Will Cooper
Will covers search, affiliate marketing and online regulation, as well as writing a weekly column, Cooper on Search. He joined new media age as a reporter in April 2006, having spent two years as a retail journalist.
Contact Info
Editorial
News Editor
- Tel: +44 (0)20 7970 4841
- E-mail: will.cooper@centaur.co.uk
Recent stories by Will Cooper
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Google must get YouTube right before it starts on TV
Google bought YouTube in October 2006 but, despite multi-billion pound investment, it’s yet to deliver for advertisers.
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Pact meets BBC to highlight cutback concerns
Pact, the UK trade association for independent TV producers, has held a meeting with the BBC calling on the corporation to readdress its proposed digital cutbacks.
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James Smythe becomes UKOM general manager
UKOM, the online measurement company, has appointed James Smythe as its general manager following the departure of Peter Bowman in January.
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Walkers chooses social sites over its own for consumer engagement
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KidsCo.tv gets revamp ahead of autumn TV channel launch
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MediaContacts latest agency to make use of Facebook API
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Pets At Home appoints web agency AWA to raise customer loyalty online
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Search: Engine data
- Facebook sees more US weekly traffic than Google for first time
- Kelkoo's head of search moves to BLM Quantum



