customer satisfaction.Pangora, provider of product search and online technology, found online retailers Amazon and Play topped the list of online entertainment retailers providing the best experience. HMV came third.Respondents were asked to rate their experiences, which included delivery, quality of website and customer service.

BBC Radio to put concert archive online

Wed, 12 Sep 2007

MySpace rolls out 'Where I've Been' widget

Mon, 10 Sep 2007

MySpace has rolled out the popular Facebook widget 'Where I've Been'

Banks bad at online customer service

6 September 2007

Six in ten UK homes are now online

6 September 2007

Facebook members to be found via search engines

Wed, 5 Sep 2007

Social network Facebook has announced that its members can be found through search engines

Britons more attached to mobiles than their pets

Tue, 4 Sep 2007

Britons are more attached to their mobile phone than their pets, according to research by Lifeline, the insurance arm of Carphone Warehouse

TUC hits out against social network ban at work

Thu, 30 Aug 2007

The Trade Union Congress has hit out at employers who are banning social networks such as Facebook at work

Businesses fail to recognise benefits of blogs and podcasts

30 August 2007

Barnado's

23 August 2007

Steel revamps site for Cancer Research Tache campaign

Tue, 28 Aug 2007

Steel has redeveloped a website for The Institute of Cancer Research's TacheBack campaign, which sees men competing to grow a sponsored moustache

Mail Online is second most popular newspaper site

Fri, 24 Aug 2007

The Mail Online is the UK's second most popular national newspaper website, according to figures released by the Audit Bureau of Circulation Electronic (ABCe)

Karen Millen to launch transactional website

Thu, 23 Aug 2007

Women's retailer Karen Millen is revamping its website to make it transactional for the first time

Equator wins work for Elegant Resorts after five-way pitch

23 August 2007

Quarter of online Britons are from wealthy households

Tue, 21 Aug 2007

One quarter of Britons online come from households with an annual income of £50,000-plus, according to the latest statistics from online measurement firm Nielsen//Netratings

M Consulting wins four new accounts

Mon, 20 Aug 2007

Full service marketing communications agency M Consulting has won four new accounts, valued at over £250,000

UK teens see social applications as vital now and in their future life

16 August 2007

Royal Bank of Scotland to offer mobile banking

Wed, 15 Aug 2007

The Royal Bank of Scotland Group is offering its customers the ability to access their bank account via their mobile phones

UK workers overwhelmed by email

Tue, 14 Aug 2007

Jeep uses integrated channels to promote new Patriot model

9 August 2007